BrandBuzz
Choose a special Divine Solitaires diamond to celebrate your unique love story this Valentine’s Day
Every love story is unique — it has its own language and forms of expression! So, it’s but natural that as an ode to your one-in-forever soulmate, you gift them the rarest and most precious natural diamond jewellery from Divine Solitaires this Valentine’s Day
Each of Divine Solitaire’s round, brilliant diamonds are so perfectly cut, you can see the distinguishing 8Hearts & 8Arrows pattern that proves their extraordinary brilliance, fire and sparkle. Only stones with the best cuts reflect the maximum light, appearing brighter than a poorly-cut diamond.
These gems are more than just jewellery—they are an eternal expression of love, so make this Valentine’s Day unforgettable with a diamond that tells your love story to the world!
Radiant Rings
These solitaire rings expertly crafted in 18kt gold reflect elegance and charm making them the perfect gift to woo your loved one with! Stylishly combining classic appeal with contemporary style in their intricate designs and shapes and celebrating glittering solitaires at the centre, these rings will seal your love forever.


Princess – Cut Pendants
These stunning 18k-gold plated solitaire pendants, spell sophistication! With their delicate and contemporary designs, they make excellent gifts for the modern woman who loves to carry a little sparkle on her to work every day.



Bejeweled Earrings
This Valentine’s Day, treat your partner to a pair of magnificent diamond solitaire earrings crafted in 18kt gold and watch your love story walk into its next big milestone! These earrings are designed for both office use and special occasions, featuring versatile and contemporary styles.


BrandBuzz
Government Signals Move to Regulate India’s Fast-Growing Digital Gold Sector
Fintech companies push for clarity as policymakers explore oversight and industry bodies step up to set standards
India’s digital gold market may soon move out of its grey zone, as the government begins to seriously consider a formal regulatory framework for the sector. With rapid growth over the past year and a half, fintech founders have been in active discussions with the finance ministry, urging the need for clear rules and oversight.
At a recent meeting between startup leaders and senior officials, industry representatives highlighted how quickly digital gold has scaled—and why regulation is now essential. The response from policymakers, according to those present, has been encouraging, though any concrete framework could still take time. A key question remains: who will regulate the sector—the Reserve Bank of India (RBI) or the Securities and Exchange Board of India (SEBI).

Currently, digital gold operates without a dedicated legal structure. This has raised concerns among both industry players and regulators, especially as investor participation continues to grow. Leaders in the space believe a clear framework will not only protect consumers but also lend credibility to the category.
To address this, major digital gold market players are working towards forming an industry body—the Digital Precious Metal Council of India. The goal is to introduce uniform standards, ensure fair practices, and engage more effectively with policymakers.
The scale of the sector is already significant. Industry estimates suggest that nearly Rs. 3,000 crore flows into digital gold every month, with total assets under management ranging between Rs.15,000 crore and Rs. 20,000 crore, backed by physical gold stored in secure vaults.

Regulators have also started taking note. SEBI recently cautioned investors that digital gold products fall outside its regulatory scope, meaning they do not come with the same investor protection mechanisms as other gold-linked financial instruments.
As conversations continue, the industry is focused on building trust—highlighting audit systems, physical gold backing, and transparency. While self-regulation may be the first step, most stakeholders agree that formal oversight is inevitable as the sector matures.
News Source: ET Retail
-
New Premises2 days agoVBJ Opens All-New Flagship Showroom At Anna Salai, Chennai
-
National News1 hour agoMark this Mother’s Day with something as precious as she is, with Candere by Kalyan Jewellers
-
BrandBuzz3 hours agoGovernment Signals Move to Regulate India’s Fast-Growing Digital Gold Sector
-
National News2 hours agoCelebrate Mother’s Day with Zen Diamond’s Tören Collection, Where Celebration Meets Contemporary Design


