BrandBuzz
Kalyan Jewellers Celebrates The Joy Of Togetherness With Actress Ms. Pooja Sawant This Ganesh Chaturthi
Pooja Sawant Joins Kalyan Jewellers In A Heartwarming Celebration Of Faith, Family and Festive Traditions.
Kalyan Jewellers, one of India’s most trusted and leading jewellery companies, has unveiled its latest Ganesh Chaturthi campaign featuring brand ambassador and actress Ms. Pooja Sawant. A festival rooted in faith, new beginnings and togetherness, Ganesh Chaturthi reflects values that have long been associated with Kalyan Jewellers and its presence in some of life’s most important occasions. The campaign captures the warmth of tradition and the happiness of celebrating the festival with those closest to us.


Set in a beautifully decorated home, the film brings together three generations, a young girl, her grandmother and a young woman, as they prepare for the festivities. At its heart is a special moment as they come together to offer jewellery to Ganpati Bappa, sharing in the excitement of the occasion. The young girl’s enthusiasm, the grandmother’s affection and the bond between the three capture the simple pleasure of observing cherished customs with loved ones. Jewellery naturally becomes part of this moment, reflecting its place in festivals and traditions shared across generations.
Featuring Ms. Pooja Sawant, the campaign also reflects how traditions continue to be passed down over time, with each generation adding its own warmth to the occasion. The film culminates with the three generations gathered before Ganpati Bappa, sharing a moment of faith, happiness and celebration.
Through the campaign, Kalyan Jewellers highlights the place jewellery holds in festivals and other special occasions, becoming part of traditions and memories that are shared over the years.
The campaign is now live across Kalyan Jewellers’ digital and social media platforms, bringing the festive spirit of Ganesh Chaturthi to audiences across the country.
Campaign film: https://www.youtube.com/watch?v=o0VQErtjGTw
BrandBuzz
9 Special Gemstones for this Navratri By Irasva Fine Jewellery
Irasva brings together these versatile pieces to complement every festive look, from understated daytime celebrations to statement evening ensembles.
As Navratri celebrates nine days of devotion and tradition, Irasva Fine Jewellery presents a curated edit of nine jewels, each inspired by the colour of the day and designed to bring a touch of contemporary elegance to the festive season.
Navratri brings with it nine days of celebration, each associated with a distinct colour and its own symbolism. Marking the festive occasion, Irasva Fine Jewellery curates nine exquisite jewels that mirror the vibrant palette of Navratri, ranging from classic diamonds to vivid emeralds, rubies and sapphires.
Known for its contemporary approach to fine jewellery, Irasva brings together these versatile pieces to complement every festive look, from understated daytime celebrations to statement evening ensembles.
Navratri Colours Edit
Day 1 – Orange | Cirielle Diamond Fashion Pendant

The Cirielle Diamond Fashion Pendant brings a vibrant touch of orange to the festive edit with its elegant and refined design.
Price: On Request
Day 2 – White | Ornella Diamond Fashion Bracelet

The Ornella Diamond Fashion Bracelet complements the purity of white with its delicate diamond detailing and sophisticated silhouette.
Price: On Request
Day 3 – Red | Crimselle Ruby & Diamond Stud Earrings

The Crimselle Ruby & Diamond Stud Earrings adds a striking festive touch in red, with an elegant design that makes it ideal for celebratory occasions.
Price: On Request
Day 4 – Royal Blue | Nerra Sapphire & Diamond Fashion Ring

The Nerra Sapphire & Diamond Fashion Ring captures the depth of royal blue through a refined combination of sapphire and diamonds.
Price: On Request
Day 5 – Yellow | Selis Diamond Hoop Bali Earrings

The Selis Diamond Hoop Bali Earrings bring a bright festive feel to the yellow day with their elegant hoop silhouette and diamond detailing.
Price: On Request
Day 6 – Green | Lysandra Diamond Cocktail Ring

The Lysandra Diamond Cocktail Ring complements the richness of green with its statement silhouette and refined diamond detailing.
Price: On Request
Day 7 – Grey | Cosmos Diamond Stud Earrings

The Cosmos Diamond Stud Earrings bring understated elegance to the grey day with their timeless and sophisticated design.
Price: On Request
Day 8 – Purple | Lyrisse Diamond Fashion Earrings

The Lyrisse Diamond Fashion Earrings complement the richness of purple with their elegant design and sparkling diamond detailing.
Price: On Request
Day 9 – Peacock Green | Mayura Pearl & Diamond Drop Earrings

The Mayura Pearl & Diamond Drop Earrings reflect the elegance of peacock green with a graceful combination of pearls and diamonds.
Price: On Request
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