National News
KISNA Creates History for India with ‘Run for Swachh Bharat’ Marathon across 57 Cities, Registers Guinness World Record Attempt
KISNA Diamond and Gold Jewellery, a leading brand from the Hari Krishna Group, successfully concluded the landmark 10th edition of the KISNA Diamond Marathon, marking a significant national achievement. In a first-of-its-kind initiative, KISNA organised a marathon simultaneously across 57 cities, making it India’s first jewellery brand to attempt such a large-scale nationwide sporting event. The initiative has been officially registered as a Guinness World Record attempt under the title: “Most cities to coordinate the same 5 km race simultaneously.” The simultaneous execution across multiple cities transformed the marathon into a unified national movement. Held under the theme ‘Swachh Bharat, Swasth Bharat’, the marathon witnessed over 20,000 registrations nationwide, reinforcing the message of fitness, cleanliness, and civic responsibility. Race categories included 5 km, 10 km, and 21 km, with synchronised starts across participating locations, reflecting seamless coordination and strong community engagement.
The event was graced by Padma Shri Ujjwal Nikam, Member of Parliament, along with Kirit Bhansali, Chairman – GJEPC; Motilal Oswal, Chairman, Motilal Oswal Group; Rajeev Jalota, Advisor – Port Authority; renowned Indian actor Manoj Joshi; and other eminent dignitaries from the Gems and Jewellery industry, adding prestige to the historic occasion. Reaffirming its commitment to nation-building, proceeds from the marathon were dedicated to the Swachh Bharat Abhiyan.
Commenting on the achievement, Ghanshyam Dholakia, Founder & Managing Director, Hari Krishna Group, said: “By attempting this marathon across 57 cities, we are aiming to break an international benchmark and showcase India’s collective spirit on a global platform. I sincerely thank every participant who joined us early this morning and contributed to the success of this nationwide initiative. What began as a small effort has today evolved into a powerful movement driven by purpose.
The funds raised through this event will be dedicated to the Swachh Bharat Abhiyan, reinforcing our vision of ‘Swachh Bharat, Swasth Bharat’ and our commitment to building a healthier and cleaner nation together.” As India’s only jewellery brand-led marathon, the KISNA Diamond Marathon continues to set benchmarks by seamlessly blending fitness, community engagement, and social responsibility.
Source:Hari Krishna Group
BrandBuzz
The Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
Timeless pearl creations from GIVA that honour the quiet strength, elegance, and individuality of modern women.
For generations, pearls have defined timeless elegance — an evergreen classic that transcends trends and seasons. Effortlessly refined, they carry a quiet sophistication that has remained relevant across eras.
Neither fleeting nor ornamental, pearls embody a kind of understated luxury, graceful, enduring, and always in style.
This Women’s Day, GIVA celebrates women who are building, leading, choosing, and redefining life on their own terms. Women who don’t need to be loud to be powerful, because their presence speaks for itself.
In that spirit, pearls make for a meaningful gift. Timeless yet modern, they move effortlessly from everyday moments to milestone celebrations, making them a thoughtful way to honour the women who inspire us, whether it’s a mentor, a friend, a colleague, or even yourself.
Here are some pearl pieces that make for perfect Women’s Day gifts.
Stay With Me Golden Pendant With Link Chain
For the one who wears her heart unapologetically. A radiant pearl drop pendant set in gold-plated 925 silver, designed with an elegant lattice motif that blends timeless romance with modern craftsmanship. From the Barkha Singh x GIVA Glow in Motion collection, this piece celebrates intricate CNC artistry while offering a refined statement for everyday elegance.
Gold Pearl Centred Diamond Earrings
Elegant and timeless, these 18K BIS-hallmarked gold earrings feature a delicate circular motif with a luminous pearl at the centre, accented by sparkling lab-grown diamonds below. Designed for everyday luxury, they blend classic sophistication with modern brilliance, making them a graceful statement for any occasion.
Rose Gold On Mom’s Path Bracelet
A heartfelt rose gold-plated bracelet crafted in 925 silver, featuring a charming baby shoe motif with enamel detailing, a delicate pearl accent, and a subtle “mom” engraving. Thoughtfully designed to celebrate the unbreakable bond between a mother and her child, it makes for a meaningful keepsake.
Anushka Sharma Silver Drops of Pearls Set
Inspired by the hidden beauty of ocean pearls, the Anushka Sharma Silver Drop of Pearl Set captures effortless elegance with a graceful pearl drop and sparkling zircon accents. Crafted in 925 silver, the set includes a delicate pendant and matching earrings designed to add timeless charm to any look.
Rose Gold Glam Drops Necklace
Graceful and statement-making, this rose gold-plated lariat necklace in 925 silver features a central oblong pearl with delicate cascading strands ending in luminous pearls. Elegant yet contemporary, it’s the perfect piece to elevate evening looks and special occasions with effortless glamour.
-
BrandBuzz4 hours agoThe Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
-
BrandBuzz4 hours agoAugmont Launches SPOT 2.0: One Platform. Every Product. Efficient Business
-
BrandBuzz8 hours agoSenco Gold & Diamonds Launches “SHAPE OF YOU”- AI Application for Women’s Day Celebration
-
National News8 hours agoKushals Fashion Jewellery Curates Special Women’s Day Edit Celebrating Strength, Style and Self-Expression
JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.