loader image
Connect with us

National News

Save in Gold and Shine in Diamond with Zen Diamond’s ‘My Gold Multiplier’ Plan

Published

on

1,798 views

Zen Diamond, a globally renowned fine jewellery brand with a presence in over 450 stores worldwide, today announces the launch of the ‘My Gold Multiplier’ Plan — a first-of-its-kind savings-cum-reward program designed to make gold saving rewarding and a true lifestyle upgrade.

The plan enables customers to start saving in ZEN-branded 999 fine hallmarked gold with  contributions starting from just 1g per month for 9 months. At maturity, the accumulated gold can either be retained as savings or partially/fully redeemed for Zen Diamond’s signature jewellery and accessories, unlocking up to 30% bonus in gold at prevailing rates. This gives customers the opportunity to fulfil their desires for modern everyday elegance as well as glamorous evening wear. Redemption can be made anytime within 3 months after maturity to enjoy maximum benefits, while early or late redemption — before 9 months or after 12 months — still offers a 20% bonus, ensuring both flexibility and value.

A standout feature of the program, the 2X Multiplier, allows customers to add their own 24KT gold coin equivalent to the accumulated ZEN gold and unlock up to 5X bonus value on redemption for jewellery and accessories, making it one of the most rewarding gold plans in the country.

Speaking on the launch, Neil Sonawala, Managing Director- Zen Diamond India, said: “The ‘My Gold Multiplier Plan’ is more than just a savings scheme — it’s a lifestyle upgrade. It empowers customers to grow their gold smartly while enjoying the flexibility to redeem it for exquisite jewellery. With added benefits like up to 30% bonus and 5X value unlock, it truly redefines how people perceive gold saving and aspire for upgrade in lifestyle.”

My Gold Multiplier:

  • Every ZEN gold coin is 999 fine hallmarked with unique identification number engraved on each coin.
  • Your asset remains in your possession and multiplies through market price appreciation and unlocking MGM benefits, helping you fulfil your desires of owning exquisite diamond jewellery and lifestyle accessories.
  • Start with just 1g of gold and up to 25g per month for 9 months.
  • Earn up to 30% bonus on accumulated gold at maturity on redemption for exquisite jewellery and lifestyle accessories.
  • Early or late redemption (before 9 or after 12 months) still earns a 20% bonus during redemption for exquisite jewellery and lifestyle accessories.
  • 2X Multiplier – add your own 24KT gold equivalent to ZEN accumulated gold and unlock up to 5X bonus value on redemption for exquisite jewellery and lifestyle accessories.
  • Free and insured home delivery.

Diwali offer – Auto-enrolment in MGM plan on jewellery and accessories purchases of Rs.60,000 and above (valid till 31st October 2025)

Continue Reading
Advertisement JewelBuzz Banner
Click to comment
Subscribe
Notify of
guest
0 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments

National News

Bengaluru-based lab-grown diamond jewellery startup ONYA raises ₹5.5 crore in pre-seed funding led by Zeropearl VC

The brand scales to four profitable high-street stores in Bengaluru, touching ₹2 crore MRR in 11 months

Published

on

1,714 views

ONYA, one of India’s fastest-growing offline-first, premium lab-grown diamond jewellery brands, has raised Rs.5.5 crore in a pre-seed round led by Zeropearl VC. The round also saw participation from prominent angel investors including MyGate founders Vijay Arishetty, Abhishek Kumar, Shreyans Daga, and Rohit Jindal; UrbanVault founder Amal Mishra; and Alkendra Pratap Singh, Managing Director of Crescendo Industries Pvt. Ltd. and Director of KE Engineers Pvt. Ltd., among others. The fresh capital will be used to accelerate ONYA’s offline retail expansion across major Indian cities.

ONYA, short for “On You,” was founded on a simple idea: to create art that looks good On You. The inspiration came from a deeply personal moment when two people ready to begin their life together realized that the ring they loved was beyond reach. That experience sparked a mission to make beautifully designed and meaningful diamond jewellery accessible to everyone. Today, ONYA stands for crafting soulful lab-grown diamond pieces that mark life’s most cherished celebrations in every Indian home.

Within 11 months, ONYA has expanded to four profitable high-street stores in Bengaluru, achieving a monthly revenue run rate of ₹2 crore. The company has also strengthened its leadership team with the appointment of Gaurav Choudhary, former Director of Products at xto10x, who joins as Co-founder.

Himani Yadav, Founder of ONYA, said, ONYA didn’t begin as a business idea — it began with a personal moment. My engagement ring was a lab-grown diamond long before the category became mainstream, and that experience made me realize how many people felt priced out of meaningful jewellery. ONYA was created to change that by bringing emotion, accessibility, and intention back into fine jewellery.

Being backed by Zeropearl VC at this stage — and by someone like Bipin, who brings a decade of deep consumer-brand investing experience, including in jewellery — adds immense value and clarity to our journey. The fact that ONYA fits naturally into Zeropearl VC’s Indiluxe thesis reinforces that we’re building in the right direction. This partnership gives us the confidence to take thoughtfully designed lab-grown diamonds to more homes across India.”

Bipin Shah, Founder and Managing Partner, Zeropearl VC, said At Zeropearl VC, we back founders who deeply understand the problem they’re solving — and Himani’s clarity stood out from day one. The ONYA team is already showing early signs of cracking an offline & Design first approach in premium lab-grown diamond space which strongly aligns with our Indiluxe thesis. Young India’s shift in how they view jewellery is undeniable, and ONYA is building right at that inflection point.

Bipin Shah

Their design focus and customer obsession give us strong confidence — and we see this as a gateway to expanding into more premium, next-gen consumer categories over time.” ONYA’s jewellery features IGI-certified lab-grown diamonds set in BIS Hallmarked gold, blending scientific precision with elegant design. With this investment, ONYA plans to expand its product lines, open more customer-first experience stores, and deepen its connection with India’s growing base of conscious luxury

Continue Reading

Trending

JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

We would like to hear from you...

GET WHATSAPP NEWS ALERTS

0
Would love your thoughts, please comment.x
()
x