BrandBuzz
Pure Platinum Jewellery Pvt. Ltd. presents “ZULLU” — the Valentine Collection 2026
A refined platinum jewellery launch blending contemporary design, diamond brilliance, and blue sapphire elegance to celebrate modern expressions of love.
Pure Platinum Jewellery Pvt Ltd, a PGI authorised partner and a recognized master in couple bands, proudly announces the launch of ZULLU, its exclusive Valentine Collection for 2026. The brand is widely known for its iconic Platinum Days of Love collections and its women’s jewellery line EVARA, celebrating modern femininity through refined platinum designs.
Designed for today’s modern woman, ZULLU is a lightweight, trendy, and gift-worthy collection, crafted in premium platinum and adorned with diamonds and blue sapphires in three distinct shades — pale blue, deep blue, and classic sapphire. Together, the three shades of blue and diamonds symbolize emotion, depth, and timeless brilliance, capturing the many expressions of love.
The collection is creatively led by Disha Pokharna and manufactured under the expertise of Vijay Pokharna, bringing together contemporary design sensibility and precision craftsmanship.
“ZULLU celebrates love through three shades of blue and diamonds — each shade reflecting a different emotion, and everydiamond adding timeless sparkle. Our vision was to create jewellery that feels light to wear, meaningful to gift, and deeply connected to modern romance.” — Disha Pokharna –Assistant General Manager Product Development
“As a PGI authorised manufacturer and specialists in platinum couple bands, we believe platinum is the ultimate symbol of lasting relationships. With ZULLU, we focused on engineering lightweight designs that retain platinum’s strength while beautifully securing diamonds and blue sapphires for everyday elegance.”
– Vijay Pokharna – Founder,CEO
The Significance of Platinum
Platinum is one of the rarest and most precious metals, valued for its natural white colour, exceptional durability, and unmatched purity. It does not fade or lose its brilliance over time, making it a true symbol of enduring love. Its strength allows diamonds and sapphires to be held securely while maintaining comfort and wearability — defining the essence of the ZULLU Collection. Three Shades of Blue and Diamonds. One Pure Expression of Love.
BrandBuzz
Mèroh Unveils ‘Promise Collection’ Celebrating Self-Love Through Everyday Fine Jewellery
18K Gold Heart Motif with Certified Diamonds by Mèroh Blends Personal Symbolism with Modern Versatility
Fine jewellery brand Mèroh has introduced its latest line, the Promise Collection, a thoughtfully designed edit that places self-love and personal expression at the forefront of everyday luxury.
At the core of the collection is a sculptural heart motif crafted from two flowing ribbons of 18-karat gold. When held upright, the design subtly reveals the letter “M” — symbolising “mine” — a quiet yet powerful reminder of the promise to choose oneself. The motif reflects both emotional depth and contemporary minimalism, aligning with the brand’s philosophy of meaningful fine jewellery.
Available in yellow, rose, and white gold, and accented with certified diamonds, the pieces are intentionally lightweight and fluid in form. Designed for seamless transitions from day to evening, the collection embodies modern versatility while maintaining refined craftsmanship.
With the Promise Collection, Mèroh continues to champion jewellery that is intimate, expressive, and made for everyday wear — where symbolism meets sophistication in effortlessly wearable designs.
source:Mèroh
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