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Gargi By PNGS Strengthens Its North & East India Footprint With New Kiosks In Kolkata and Ghaziabad

New Kiosks In Kolkata (New Town) and Ghaziabad Mark A Focused Push Into India’s Jewellery-Rich Heartland Markets

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Gargi by PNGS, the fashion jewellery brand from the house of P N Gadgil & Sons, has opened two new kiosks across North and East India through May, extending its reach into some of the country’s most jewellery-loving consumer markets. The new outlets — at New Town in Kolkata and Ghaziabad in the NCR — add to a busy run of openings that has defined the brand’s first quarter of FY27.

The two locations are no accident. The NCR belt sits at the heart of India’s organised jewellery demand, while Kolkata is fast emerging as one of the East’s most promising markets for design-led fashion jewellery. Together, the launches extend the brand’s reach across both regions — and add a second address in Kolkata after this April’s Salt Lake opening.

Kolkata — New Town: a second address in the East

Coming close on the heels of the Salt Lake launch, the New Town kiosk signals that Kolkata is no longer a single-store experiment for Gargi but a market worth building density in. Set in the City Centre II precinct, one of New Town’s most established lifestyle destinations, the kiosk taps into a region where jewellery is woven into both daily life and celebration. Store located at Ground Floor, M Block, City Centre II, Noapara, Action Area-IID, New Town, Kolkata – 700157

Ghaziabad — strengthening the NCR cluster

With Ghaziabad, Gargi tightens its grip on the National Capital Region. Located at North India Mall in Indirapuram’s Vaibhav Khand — a high-density catchment of young families and working professionals — the kiosk complements the brand’s Delhi presence and builds the kind of regional cluster that strengthens both visibility and supply efficiency. Store at Ground Floor, North India Mall, Vaibhav Khand, Indirapuram Scheme, Ghaziabad, Uttar Pradesh – 201014

Speaking on the expansion, Aditya Modak, Co-Founder, Gargi by PNGS, said:

“North and East India have always been central to how Indians think about jewellery, and these two kiosks are us meeting that culture where it lives. Ghaziabad lets us build real depth in the NCR, while our second Kolkata address tells us the East is responding to what we do — a region we are keen to keep building in.”

“What keeps us confident is that this growth is entirely self-funded and built on a zero-debt balance sheet. With 20 new stores planned for FY27, we are not chasing numbers — we are building a brand, one neighbourhood and one customer at a time.”

The May openings build on Gargi’s landmark FY26. The brand closed the year with revenue of Rs. 149.47 crore, a comparable year-on-year growth of nearly 49%, and added 32 new stores, bringing the total to 126 points of sale across 65 cities and 21 states. The company carries zero debt on its balance sheet and has funded its entire expansion organically — a discipline that remains rare in a retail category still dominated by unorganized players.

For FY27, Gargi has set out to add 20 new stores and target a revenue CAGR of around 35%. The first quarter’s openings reflect a deliberate strategy of clustering in high-potential regions rather than spreading thin.

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Akoirah By Augmont Introduces ‘Sculpted By Nature’, A Contemporary Fine Jewellery Collection Inspired By Nature’s Timeless Forms

A Sculptural Celebration Of Nature, Crafted For Modern Everyday Elegance

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Nature has long been one of design’s greatest muses, inspiring architecture, fashion, interiors, and art with its effortless balance of beauty and structure. Drawing from this enduring influence, Akoirah by Augmont unveils Sculpted by Nature, a contemporary fine jewellery collection that reimagines botanical forms through sculptural silhouettes, refined craftsmanship, and laboratory-grown diamonds.

The collection celebrates the quiet elegance of nature, translating blooming petals, graceful vines, delicate leaves, and organic curves into wearable works of art. Designed for the modern consumer who values individuality as much as craftsmanship, Sculpted by Nature reflects a new perspective on fine jewellery, where timeless inspiration meets contemporary expression.

The collection features standout creations including The Diamond Cluster Studs, inspired by petals in full bloom and finished with striking pear-cut diamond drops; The Enchanted Vine Hoops, which reinterpret climbing vines through fluid, diamond-studded silhouettes; The Pear Halo Studs, a modern take on a timeless classic with layered pear-shaped brilliance; and The Botanical Laurel Ring, inspired by intertwined foliage and designed to capture nature’s graceful movement.

Crafted in recycled gold and set with laboratory-grown diamonds, each piece balances artistic design with everyday versatility. Rather than being reserved for special occasions, the collection is designed to become part of the wearer’s personal style, seamlessly transitioning from everyday dressing to celebratory moments.

Commenting on the launch, Namita Kothari, Founder, Akoirah by Augmont, said:

“Nature has an effortless way of creating forms that are timeless, balanced, and endlessly inspiring. With Sculpted by Nature, we wanted to capture that beauty through a contemporary lens, creating jewellery that feels artistic, versatile, and deeply personal. Every piece is designed to celebrate craftsmanship while allowing the wearer to express their individuality, making it as relevant for everyday wear as it is for life’s special moments.”

As consumers increasingly gravitate towards jewellery that reflects their personality rather than tradition alone, design is emerging as one of the strongest differentiators in the luxury jewellery category. Today’s buyers are seeking pieces that are versatile, expressive, and thoughtfully crafted, moving beyond occasion-led purchases to jewellery that becomes part of their everyday identity.

Sculpted by Nature, Akoirah continues to redefine modern luxury by creating collections that combine contemporary design with conscious craftsmanship. Inspired by nature yet designed for today’s lifestyles, the collection offers a fresh interpretation of fine jewellery, one where every piece is intended to be worn, cherished, and collected.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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