OurBuzz
Silver is truly in the spotlight at SILVER SHOW OF INDIA
The last couple of year’s reports and analysis on silver, and silver jewellery, constantly remind us of rise in silver demand, rise in silver jewellery fabrication, and to use the cliché SILVER IS THE NEW GOLD.
World Silver Survey 2023 states all major silver demand categories achieved record highs in 2022, pushing total silver demand to a new high of 1.242 billion ounces (Boz) last year. Jewellery, silver artefacts and silverware rose by 29 and 80 percent, respectively, leading to the total global silver demand milestone.
Reading facts and figures is one thing, but actually seeing the frenzy with regard to silver on the ground is another experience altogether. At the SILVER SHOW OF INDIA(SSI), silver is truly in the spotlight.The shine and shimmer of silver is clearly visible in the marvellous and magnificent jewellery, artefacts and silverware on offer.
The exhibitors, retailers and all others in the value chain are overwhelmed by the demand for jewellery and artefacts. This bullishness is triggered by rising gold prices, consumers want a wide variety of jewellery at affordable prices, ever-changing fashion trends… and finally the sheer elegance of silver.
SSI saw the biggies in retail- Kalyan, Bhima, Thangamayil, and other—going on a buying frenzy, to the delight of the major manufacturers like Purple Jewels, Emerald Silver, Silver Empire, R V Agarwal, Derewalla Industries.
As we went around chatting with some of the big buyers, it hit us that purchases of one tonne.. and more was the flavour of the day.The top of the pyramid were blown away by the range, variety and pricing. “I am stunned by the variety and range of silver jewellery available under one roof. Visiting SSI, we realized the variety of silver jewellery available in India. I see a major trend in popularity of silver jewellery — a new trend of consumers purchasing silver artefacts and decorative articles. Besides silver jewellery there will growth in silver furniture, silver in pooja rooms”, said Rajesh Kalyanaraman, Executive Director – Kalyan Jewellers.
I have never seen such a beautiful jewellery trade event, with especially one dedicated to silver jewellery, with such wide variety.For two days I have been constantly meeting with manufacturers exhibiting at SSI and placing firm orders”, said BA Ramesh, Joint MD-Thangamayil Jewellery Ltd, one of the biggest, and most respected players, in the jewellery fraternity.
Purple Jewels whose portfolio consists of large variety of Temple jewellery and mix range of fusion jewellery, saw buyers swarming at the stall. The ornamental royal sword, statue of Padmababhan Swamy were the cynosure of all eyes. Ditto at Silver Empire: the masterpieces in jewellery, exquisite idols, and the magnificient statue of Shivaji Maharaj showcased unparalleled craftsmanship in indias silver jewellery segment.
It is not just about growing demand, increasing sales, but about respect and recognition. “SSI has been revolutionary for the silver jewellery and artefacts segment.It has brought recognition to the silver industry, in India and internationally.This is silver’s moment”, says Dharmesh Sheth, Proprietor, Om Jewels.
At the end of our journey through the aisles of SSI we can just say, at the risk of sounding repetitive: Silver is truly in the spotlight.
BrandBuzz
Waman Hari Pethe Jewellers Opens its 30th Showroom marking its entry in Thane, a major Milestone
Continuing its legacy since 1909, Waman Hari Pethe Jewellers opens doors to its 30th showroom in Thane.
Waman Hari Pethe Jewellers, a name synonymous with heritage and trust since 1909, has expanded its legacy with the grand opening of its 30th showroom in Thane. This marks a significant chapter in the brand’s 116-year journey of delivering timeless craftsmanship and impeccable quality.
The new showroom was inaugurated in the presence of esteemed guests, including Ramesh Vaze, Chairman of S.H. Kelkar & Co. Ltd., and National Award-winning filmmaker Ravi Jadhav, along with long-time patrons and senior members of the company.
Designed as a modern retail destination, the state-of-the-art Thane showroom showcases an extensive range of gold, diamond, and Polki jewellery, blending traditional artistry with contemporary elegance.

