ShowBuzz
IIJS Premiere 2025 ends on a successful note; transforms GJ sector into a thriving, high-energy marketplace
Estimated that business worth between Rs. 70,000 crore -Rs. 90,000 crore was transacted during the six-day show
IIJS Premiere 2025 ended on a successful note, pumping positivity and enthusiasm into the GJ sector.A three-month sales drought was swept away by a flood of orders at IIJS Premiere 2025. In just two to three days, exhibitors turned a sluggish, no-buying season into a thriving, high-energy marketplace. It is estimated that business worth between Rs. 70,000 crore and Rs. 90,000 crore was transacted during the six-day show, beating its previous record by over 40% to 50%.
A massive buyer of 55,000 unique visitor footfalls, including 2,500 international buyers, led to record-breaking sales. Exhibitors reported full-house bookings across categories, with jewellery flying off the shelves from Day 1. The energy was electric, the demand unstoppable — proving once again that IIJS Premiere is where the industry comes to buy, not just browse.
The 41st edition of the India International Jewellery Show (IIJS) Premiere 2025 got off to a spectacular start on 30th July at the Jio World Convention Centre (JWCC), Mumbai. Organised by GJEPC, the event was graced by Chief Guest Rahul Narwekar, Hon’ble Speaker of the Maharashtra Legislative Assembly, along with Guests of Honour Pavel Marinychev, CEO of Alrosa, and Ajoy Chawla, CEO – Jewellery Division, Titan Company Ltd. IIJS Premiere 2025 was inaugurated at Bombay Exhibition Centre – NESCO, Mumbai by Chief Guest Mangal Prabhat Lodha, Minister for Skill Development, Employment, Entrepreneurship and Innovation, Govt of Maharashtra in the presence of Guest of Honour Abdul Salam, Vice Chairman, Malabar Group. Present at both the inaugurations were Kirit Bhansali, Chairman- GJEPC, Shaunak Parikh, Vice Chairman, GJEPC; Nirav Bhansali, Convener, National Exhibitions, GJEPC; and Sabyasachi Ray, Executive Director, GJEPC.
The grand inauguration ceremonies brought together industry stalwarts, government dignitaries, and international partners, signalling the beginning of what promises to be one of the most impactful trade shows of the year.
Packed aisles at both the venues – JWCC and BEC – prove that IIJS Premiere is the unrivalled show of the gem and jewellery industry.The Select Club returned with 118 exhibitors and a vivid curation of high-end jewellery — where bold design, coloured gems, and global sensibilities took centre stage.
Large carat gemstones and diamonds were the heroes of many pieces, while textures metals gained prominence. Gem-setting and custom-cut gemstones were another area that many exhibitors relied on, to support the narrative of the thematic collections. Other categories that were in vogue were two- and three-finger rings, designer ear cuffs, and palm cuffs, and of course, the trending labubu (toy monster elves) accessories in diamonds and gemstones.\
Exhibitors at IIJS Premiere have made a striking statement by unveiling 24-karat gold collections, right when much of the world is leaning towards lower-karat gold. This move reaffirms two things: first, gold’s status as a trusted store of value remains unshaken; and second, our exceptional manufacturers continue to read the consumer pulse with precision. Sky Gold and Diamonds , Shringar House of Mangalsutra Ltd., Kama Jewelry, Kanakratna Exim Pvt. Ltd launched 24k collections.
Fine jewellery embellished with a spectrum of gem hues was also trending; all their three categories – bridal, 18-karat gold oxidised gold collections, and an international line – were performing very well.
Silver, now often called the new gold, was priced at ₹1.20 lakh per kilo and drew strong demand at the show. Exhibitors reported exceptional interest in silver jewellery, accessories, and festive items, with many new companies and individuals exploring silver retail ventures. They emphasised the need for greater focus on silver and increased exhibition space at the IIJS Premier Show, as the current allocation limits its potential. Participants also noted growing demand from Tier II and Tier III towns, with buyers showing more trust in silver for gifting items, utility products, and home accessories. Due to limited booth space, only a small portion of available products could be displayed.
IIJS Premiere 2025 served as a platform for India’s jewellery sector to strengthen its global presence. GJEPC highlighted how new free trade agreements with countries like the UAE, Australia, and the UK are opening up new opportunities. Despite facing some challenges, such as new tariffs from the US, the IIJS Premiere 2025 demonstrated the resilience and adaptability of India’s gem and jewellery industry. The strong domestic demand and the proactive approach to global market expansion and sustainability indicate a positive outlook for the sector’s future.
Emerald Jewel Industry India Ltd unveils wide array of collections at IIJS PREMIERE 2025
Showcases innovation and unmatched manufacturing brilliance
Emerald Jewel Industry India Ltd, one of India’s most revered names in jewellery manufacturing, proudly launched a spectacular array of new collections at IIJS PREMIERE 2025 that underscore its legacy of innovation, superior craftsmanship, and technological advancement. The collections were launched by K Srinivasan, Chairman, Emerald Group . Present was Santosh Krishna, COO -Emerald Jewel Industry India Ltd.
