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IJEX 6TH Fam provides comprehensive insights into ME market

Five-day immersion under GJEPC’s Export Mentorship Programme equips Indian exporters with market intelligence, retail exposure, and strategic clarity across the UAE jewellery landscape.

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The five-day Familiarisation (FAM) Program by GJEPC’s India Jewellery Exposition Centre (IJEX), Dubai, provided Indian jewellery exporters with comprehensive insights into the Middle East market, focusing on regional dynamics, consumer preferences, and retail environments across the UAE. 

The 6th batch of the IJEX FAM Programme, initiated and facilitated under GJEPC’s Export Mentorship Programme (EMP), delivered a structured five-day immersion into the UAE jewellery ecosystem, combining market intelligence, design orientation, logistics guidance, and extensive retail visits across Dubai, Abu Dhabi, and Sharjah. Participants consistently highlighted the programme’s practical value, mentorship, and clarity in building export readiness. 

Day 1: Understanding the Middle East Landscape

The programme commenced at IJEX with an introduction session followed by a presentation on navigating the Middle East jewellery market, covering regional dynamics, consumer preferences across emirates, export opportunities, and positioning strategies across wholesale and retail segments. Delegates then visited Ithraa Wholesale & Retail, Goldcenter Building, Gold House, Jewel Plaza, Traditional Gold Souq, African Souq, and Gold Land, together representing around 475 retailers and 460 offices, giving participants a broad view of both wholesale and traditional trading ecosystems. 

Day 2: New Dubai Retail and Design Insights 

A designer interaction session focused on branding, cultural motifs, and regional aesthetics relevant to GCC consumers. Market visits to Mall of the Emirates, Lulu Hypermarket – Al Barsha, Gold & Diamond Park, and Dubai Hills Mall allowed delegates to observe nearly 115 jewellery retailers across luxury malls, diaspora-focused outlets, and specialised diamond boutiques, highlighting differences in merchandising, product mix, and customer behaviour. 

Day 3: Logistics, Compliance and Market Diversity 

A session by Ferrari Freight Forwarders covered import procedures, documentation, duties, and secure logistics handling. Subsequent visits to Dubai Mall, Dubai Design District (d3), Karama Centre, and Meena Bazaar brought delegates in contact with about 150 retailers, spanning ultra-luxury international brands to culturally driven Indian diaspora markets, reinforcing the diversity of customer segments within the UAE. .

Day 4: Abu Dhabi Market Exploration 

Visits to Madinat Zayed Gold Centre, Hamdan Street, and Abu Dhabi Mall covered roughly 132 jewellery stores, offering insights into the capital’s consumer preferences across luxury, traditional Arabic styles, and price-sensitive segments. Delegates reported improved clarity in identifying suitable positioning and product strategies for different emirates. 

Day 5: Strategy Alignment and Expansion

The final day focused on one-to-one consultations with the IJEX team, followed by a certificate ceremony and a visit to Sharjah Blue Souq, where delegates explored around 110 jewellery stores known for 18kt, 21kt, and 22kt gold, diamonds, and silver collections, further expanding their understanding of regional demand across the Northern Emirates. 

Overall, participants described the programme as informative, well-organised, and strongly supportive, with several stating that the experience provided clarity, confidence, and a concrete roadmap for entering export markets through IJEX

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Limelight Lab Grown Diamonds Inaugurates Showroom In Kalyan, Its 8th Exclusive Store MMR

The new store marks Limelight’s 8th exclusive outlet in Mumbai, further strengthening its retail presence across the Mumbai Metropolitan Region reflects its focus on reaching consumers urban markets.

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Limelight Lab Grown Diamonds, India’s largest and most trusted lab grown diamond jewellery brand, continues to expand its retail footprint with the launch of its new exclusive store in Kalyan, marking its 8th store in Mumbai. The launch further strengthens the Brand’s presence across the Mumbai Metropolitan Region and reflects its focus on reaching consumers across both established and emerging high-potential urban markets.

The store was inaugurated by Karamjyot Chawla, Director, Limelight Lab Grown Diamonds, along with Regional Partner, Lalit Soni, alongside the brand’s leadership team. The launch marks another significant milestone in Limelight’s continued retail expansion across Mumbai.

The new store brings Limelight’s contemporary lab grown diamond jewellery closer to consumers in Kalyan, catering to an evolving customer base that is increasingly seeking modern, design-led and value-conscious jewellery options.

Designed to offer a contemporary and elevated retail experience, the store showcases Limelight’s extensive collection of CVD studded lab grown diamond jewellery crafted using Type IIA diamonds, globally recognised for their exceptional brilliance and purity. Customers can explore a wide range of classic solitaires, elegant necklaces, statement earrings, bracelets and versatile everyday jewellery, catering to both occasion-led purchases and modern lifestyles.

Kalyan represents an important market within the Mumbai Metropolitan Region, with a growing urban consumer base and evolving preferences towards contemporary jewellery formats. With its presence in Khadakpada, one of the most prominent, well-developed residential and commercial localities in Kalyan, Limelight aims to make lab grown diamond jewellery more accessible to consumers while offering a retail experience centred around design, quality and transparency.

To celebrate the launch, Limelight is offering special launch benefits for customers, giving them the opportunity to indulge with and shop their favourite diamond jewellery pieces at last year’s gold rate.  Remarkably enticing, the offer is valid for a limited period only. (T&C apply.)

Pooja Madhavan, Founder & Managing Director, Limelight Lab Grown Diamonds, said:

“The launch of our 8th store in Mumbai is an important milestone for Limelight and reflects our continued confidence in the region. Mumbai has been an important market for us, and we are seeing growing consumer interest in contemporary diamond jewellery and newage formats that align well with their beliefs and ensure no compromises in quality. With our new store in Kalyan, we are more than delighted to extend the Limelight experience to a wider consumer base, cater to their distinctive demands and making high-quality lab grown diamond jewellery more accessible across the region.”

Karamjyot Chawla, Director, Limelight Lab Grown Diamonds, added:

“Reaching our 8th store in Mumbai is a significant milestone in our retail expansion journey. Our strategy is focused on building a strong presence across both established and emerging markets, and Kalyan is an important addition to this network.

The city has a growing consumer base with evolving jewellery preferences, and we look forward to bringing our extensive range and contemporary retail experience closer to consumers in Kalyan and the surrounding areas, diversifying our clientele for conscious luxury and taking it a step further.”

With the launch of its new store in Kalyan, Limelight Lab Grown Diamonds now has 8 exclusive stores across Mumbai, further strengthening its retail network in one of India’s key jewellery markets. The launch is part of the brand’s wider nationwide expansion, as it continues to build awareness and accessibility for lab grown diamond jewellery across India.

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