loader image
Connect with us

BrandBuzz

Sitara Ghattamaneni Inaugurates PMJ Jewels’ Grand 40th Store in Punjagutta, Hyderabad

The largest-ever PMJ Jewels store, spanning 30,000 square feet, marks a monumental milestone in the brand’s 60-year legacy, with Sitara’s radiant presence and her exclusive jewelry collection stealing the spotlight.

Published

on

1,063 Views

The sparkling city of Hyderabad was abuzz as Sitara Ghattamaneni, brand ambassador of PMJ Jewels and daughter of Telugu superstar Mahesh Babu, unveiled the jewelry brand’s 40th and largest store at Punjagutta. The new flagship, stretching across an expansive 30,000 square feet, is not only the biggest store in PMJ Jewels’ 60-year history but also an epitome of the brand’s tradition, craftsmanship, and timeless appeal.

The launch event was a dazzling affair with Sitara shining brightly—not just for her elegant presence, but also for her charming and witty interactions with the press. As part of the occasion, she introduced her newly launched Sitara Exclusive Half Saree Jewelry Collection, a stunning fusion of traditional South Indian designs and modern flair, capturing the essence of her lively and vibrant personality.

In her signature style, Sitara entertained reporters when asked about her father Mahesh Babu’s much-anticipated film, SSMB29, joking, “Silence is the best part!” before laughing off the teasing, leaving the audience in stitches and showcasing the lighthearted charisma that she shares with her father.

This new PMJ Jewels store promises an exceptional shopping experience, featuring everything from traditional gold and diamonds to cutting-edge designs for contemporary tastes. The Sitara Exclusive Half Saree Jewelry Collection, a highlight of the launch, reflected the craftsmanship and attention to detail PMJ Jewels is known for. The store also offers luxurious amenities, convenient parking, and the brand’s trademark warm hospitality, ensuring an unforgettable experience for every customer.

In her speech, Sitara expressed her excitement about being part of PMJ Jewels’ growth: “It’s an honor to be part of this journey. This store is a beautiful mix of tradition and innovation, and I’m truly proud to launch the Half Saree Collection—it’s something that’s very close to my heart!”

With the opening of its 40th store, PMJ Jewels reinforces its status as a beloved household name in South India. And with Sitara Ghattamaneni leading the way, the brand’s future is sparkling brighter than ever. As she waved to the crowd, playfully evading more questions with a wink, it was clear that Sitara is not only a rising star but also a force to be reckoned with.

Continue Reading
Advertisement JewelBuzz Banner
Click to comment
Subscribe
Notify of
guest
0 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments

BrandBuzz

Introducing The Octad Collection From Verlas : Where Structure Meets Sculptural Brilliance

Where Precision Finds Its Soul In Brilliance, and Every Line Is Designed To Linger. 

Published

on

1,828 Views

There is a quiet power in precision, in lines that meet with intent, in forms that feel both deliberate and effortless. With the launch of the Octad Collection, Verlas explores this very philosophy, translating the purity of eight-sided geometry into fine jewellery that feels as instinctive as it is striking.

Inspired by the symmetry of the octagon, the collection is an ode to balance, with clean lines, sculptural silhouettes, and seamless channel settings that come together to create designs that are at once minimal and memorable. Each design carries a sense of quiet architecture, allowing the wearer to experience structure not as rigidity, but as refined expression.

Crafted in certified lab-grown diamonds and set in BIS Hallmarked 14K and 9K gold, the Octad Collection reflects Verlas’ enduring commitment to conscious luxury. The collection is designed to move with you, lightweight, fluid, and deeply personal, making it as suited to everyday wear as it is to moments of statement styling. Available in yellow, rose, and white gold, each ring becomes an extension of individual style, inviting layering, stacking, or standing alone with understated confidence.

At the heart of the collection lies a thoughtful interplay of diamond cuts from the timeless brilliance of round and oval solitaires to the distinctive character of marquise and emerald shapes. These are set against octagonal geometric bands that elevate the visual narrative, bringing together symmetry and sparkle in a way that feels modern yet enduring.

The collection’s hero designs, including the Octad Marquise Alternate Pavé Ring, Octad Emerald Diagonal Pavé Ring, and the Octad Aura Solitaire Pavé Ring, showcase the brand’s signature approach to detail. Channel-set rings such as the Octad Oval-Cut Channel Ring, Octad Emerald Channel Set Ring, Octad Marquise Channel Set Ring, Octad Round Channel Set Ring, and Octad Oval Channel Set Ring further highlight the precision-led craftsmanship that defines the line. Each design is minimal in form, yet bold in presence, designed to be worn intuitively, styled effortlessly, and remembered distinctly.

With prices starting at ₹18,500, the Octad Collection invites a new perspective on fine jewellery, one where design is thoughtful, luxury is responsible, and beauty lies in the details you choose to carry every day. Octad collection now live online at www.verlas.in 

Continue Reading

Trending

JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

We would like to hear from you...

GET WHATSAPP NEWS ALERTS

0
Would love your thoughts, please comment.x
()
x