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Madonna Sebastian Becomes Brand Ambassador for Kevabox, Inaugurates New Store in Kochi

Actress and singer celebrates womanhood as she unveils the latest Kevabox store in Forum Kochi, Kerala

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In a stunning collaboration, actress and singer Madonna Sebastian has been named the brand ambassador for Kevabox, the modern jewelry brand that is taking the Indian jewelry market by storm. Sebastian inaugurated the new Kevabox store at Forum Kochi, Kerala, in February 2025, marking an exciting chapter for both the actress and the brand.

Sebastian, who is well-known for her versatile roles in South Indian cinema and her captivating musical talents, joins hands with Kevabox, a sub-brand of City Gold and Diamonds. Kevabox has quickly earned its place as India’s fifth largest lightweight jewelry brand, known for its exquisite designs and innovative approach.

The brand’s popular “For the Women” collection, which was celebrated during the store opening, beautifully honors the essence of womanhood. With pieces designed for women and their loved ones, Kevabox has established itself as a go-to choice for those seeking timeless yet modern jewelry.

Kevabox, which also offers online shopping for its customers, currently has stores in Calicut, Kochi, Bangalore, and Mangalore. Customers can easily get in touch with the brand for further details and to explore their extensive collection.

As the brand ambassador, Madonna Sebastian will play a key role in promoting the elegance, strength, and beauty that Kevabox jewelry represents.

National News

De Beers Q3 Sales Volume Rises 71% Year On Year On Price Cuts

Performance Remains Weighed Down By A Shift Toward Lower-Value Goods and Ongoing Pressure From Lab-Grown Diamonds

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De Beers Q3 total rough-diamond sales volume jumped 71% year-on-year to 9.8M carats. Consolidated volume surged 91% to 8.7M carats, driven by aggressive July price cuts that sparked buyer demand.

​Price Drop Capped Revenue: The average selling price tumbled 45% to $84/carat (price index down 20%). As a result, Q3 consolidated revenue rose only 4% to $731M, while year-to-date revenue dropped 15% to $2.04B.

Production Target Raised: 2026 production guidance increased to 25–28M carats following full acquisition of the Gahcho Kué mine, boosting De Beers’ share of output without adding extra supply to the global market.

Market Pressures: Performance remains weighed down by a shift toward lower-value goods and ongoing pressure from lab-grown diamonds in price-sensitive categories.

Signs of Stability: Anglo American reported stabilizing rough-diamond conditions, supported by improved consumer demand in the US and India and a better-balanced supply-demand landscape.

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