National News
GJEPC Welcomes Dr. K. Srikar Reddy, Consul General of India, San Francisco, to India Pavilion at JCK Las Vegas 2025

The Gem & Jewellery Export Promotion Council (GJEPC) extended a warm welcome to Dr. K. Srikar Reddy, Consul General of India, San Francisco, during his visit to the India Pavilion at JCK Las Vegas 2025, North America’s premier jewellery trade show.
Mr. Kirit Bhansali, Chairman, GJEPC, greeted Dr. Reddy at the Pavilion. Also present during the visit were Shri Dnyaneshwar Patil, IAS, Development Commissioner, SEEPZ, Dr. Gaetano Cavalieri, President CIBJO and Mr. Sabyasachi Ray, Executive Director, GJEPC, along with others.

India continues to cement its position as a global powerhouse in the gem and jewellery industry, and its strong presence at JCK Las Vegas 2025 is testament to this leadership. GJEPC is spearheading India’s participation through several initiatives including the India Pavilion, the curated India Design Gallery, and the immersive India Experience Lounge.
This year, the India Pavilion showcases 30 leading exhibitors who are presenting the finest examples of Indian craftsmanship and innovation. Strategically located across key zones such as Passport, Diamond Plaza, Lab-Grown Diamond, Gemstone, and Currents, the Pavilion highlights India’s broad capabilities — from natural diamonds to coloured gemstones contemporary jewellery design and lab grown diamonds
The visit by Dr. Reddy and senior dignitaries reinforces the Government of India’s continued support for promoting Indian exports and strengthening the country’s position in international markets. Their presence also boosts the morale of participating exporters and reaffirms India’s commitment to excellence in the global gem and jewellery trade.

BrandBuzz
Mavitrra Launches “The Amara Collection” – A Timeless Celebration of Bridal Grandeur and Festive Luxury

Mavitrra, the elegant and stylistically unique and masterfully crafted bespoke diamond jewellery brand, has just come up with its latest creation this Diwali season. The Amara Collection, an alluring and timeless luxury bridal and festive jewellery collection that stays radiant and adds value to your wardrobe for the coming years.


“The Amara Collection” defines the beauty and sophistication of a lifetime, with pieces that are impeccably designed using natural diamonds and hallmark white and yellow gold. Each piece honours the glory of Indian celebrations and the opulence of bridal extravagance, combining ageless charm with modern artistry.
The idea of “Shining Beyond Time” has been the core of designing the collection, representing the concept in all the jewellery pieces. This is a collection of timeless masterpieces ranging from elegant diamond bangles and statement bridal rings to delicate yet grandeur evoking Lotus Earrings, all crafted in exquisite yellow and white gold. The essence of Mavitrra’s concept of artwear serving as a medium of expressing one’s unique personality and feelings is there in every intricate ornament.

“The beautiful, Amara collection is a nod to the spirit of the contemporary Indian woman, the bright, the strong and the timeless one,” states Bindu Sharma, the Founder and Creative Director of Mavitrra. She adds, “Every piece epitomises elegance, history, going far beyond ongoing fashion.”
Mavitrra specialises in custom-tailored luxury and blends proven manufacturing techniques with the highest quality inputs and a qualitative design to produce not merely luxurious jewellery but significant ones. From the custom bridal sets to the singular heirloom designs, each creative work is backed up by a certificate of excellence and made to perfection by hand of the master artisans.
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