National Study Finds Regional Cities Are Reshaping Where India Buys Fine Jewellery, With Craftsmanship and Cultural Tradition Emerging As Key Drivers Of Consumer Behavior
New Kiosks In Kolkata (New Town) and Ghaziabad Mark A Focused Push Into India’s Jewellery-Rich Heartland Markets
Silver Is Migrating From A Niche Industrial Commodity and Traditional Silverware Into Mainstream, High-End Jewellery