Commenting on the launch, Ashish Pethe said, “Opening our 30th showroom is a testament to the trust our customers have placed in us. Our patrons had to travel to Mumbai for buying with us. Now we are happy to come to Thane to serve our loyal customers. Thane’s vibrancy makes it an ideal location to serve our discerning clientele.”
The launch event also featured an exclusive preview of new collections, continuing the brand’s promise to offer jewellery that helps create lasting memories.
With this new addition, Waman Hari Pethe Jewellers reinforces its commitment to being closer to its customers while upholding its legacy of excellence in jewellery.
BrandBuzz
PNG Jewellers Expands Presence with New Store Launch in Jalgaon with Inauguration by Marathi Industry Superstar Swapnil Joshi
Spread across 4,500 sq. ft., this large format store inaugurated by Marathi Industry Superstar Swapnil Joshi will showcase PNG Jewellers’ complete range of offerings, including exquisite collections in gold, natural diamond, silver and platinum jewellery
PNG Jewellers, one of India’s most trusted and iconic legacy jewellery brands, proudly announced the grand opening of its new store in Jalgaon, Maharashtra. The new store was inaugurated by Marathi film industry superstar Swapnil Joshi, marking yet another milestone in the brand’s ongoing expansion journey driven by strong customer demand for its jewellery.
Spread across 4,500 sq. ft., the store will showcase the very best of PNG Jewellers stunning collections like Saptam, Pratha, Katha and Eiina. Located in the fast developing suburb of Ajay Colony, Ring Road, the new space has been designed to deliver an exceptional shopping experience, blending PNG’s heritage of trust and craftsmanship with modern retail elegance and top notch service.
To celebrate the launch, PNG Jewellers has announced special inaugural offers from the 15th of August to 29th of August 2025. Customers can enjoy upto 20% off on gold jewellery making charges and upto 50% off on diamond jewellery making charges, making it the perfect opportunity to explore and own timeless designs right at the beginning of the festive season.
Sharing his excitement about the launch, actor Swapnil Joshi said, “It’s always a delight to be a part of PNG Jewellers’ milestone celebrations. This one is truly special as it is the launch of PNG’s first store in the city of Jalgaon! The people of Maharashtra deserve nothing but the best and I am so glad that PNG Jewellers has now entered this wonderful city with its amazing jewellery with such a grand showroom.”


Speaking at the launch, Dr. Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers, said, “Jalgaon has been a high-potential market for us, and the decision to open a store here is a direct response to the growing demand from our customers in the region. This new store allows us to bring our complete range of products and our signature shopping experience closer to our valued patrons. We are committed to serving the people of Jalgaon with the same trust, transparency, and quality that PNG Jewellers has stood for since its inception in 1832.”
The Jalgaon store launch reinforces PNG Jewellers’ vision of expanding its footprint as Maharashtra’s strongest jewellery player while staying deeply connected to the needs of its customers. With this addition, the brand continues to tap high potential markets in India as it embarks up a nationwide expansion.
DiamondBuzz
De Beers, Endiama report first new kimberlite field in over 30 years in Angola
De Beers Group, in partnership with Angola’s Endiama, has discovered a new kimberlite field—its first in over 30 years—during initial drilling in July 2025. The find marks a major milestone in their long-term collaboration to responsibly develop Angola’s diamond resources.
De Beers Group, in partnership with Angola’s national diamond company Endiama, has reported the discovery of a new kimberlite field in Angola—the company’s first such find in over 30 years.The breakthrough occurred in July 2025, when the joint venture intersected kimberlite in its very first drill hole, targeting a cluster of high-priority sites identified through airborne surveys earlier in March 2025.
In the months ahead, De Beers and Endiama will carry out additional drilling, ground geophysical studies, and laboratory testing to confirm the nature of the kimberlite and evaluate its diamond-bearing potential.The find marks a significant milestone in the partnership between De Beers and Angola. It comes on the back of two Mineral Investment Contracts signed in April 2022 and a Memorandum of Understanding agreed at the 2024 Mining Indaba. These agreements have laid the foundation for a long-term collaboration focused on responsibly developing Angola’s diamond resources.

Al Cook, CEO of De Beers Group, said: “Angola is, in our view, one of the best places on the planet to look for diamonds, and this discovery reinforces our confidence. It is a powerful reminder of what can be achieved through partnership, and I commend President Lourenco and his government for all the work they have done to enhance transparency, adopt international best practices, and create a business friendly environment, all of which has enabled us to return to Angola and seek new sources of supply. We are excited about the role De Beers can play in helping the country deliver on its huge potential, both below and above the ground.”
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