National News
Madonna Sebastian Becomes Brand Ambassador for Kevabox, Inaugurates New Store in Kochi
Actress and singer celebrates womanhood as she unveils the latest Kevabox store in Forum Kochi, Kerala

In a stunning collaboration, actress and singer Madonna Sebastian has been named the brand ambassador for Kevabox, the modern jewelry brand that is taking the Indian jewelry market by storm. Sebastian inaugurated the new Kevabox store at Forum Kochi, Kerala, in February 2025, marking an exciting chapter for both the actress and the brand.
Sebastian, who is well-known for her versatile roles in South Indian cinema and her captivating musical talents, joins hands with Kevabox, a sub-brand of City Gold and Diamonds. Kevabox has quickly earned its place as India’s fifth largest lightweight jewelry brand, known for its exquisite designs and innovative approach.
The brand’s popular “For the Women” collection, which was celebrated during the store opening, beautifully honors the essence of womanhood. With pieces designed for women and their loved ones, Kevabox has established itself as a go-to choice for those seeking timeless yet modern jewelry.
Kevabox, which also offers online shopping for its customers, currently has stores in Calicut, Kochi, Bangalore, and Mangalore. Customers can easily get in touch with the brand for further details and to explore their extensive collection.
As the brand ambassador, Madonna Sebastian will play a key role in promoting the elegance, strength, and beauty that Kevabox jewelry represents.
National News
Shri Govindkaka Meets Bill Gates in Mumbai, Discusses Community Welfare and Innovation

In a remarkable meeting of minds, Shri Govindkaka met renowned philanthropist and Microsoft co-founder Bill Gates in Mumbai. The interaction, marked by insightful discussions on community welfare and global progress, underscored the shared vision of both leaders in driving meaningful change
In a heart-warming encounter in Mumbai, often referred to as the “City of Dreams,” Shri Govindkaka had the privilege of meeting one of the world’s most influential figures—Mr. Bill Gates. The occasion marked yet another momentous chapter in the ongoing exchange of ideas aimed at creating a better future for society. Govindkaka, who is a renowned philanthropist and founder of the SRK Knowledge Foundation, expressed his admiration for Mr. Gates, a visionary whose passion and drive have shaped the world in remarkable ways.
Mr. Gates, known for his ground-breaking work through the Bill & Melinda Gates Foundation, has long been a champion of global health, education, and poverty alleviation. His work serves as an inspiration to millions of people around the world, including the youth of India, as they strive for success and social impact.
During their meaningful conversation, Mr. Gates and Govindkaka discussed a wide range of topics centered around community welfare. They spoke about how even small, grassroots efforts can create a massive ripple effect that transforms lives. Both of them highlighted the importance of focusing on the most marginalized sections of society to ensure that growth and progress are accessible to all. This shared vision for social good connects the missions of both foundations—The Gates Foundation and the SRK Knowledge Foundation.
The SRK Knowledge Foundation, under the leadership of Govindkaka, has been making notable strides in serving humanity. With a strong commitment to giving back to society, it ensures that resources and opportunities reach the underserved and underprivileged communities. Govindkaka emphasized how the foundation’s work, much like Mr. Gates’ philanthropic efforts, revolves around the idea that innovation and technology should serve humanity’s greater good.
Govindkaka was particularly delighted to find common ground with Mr. Gates in their shared love for books. Both believe in the power of knowledge as a transformative tool for progress. Mr. Gates’ deep intellectual curiosity and his ability to connect that knowledge with technological solutions that improve lives are qualities that Govindkaka admires deeply. He expressed how Bill Gates’ journey serves as a shining example of how technology, when used with the right intent, can create lasting, positive change in communities around the world.
India has always been at the forefront of innovation, and it is uplifting to see that Mr. Gates’ vision aligns with the nation’s goal of transformation and progress. With its rapidly growing economy and dynamic youth, India is poised to play a critical role in shaping the future. It is a country that embraces both traditional values and technological advancement—a balance that Mr. Gates himself has often spoken about in his efforts to bring sustainable development to various parts of the world.
Govindkaka’s meeting with Mr. Gates was not just a discussion of global issues, but also an exchange of ideas about how collaboration and knowledge-sharing can create more opportunities for those in need. Both men believe that progress, when fueled by collaboration, can transcend borders, creating a better, more equitable world for all.
As they parted ways, Govindkaka expressed his deep gratitude for the time, wisdom, and insight Mr. Gates had shared. The conversation was not only enlightening but also reaffirmed the importance of commitment to social welfare and development. Govindkaka’s admiration for Mr. Gates remains steadfast, and he believes that, with continued collaboration, great strides will be made in the areas of health, education, and community welfare.
In conclusion, the meeting between Shri Govindkaka and Mr. Bill Gates is a testament to the power of visionary leadership and collaboration. It serves as a reminder that even the smallest efforts, when rooted in the right intent, have the potential to bring about meaningful change. With leaders like Bill Gates and Govindkaka at the helm, there is hope for a brighter, more inclusive future for all.
National News
Senco is gearing up for significant growth; plans to open 20 new stores this year

