BrandBuzz
First Love, First Inspiration- Kumari Fine Jewellery Unveils Its Mother’s Day Tribute
Through its heartfelt “Your First Inspiration” campaign, Kumari Fine Jewellery celebrates mothers as the original muses who shape Our Sense Of Beauty, Strength, And Identity, While Spotlighting Its Expressive Abstract Collection and Special Mother’s Day Offers.
This Mother’s Day, Kumari Fine Jewellery unveils its latest campaign, “Your First Inspiration,” shifting the lens to the woman who serves as our very first encounter with style, strength, and substance. Before we looked to the world for influence, we looked to her. The campaign celebrates the mother as the primary root of our identities, the woman whose subtle gestures and definitive choices shaped the way we see the world.
The narrative is built on the realisation that a mother’s influence is often our first lesson in grace. From the way she carried herself to the quiet confidence in her decisions, she became the blueprint for who we aspired to be. “Your First Inspiration” is a tribute to that foundational bond, acknowledging that our own sense of self is a reflection of the light she first cast.
Supriya Kataria, Founder, Kumari Fine Jewellery says:
“As a mother and a founder, I recognise that our children don’t just observe what we do; they absorb who we are. With this campaign, we honor the mother as the original muse. She is the first person to show us what it means to be inspired, and our pieces are designed to reflect that enduring influence — a tribute to the woman who shaped our very first ideas of beauty and strength.”
To celebrate this profound connection, Kumari is highlighting its Abstract Collection. Featuring non-linear and avant-garde forms, these pieces mirror the intricate ways a mother’s influence weaves through our lives. Launching across all digital platforms, the campaign invites you to honor your first inspiration with a gift that matches her unique legacy.
To mark the occasion, Kumari Fine Jewellery is also extending a limited-period Mother’s Day offering, with a flat 20% off on diamond prices and 10% off on making charges, encouraging customers to celebrate her with thoughtful, lasting gifts.
BrandBuzz
KISNA Launches Vienna Collection Ahead Of The Wedding Season, Expanding Its Premium Natural Diamond Jewellery Portfolio
The Collection Features 62 Natural Diamond Jewellery Designs Across Rings, Earrings, Pendants, Necklaces and Men’s Rings In 14KT and 18KT Gold
KISNA Diamond and Gold Jewellery, one of India’s foremost jewellery brands, has announced the launch of its Vienna Collection ahead of the upcoming wedding season. Comprising 62 natural diamond jewellery designs, the collection caters to occasions including engagements, weddings, anniversaries and gifting, as well as self-purchase.
Crafted in 14KT and 18KT gold, the collection is available in yellow, rose and white gold variants. The 14KT range has an average selling price of Rs 93,927, while the 18KT range has an average selling price of Rs 1,07,969, offering customers a choice across price points within KISNA’s premium natural diamond jewellery portfolio.
Inspired by graceful European flower vines, the Vienna Collection translates floral forms into contemporary jewellery. Innovative craftsmanship and diamond settings are designed to enhance the brilliance and visual presence of each diamond, bringing the collection’s proposition, “Where Bigger Diamonds Bloom,” to life.
The Vienna Collection includes 15 rings, 18 earrings, 19 pendants, 4 necklaces and 6 men’s rings. The collection also features coordinated pendant and necklace sets. Designed for modern brides and luxury consumers, the range brings together floral, vine-inspired, contemporary and timeless design elements, reflecting a modern, elegant and aspirational aesthetic.
Commenting on the launch, Parag Shah, CEO, KISNA Diamond and Gold Jewellery, said:
“Jewellery continues to hold deep significance across every stage of a wedding journey, from engagements and bridal celebrations to gifting and milestone moments beyond. With the Vienna Collection, we have brought together contemporary design, natural diamond brilliance and versatility across categories to address these evolving occasions.
The availability across 14KT and 18KT gold further enables customers to choose pieces that reflect their individual style and preferences, while strengthening KISNA’s commitment to making thoughtfully designed diamond jewellery relevant across moments and generations.”
Affordable and accessible diamond jewellery remains central to KISNA’s offering, while the brand continues to expand its portfolio for affluent customers, particularly across Tier 2 and Tier 3 cities. Customers can avail the Vienna Collection across KISNA’s network of more than 150 exclusive showrooms in India and through its official website, www.kisna.com.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.