DiamondBuzz
Manifest with Meaning: Timeless Natural Diamond Intention Pendants for the New Year
With the New Year just around the corner, it’s time to kick off 2026 with a collection for the woman who writes her own story, sets her own intentions and wears her brilliance like armour. De Beers Group proudly introduces a collection of Intention Pendants created with a rare natural diamond at its center to attract the positivity and timelessness of the gem. The design takes its cues from personal auras and celestial patterns. Worn close to the heart, the pendant is meant to be a grounding presence, consistently reminding the wearer of her goals, her inherent strength, and her unique life story. Eachnatural diamond Intention Pendant turns symbolism into cosmic, powerful and unapologetically personal style.
INNER RADIANCE
This natural diamond Intention pendant doesn’t just shine ‒ it detonates in sheer brilliance. A blazing centre diamond bursts into baguette and round-cut fiery diamonds, giving you your very own personal supernova. Wear it as a stylish promise to yourself, in the New Year’s spirit of renewal, to glow on your own terms. Where cosmic attitude meets high glamour, it is ideal for nights out, special celebrationsor every sophisticated evening soirée.
JOURNEY TO SELF
This striking spiral of natural diamonds dares you to evolve. Each turn pulls you closer to the place where your dream meets your authentic self, crowned by a bright centre gem symbolising your inner voice wearing natural diamonds. Echoing a message of progress and purpose, it’s a wearable pep-talk for the year ahead. Chic enough for work, cool enough for casual days and powerful enough for anyone growing into their next chapter.
This design is available in yellow, rose & white gold as well.
LIGHT CATCHER
This Intention pendant is timeless. Its vibrant centre diamond is encircled by a crisp halo of baguette and round-cut sparkle, all held in a modern open circle. Like a dreamcatcher for good vibes, collecting every ray of positivity and refusing to let go. Built as your New Year talisman, it fuels optimism and fresh momentum. Stylish, spirited and impossible to ignore, it lends elegance to everyday outfits and adds punch to office looks.
This design is available in yellow, rose & white gold as well.
COMPASS OF LIGHT
A natural diamond burns at the heart of this rose-gold compass star, surrounded by a sharp halo of round and baguette diamonds. This piece has a fearless aesthetic, made for anyone ready to steer their life like they mean it. Symbolising intentional direction for the year ahead, it pushes you towards courage, curiosity and big-energy adventures. It’s a powerful statement of intent for both everyday confidence and global escapades.
DiamondBuzz
Diamond Slump forces Debswana to diversify into copper, platinum and solar
Diamond-centric mining models is giving way to broader resource portfolios
Debswana Diamond Company, the 50–50 joint venture between the Botswana government and De Beers, is moving to diversify into copper, platinum and renewable energy as the prolonged downturn in natural diamond demand pressures earnings and forces the industry to rethink its growth strategy.
The company’s board has approved plans to invest in a portfolio of non-diamond projects after revenue fell 46% in 2024, the latest available financial year, highlighting the scale of the downturn in the global diamond market.
The move signals a strategic shift toward commodities with stronger long-term demand fundamentals, particularly copper, which is central to global electrification and energy-transition infrastructure.
Debswana’s diversification reflects a broader industry pivot as diamond producers confront weak consumer demand, rising competition from lab-grown stones and elevated inventories across the supply chain.
The shift is also visible among smaller exploration companies. Botswana Diamonds recently rebranded as Botswana Minerals, signalling its own strategic focus on copper exploration rather than diamonds.
Together, these moves underscore a growing consensus across the sector: the era of diamond-centric mining models is giving way to broader resource portfolios anchored in energy-transition metals.
-
BrandBuzz14 hours agoThe Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
-
BrandBuzz15 hours agoAugmont Launches SPOT 2.0: One Platform. Every Product. Efficient Business
-
BrandBuzz18 hours agoSenco Gold & Diamonds Launches “SHAPE OF YOU”- AI Application for Women’s Day Celebration
-
National News19 hours agoKushals Fashion Jewellery Curates Special Women’s Day Edit Celebrating Strength, Style and Self-Expression
JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.