The diverse range reflects Emerald’s continued dominance across multiple jewellery verticals, introducing cutting-edge designs and redefining lightweight luxury.These include:Chains,Casting Creations, Lightweight CNC Bangles,Gemstone Collection, French technique enamel collections and more.Emerald showcased an astounding 18000 designs at IIJS PREMIERE 2025
Shineshilpi Jewellers launches fusion jewellery collection of Platinum-Ceramic-Gold for Men at IIJS Premiere 2025
Vaishali Banerjee, Head of Global Market Development and Managing Director – India & ME, Platinum Guild International launched the Platinum-Ceramic-Gold for Men collection along with Pramod Mehta, Director, Shineshilpi Jewellers Pvt Ltd Shineshilpi Jewellers launches fusion jewellery collection of Platinum-Ceramic-Gold for Men at IIJS Premiere 2025
Fusion jewellery collection of Platinum-Ceramic-Gold for Men is created employing the latest technology by using black, brown, blue coloured ceramic with gold and platinum. The collection is thoughtfully designed in line with current trends and the preferences of today’s youth. With a strong focus on appealing to the younger generation, the product range spans from lightweight 5-gram pieces to 40 grams, featuring rings, bracelets, kadas, and more.
Precious launches 3 exquisite collections at IIJS PREMIERE 2025
RM Precious launched 3 exquisite collections at IIJS PREMIERE 2025.The collection were formally launched by Suresh Addanki, Vaibhav Jewellers, Visakhapatnam.RM Precious was represented by Maulik Mandli and Sandeep Mandli.
The collections comprised Featherlight collection of gold and CZ jewellery, Ultralight collection of plain gold jewellery and Maher collection of fancy stone studded jewellery.
DVM Aqua Gold unveils Superlight Air collection and 3D cutting setting collection
Rajesh Kalyanaraman, ED – Kalyan Jewellers and Jayantilal Challani, Founder & Chairman Challani Jewellery Mart unveiled the Superlight Air collection and 3D cutting setting collection from DVM Aqua Gold at IIJS PREMIERE 2025. Both lines showcase the brand’s mastery in balancing beauty, comfort, and cutting-edge manufacturing technology. Present at the unveiling was Vicky Mehta, Director, DVM Aqua Gold.
Shringar House of Mangalsutra unveils 24K SHUDDH COLLECTION
India’s first-ever 24K HUID hallmarked mangalsutra collections
The Indian jewellery industry witnessed a momentous launch at the prestigious IIJS Expo, as Shringar House of Mangalsutra Ltd., the country’s leading mangalsutra manufacturer, unveiled the 24K SHUDDH COLLECTION – one of India’s first-ever 24 Karat HUID Hallmarked Mangalsutra collections.
Crafted in 995 finesse with BIS-certified HUID hallmarking, this groundbreaking collection reimagines the mangalsutra not just as a symbol of tradition, but also as a pure 24K investment. It bridges cultural heritage with contemporary consumer value – a concept that has resonated powerfully across the retail landscape.
The launch event received an overwhelming response from retailers and was graced by several respected industry leaders and dignitaries, including: Sachin Jain – CEO India, World Gold Council, Rajesh Rokde – Chairman, GJC, Sabyasachi Ray – Executive Director, GJEPC, Rajesh Kalyanaraman – Kalyan Jewellers, Varghese Alukkas – Jos Alukkas, Dr Saurabh Gadgil – CMD, PNG Jewellers, Ashish Pethe – Director, WHP Jewellers, Anil Kataria & Santosh Kataria – DP Abhushan, Vikas Kataria – Kumari Jewels, Kinjal Shah – Head of RJC Asia.
JewelBuzz was felicitated by GJEPC at the Media Felicitation Ceremony at IIJS PREMIERE 2025 for its consistent and unwavering support to the Indian GJ industry
JewelBuzz had the privilege and honour of presenting its IIJS PREMIERE 2025 Special Edition to Guest of Honour Abdul Salam, Vice Chairman – Malabar Group.
ShowBuzz
230+ International Buyers Visit IGJS Jaipur 2026 Amid Evolving Global Geopolitical Scenario
Strong Global Turnout Reinforces India’s Position As A Trusted Sourcing Hub Despite Ongoing Trade Uncertainties
The International Gem & Jewellery Show (IGJS) Jaipur 2026, organised by the Gem & Jewellery Export Promotion Council (GJEPC), is currently underway in Jaipur from April 9 to 11, 2026, bringing together leading Indian manufacturers and global buyers under one roof.
Recognised as a highly curated, business-focused platform, IGJS continues to strengthen India’s position as a preferred sourcing destination for the global gem and jewellery trade.
