BrandBuzz
Akoirah By Augmont Launches ‘Origin’ — A Mother’s Day Collection Celebrating The First Bond Of Love
Crafted in 14K Gold with Laboratory-Grown Diamonds, the Origin Collection Beautifully Captures The Emotion, Protection, and Unconditional Connection Between A Mother and Child Through Minimal Yet Deeply Expressive Jewellery Designs.
This Mother’s Day, Akoirah by Augmont unveils Origin, a jewellery collection inspired by the quiet, enduring bond between a mother and child. Rooted in the idea that motherhood is layered, emotional, and ever-evolving, the collection reflects a love that adapts through every phase, yet remains unwavering at its core.
Inspired by the very beginning of life and the invisible connection that exists long before words, Origin explores fluid gold forms and delicate diamond details that symbolise protection, instinct, and unconditional presence. Soft curves and continuous lines mirror the warmth and safety of a mother’s embrace, while luminous laboratory- grown diamonds represent life, growth, and moments held together through time.
At the heart of the collection are thoughtfully designed pendants and earrings that capture motherhood in its purest, most expressive form. From abstract silhouettes of a mother holding her child to graceful designs inspired by pregnancy and new beginnings, every piece is minimal yet deeply emotive, created to honour the beauty of connection without excess or ornamentation.
The collection also features elegant pearl designs that can be customised according to customer preferences, with options including diamonds, coloured stones, and personalised detailing.
Crafted in 14K gold and set with laboratory-grown diamonds, the collection reflects Akoirah’s philosophy of conscious luxury, blending timeless craftsmanship with a modern, transparent approach to fine jewellery. Designed for everyday wear and meaningful gifting alike, Origin becomes a reminder of the first love we ever know.
“Motherhood is not defined by perfection, it’s defined by presence,” says Namita Kothari, Founder of Akoirah by Augmont. “With Origin, we wanted to create pieces that capture the emotional depth of that bond — the quiet protection, the constant support, and the love that stays with you through every stage of life.”
Because no matter how relationships evolve, their origin remains unbreakable.
To celebrate Mother’s Day, Akoirah is also introducing a special in-store offer on lab-grown diamond jewellery: Diamonds for Mom. Gold from us.
Validity: 1st – 10th May | In-store only
BrandBuzz
First Love, First Inspiration- Kumari Fine Jewellery Unveils Its Mother’s Day Tribute
Through its heartfelt “Your First Inspiration” campaign, Kumari Fine Jewellery celebrates mothers as the original muses who shape Our Sense Of Beauty, Strength, And Identity, While Spotlighting Its Expressive Abstract Collection and Special Mother’s Day Offers.
This Mother’s Day, Kumari Fine Jewellery unveils its latest campaign, “Your First Inspiration,” shifting the lens to the woman who serves as our very first encounter with style, strength, and substance. Before we looked to the world for influence, we looked to her. The campaign celebrates the mother as the primary root of our identities, the woman whose subtle gestures and definitive choices shaped the way we see the world.
The narrative is built on the realisation that a mother’s influence is often our first lesson in grace. From the way she carried herself to the quiet confidence in her decisions, she became the blueprint for who we aspired to be. “Your First Inspiration” is a tribute to that foundational bond, acknowledging that our own sense of self is a reflection of the light she first cast.
Supriya Kataria, Founder, Kumari Fine Jewellery says:
“As a mother and a founder, I recognise that our children don’t just observe what we do; they absorb who we are. With this campaign, we honor the mother as the original muse. She is the first person to show us what it means to be inspired, and our pieces are designed to reflect that enduring influence — a tribute to the woman who shaped our very first ideas of beauty and strength.”
To celebrate this profound connection, Kumari is highlighting its Abstract Collection. Featuring non-linear and avant-garde forms, these pieces mirror the intricate ways a mother’s influence weaves through our lives. Launching across all digital platforms, the campaign invites you to honor your first inspiration with a gift that matches her unique legacy.
To mark the occasion, Kumari Fine Jewellery is also extending a limited-period Mother’s Day offering, with a flat 20% off on diamond prices and 10% off on making charges, encouraging customers to celebrate her with thoughtful, lasting gifts.
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