Senco Gold & Diamonds, one of India’s leading jewelry retailers, is gearing up for significant growth in the fiscal year 2025. The company has announced plans to open 20 new stores this year, aiming for a 20% increase in its topline revenue. This expansion is part of its broader strategy to maintain consistent annual growth while catering to rising consumer demand.These details were provided by Suvankar Sen, MD and CEO of Senco Gold & Diamonds, during an interview with CNBC TV18.
The company experienced a challenging start to FY25, with weak demand for diamond jewelry during the first three quarters due to high gold prices. However, the fourth quarter saw a revival, with increased sales of 14-carat and 18-carat diamond jewelry. Senco Gold also noted that silver sales outpaced both gold and diamonds in volume and value, as consumers increasingly view silver as an investment and gifting option.
Senco Gold has embraced innovation by launching dedicated lab-grown diamond jewelry stores under its sub-brand “Sennes.” According to Suvankar Sen, Managing Director and CEO of the company, lab-grown diamonds are gradually carving out their own market. The company expects these products to gain traction within the next two years, especially in the small-ticket segment catering to everyday wear.
The reduction in gold import duties by 9% provided temporary relief to customers but affected Senco’s profitability in Q2 and Q3. Despite this, the company expects profit margins to stabilize by the end of FY25.
In addition to domestic growth, Senco Gold has ventured into international markets by opening a store in Dubai. This move aligns with its strategy to cater not only to Indian expatriates but also to global consumers who appreciate handcrafted Indian jewelry. The company is also diversifying its product portfolio under the Sennes brand by introducing luxury lifestyle products such as leather bags.
Future Outlook
Suvankar Sen remains optimistic about the future, citing strong demand during wedding seasons and evolving consumer preferences for lightweight, versatile jewelry. The company is also focusing on digital services like virtual try-ons and personalized designs to appeal to younger, tech-savvy customers.
National News
Gem, jewellery exports decline 23% in Feb 2025

The gem and jewellery industry is an important part of India’s economy, contributing significantly to exports. However, in recent times, the industry has been facing a downturn. According to the data provided by the Gems and Jewellery Export Promotion Council, the exports of gems and jewellery fell by 23% last month, amounting to $2.42 billion, compared to $3.17 billion in the same period last year. In rupee terms, the exports declined by 20% to ₹21,085 crore from ₹26,269 crore.
One of the major reasons for this decline is global economic uncertainty. The tariff threats imposed by former US President Donald Trump affected international trade, leading to a decrease in demand for gems and jewellery, especially in key markets like the United States and China.
The export of cut and polished diamonds, which is a major part of the industry, fell by 20% in February, dropping to $1.36 billion from $1.71 billion. The weak consumer demand in major markets led to a slowdown in India’s diamond exports, as businesses struggled with piling inventory. Additionally, the import of rough diamonds also saw a sharp decline of 26%, reducing from $12.87 billion to $9.50 billion.
Lab-grown diamonds, which have gained popularity in recent years, also faced challenges. The export of polished lab-grown diamonds fell by 20%, reaching $112 million compared to $139 million last year. This drop was mainly due to price fluctuations and reduced consumer demand.
Gold jewellery exports also suffered a setback, falling by 18% in February to $753 million. One of the key reasons for this decline was the continuous rise in gold prices, which made jewellery more expensive and less affordable for buyers.
In conclusion, the gem and jewellery industry has been experiencing a significant decline due to economic challenges, fluctuating prices, and decreased consumer demand. If these trends continue, the industry may face further difficulties in the coming months. However, with proper government support, stable pricing, and renewed consumer interest, the industry may recover in the future.
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