This edition of IGJS Jaipur features 85 companies across 110 booths, with participation from over 230 international buyers representing 30 countries, including the USA, UK, Europe, Latin America, Oceania, MENA, Russia, and the CIS region.
The show was inaugurated by Sanjay Gupta, Chief Commissioner of Customs, Customs Preventive, New Delhi, in the presence of distinguished dignitaries, including R. K. Chandan, Commissioner of Customs, Jaipur; Shaunak Parikh, Vice Chairman, GJEPC; Yogendra Garg, Regional Chairman (Rajasthan), GJEPC; Vijay Mangukiya, Convener – International Exhibitions, GJEPC; and Sabyasachi Ray, Executive Director, GJEPC.
Speaking on the occasion, Sanjay Gupta, Chief Commissioner of Customs, Customs Preventive, New Delhi, said,
“I am happy to see that GJEPC is playing a pivotal role in strengthening Brand India on the global stage. Platforms like IGJS not only showcase the depth of India’s manufacturing capabilities but also build confidence among international buyers. As Customs, our commitment is clear—we will continue to facilitate trade, simplify processes, and support the industry in its growth journey.”
R. K. Chandan, Commissioner of Customs, Jaipur, Said, “Customs is not only a regulator—we are also facilitators of trade. Our focus is on enabling ease of doing business and supporting the growth of the industry. We appreciate GJEPC’s efforts in organising IGJS, which brings global buyers and Indian manufacturers together on a strong platform.”
Speaking on the occasion, Shaunak Parikh, Vice Chairman, GJEPC, Said:
“At a time when the global trade environment is impacted by geopolitical uncertainties, the strong participation of over 230 international buyers reflects the continued trust in India as a reliable sourcing partner. IGJS is a focused platform that brings together the strength of Indian manufacturing and the confidence of global buyers, helping build resilient supply chains and long-term business relationships.”
Highlighting Jaipur’s importance, Yogendra Garg, Regional Chairman (Rajasthan), GJEPC, said,
“Jaipur offers a unique and integrated ecosystem for the gem and jewellery industry—from sourcing and manufacturing to certification and trade—all within close proximity. IGJS Jaipur reflects this strength and presents an opportunity for global buyers to engage deeply with India’s capabilities.”
Simon Benney, CEO & Owner, House of Benney and Royal Warrant holder as Goldsmith to His Majesty King Charles, said:
“Bringing the industry together under the India-UK FTA framework, with zero tariffs, creates a clear advantage for both sides. It removes a key cost barrier and encourages wider participation across manufacturers, cutters and polishers. What stands out here is the exceptional level of Indian craftsmanship, particularly the precision in settings, the quality of finishing, and the high standard of enamel work. The attention to detail is consistently strong, even on close inspection. Overall, highly impressive and a strong signal for increased bilateral trade in jewellery.”
Esmarie Du Plooy of Eco Chic Jewellery, South Africa, said:
“India offers far more than expected. I’ve discovered designers experimenting with new materials, metals and surface finishes, and creating fastening mechanisms that feel original and fresh. There is strong potential to collaborate, combining my design approach with Indian craftsmanship to develop something distinctive. I am particularly interested in sourcing gemstones and working with partners here. My design philosophy centres on merging old and new, upcycling heirloom pieces with contemporary elements to create something meaningful and unique.”
In FY 2024–25, India’s gem and jewellery sector remained a key contributor to the economy, with exports of $28.7 billion, accounting for nearly 7% of India’s merchandise exports.
IGJS Jaipur offers international buyers a comprehensive sourcing platform across categories, including diamond and studded jewellery, gold, silver, coloured gemstones, and lab-grown diamonds – enabling direct interaction with India’s leading manufacturers.
At a time when global trade is navigating shifts in supply chains and consumer demand, IGJS provides a reliable and efficient platform to build partnerships and explore new opportunities.
Beyond flagship initiatives like IGJS, GJEPC continues to drive India’s global outreach through a wide spectrum of domestic and international platforms. The Council hosts its marquee IIJS exhibitions – IIJS Premiere, IIJS Signature, and IIJS Tritiya – which are among the largest jewellery shows in the world, attracting buyers from across key global markets. Internationally, GJEPC actively promotes Indian manufacturers through India Pavilions at leading trade shows such as JCK Las Vegas, Vicenzaoro, and major exhibitions across Hong Kong and the Middle East, while also organising focused Buyer-Seller Meets (BSMs) in emerging and high-potential markets. Strategic initiatives like IJEX in Dubai provide a year-round sourcing platform for global buyers, while new ventures such as SAJEX in Saudi Arabia are opening fresh opportunities in the rapidly growing Middle East region. Through these sustained efforts, GJEPC continues to expand market access, strengthen trade relationships, and position India as a trusted global hub for gem and jewellery sourcing.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.