Brand Talks
Joyalukkas Unveils Dazzling ‘Brilliance Diamond Jewellery Show’ in Guntur, Gurgaon, and Malleswaram
Exclusive showcase draws dignitaries, and jewellery enthusiasts to celebrate the brilliance of diamond artistry.
Joyalukkas, renowned as the World’s Favourite Jeweller, proudly launched its much-anticipated ‘Brilliance Diamond Jewellery Show’ across three key cities—Guntur, Gurgaon, and Malleswaram—celebrating timeless elegance and unmatched craftsmanship in diamond jewellery.
In Guntur, the show was inaugurated in the presence of Galla Madhavi (MLA – West Guntur), along with valued customers and key Joyalukkas officials including Rajesh Krishnan (DGM – Retail) and Rejish O.S (Regional Manager).
The Gurgaon edition of the show witnessed an equally grand celebration, attended by celebrated Kathak artist Bharati Sharma, Poonam Shoor, Rajesh Krishnan (DGM – Retail), Anish Varghese (DGM – Marketing), and Sunil PS (Regional Manager), along with an enthusiastic gathering of jewellery connoisseurs.
In Malleswaram, the event drew attention with the presence of prominent personalities including Dr. Chetan Kumar Mehta (President, Jewellery Division – IBJA Association), Ms. Kalavathi, and Dhanraj (Proprietor, DK Constructions & Builders). They were joined by Joyalukkas leadership— Rajesh Krishnan, Anish Varghese, and Jinesh V S (Regional Manager)—as well as distinguished guests and loyal customers.
The ‘Brilliance Diamond Jewellery Show’ continues to reflect Joyalukkas’ legacy of excellence, offering an extraordinary showcase of intricate diamond creations crafted to perfection.
Brand Talks
Rashmika Mandanna Joins the Swarovski Asia Family as Brand Ambassador for India
The beloved Indian actress Rashmika Mandanna brings her charm and style to Swarovski, reflecting the brand’s vision of modern elegance and joyful extravagance.
Swarovski proudly announces actor Rashmika Mandanna as its new Brand Ambassador for India, marking a milestone for the Austrian luxury house as it strengthens its presence in one of its fastest-growing markets.
India, a vibrant market with a deep affinity for jewelry and self-expression, continues to play a pivotal role in Swarovski’s global growth story. With her pan-India appeal, youthful charm, and influential presence across cinema and digital platforms, Rashmika perfectly embodies the aspirations of the modern Indian consumer.
Celebrated for her blockbuster performances and admired as one of the country’s most relatable style icons, Rashmika’s radiant personality and dynamic style resonate strongly with Swarovski’s design ethos of joyful extravagance and contemporary glamour.
Nasr Sleiman, General Manager, Swarovski India, Southeast Asia, and Middle East, said:
“Rashmika reflects the evolving identity of today’s Indian consumer – expressive, confident, and unafraid to embrace individuality. As we expand our retail footprint and strengthen our cultural connection with India, her appointment as Brand Ambassador symbolizes Swarovski’s commitment to engaging meaningfully with this dynamic market.”
Rashmika Mandanna shared:
“For me, Swarovski has always represented timeless elegance and emotional connection. It’s more than jewelry – it’s about how it makes you feel: radiant, empowered, and confident. I’m truly honored to represent Swarovski in India and excited to be part of a journey that inspires people to celebrate their individuality while embracing modern glamour.”
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.