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Celebrate Gudi Padwa with Exclusive Festive Collections and Unbeatable Offers with PNG Jewellers

The brand’s omnichannel campaign highlights new designs and exclusive offers in popular collections such as Polmi, Saptam, Pratha, Katha, and Enaa.

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To usher in the Maharashtrian New Year with pomp and splendour, PNG Jewellers, Maharashtra’s most trusted corporate family jewellery brand, celebrates the occasion with stunning festive collections such as Polmi, Saptam, Pratha, Katha, and Enaa. From March 24 to April 30, 2025, the brand doubles up with attractive offers for its customers across all stores.

Gudi Padwa, which marks the beginning of the new year, is an auspicious time of new beginnings and prosperity. Keeping this spirit alive, PNG Jewellers’ latest campaign highlights attractive offers on an exquisite range of traditional and contemporary gold, diamond, platinum and silver jewellery, perfect for wedding shopping, festive gifting, personal indulgence, or starting new investments in gold.

At the heart of this campaign is the Polmi Collection – featuring Polki (uncut) diamonds designed with old-world craftsmanship for both elegant and chic looks. From statement necklaces to delicate bracelets, each piece is crafted to highlight the natural beauty of polki, offering a fresh perspective on this traditional jewellery. The collection draws inspiration from the jewellery of ancient queens, positioning it as a must-have for the modern woman who seeks to embrace her inner royalty. While exuding a royal aura, the Polmi Collection is designed to be within reach, allowing every woman to adorn herself with these timeless pieces without compromising on quality or elegance.

Sharing his excitement about market expectations, Dr. Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers, said, “Gold prices touching new highs have not deterred demand; instead, they have reaffirmed gold’s status as a timeless investment and cultural necessity. Consumers are adapting to these price shifts by exchanging old gold for new jewellery, ensuring liquidity while fulfilling their festive and wedding-related purchases. With Gudi Padwa marking an auspicious period for new beginnings, we see strong customer interest in traditional gold jewellery and studded collections. Additionally, the ongoing Maharashtrian wedding season is further driving demand, as many customers prefer to take delivery of their jewellery on such significant occasions. Since gold buying in India is deeply sentiment-driven rather than purely price-sensitive, we remain confident of a vibrant and prosperous Gudi Padwa season for the industry

To make this Gudi Padwa truly memorable, PNG Jewellers is offering a 0% deduction on the old gold exchange, up to 30% off on gold jewellery-making charges, and up to 100% off on diamond jewellery-making charges.

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BrandBuzz

Dassani Brothers unveils an exclusive curation of jeweled treasures for Father’s Day

This Father’s Day, Dassani Brothers unveils an exclusive curation of jewelled treasures, masterfully designed to honour the men who lead with quiet strength, unwavering dignity, and timeless grace.

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Introducing a collection that speaks the language of legacy—featuring cufflinks, brooches, kurta buttons, and belts, each piece handcrafted in rich 18kt gold, and adorned with uncut polki diamonds, carved emeralds, and regal gemstone accents.

Meticulously crafted in opulent 18kt gold, and embellished with the raw brilliance of uncut Polki diamonds, the rich verdancy of carved emeralds, and a palette of regal gemstones, every design is a testament to enduring style and personal legacy. The collection blends traditional artistry with contemporary sophistication, creating pieces that are both visually arresting and sentimentally priceless.

This is more than a gift—it is a future heirloom, meant to be cherished across generations. Whether he is a man of quiet refinement or bold distinction, the Dassani Brothers’ Father’s Day collection offers a striking expression of love, reverence, and legacy, designed to stand the test of time.

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Lukson Launches “The Story of HIM” – A Distinct Father’s Day Tribute through Men’s Jewellery

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Lukson, India’s next-gen lab-grown diamond brand, proudly unveils The Story of HIM, its first-ever men’s jewellery collection. Crafted as a heartfelt ode to fatherhood and masculine grace, this new line is designed for the man who protects, provides, and stands strong in quiet resilience. Launching just in time for Father’s Day, the collection invites wearers to celebrate and honour the pillars of strength in their lives – fathers, mentors, partners, or themselves.

Marking a new milestone for the brand, The Story of HIM reflects Lukson’s signature ethos: ethical luxury, contemporary design, and emotional relevance. The collection features refined rings, bold pendants, and modern bracelets, each crafted with lab-grown diamonds and Vermeil gold, blending timeless elegance with sustainability. What makes this launch especially meaningful is the option for personalized engraving, allowing each piece to narrate stories of legacy, gratitude, and love.

“In many ways, this collection has been a long time coming,” said Anand Lukhi, Founder & CEO, Lukson. “Men have always been part of the emotional core of jewellery – whether as givers or receivers – yet there has been very little designed with them in mind. The Story of HIM is our tribute to that silent strength. It’s a collection that speaks of presence, permanence, and purpose. It’s about making space for men in the language of everyday elegance, without compromising on our values of sustainability, transparency, and craft.”

Vedant Lukhi, Co-Founder at Lukson, added, “This collection is not just a product launch – it’s a statement of intent. With The Story of HIM, we’re reinforcing our commitment to building an inclusive jewellery culture, while maintaining full control of our process from design to delivery. By owning our entire supply chain – designing, growing, and retailing our own lab-grown diamonds – we ensure transparency, traceability, and ethical excellence in every piece we create.”

From understated rings that carry daily elegance to tennis bracelets and pendants that tell deeper personal stories, the collection embraces diversity in masculinity and celebrates meaningful expression. With its signature use of self-grown, IGI-certified lab diamonds and meticulous craftsmanship, Lukson continues to make sustainable fine jewellery both personal and powerful.

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KISNA Diamond & Gold Jewellery introduces ‘Tiny Tales’- A delightful jewellery collection for children

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KISNA Diamond & Gold Jewellery, one of India’s leading jewellery brands, is delighted to announce the launch of Tiny Tales, a dedicated collection crafted exclusively for children.  Crafted with love, care, and imagination, the collection celebrates the joy of childhood through playful designs and thoughtful craftsmanship. It is an ideal keepsake for life’s little milestones.

Responding to the growing demand for child-friendly jewellery. In response to the increasing demand for child-friendly jewellery, we introduced our dedicated kids’ jewellery collection. Tiny Tales features 35 unique pieces that are lightweight, safe, and joyful. Tiny Tales features 35 unique pieces of kid’s jewellery, including kids diamond earrings, kids diamond rings, kids diamond bracelets and kids diamond pendant  — all designed to be lightweight, safe, and joyful. From sparkling animal motifs to cheerful stars, hearts, and character-inspired elements, the collection brings a sense of wonder that young wearers can cherish. Made from hypoallergenic 18K gold and non-toxic enamel, each piece is crafted to ensure comfort for little ones.

KISNA developed the collectionthrough extensive research and prototyping to balance visual appeal with practical wearability. To ensure both safety and durability, the jewellery features smooth, rounded edges and flexible designs that do not hinder movement. Every item undergoes multiple rounds of stringent quality checks to withstand the energetic lifestyles of children, minimizing the risk of irritation or injury and making it suitable for everyday wear.

Rooted in cultural relevance yet original in its concept,the collection blends imaginative storytelling with modern aesthetics. Drawing inspiration from cartoon-style animals and fairy-tale visuals, the collection consciously avoids licensing to maintain creative integrity. Each design is a miniature work of art that resonates with both children and parents. Standout pieces from the collection include the Tiny Star necklace, whimsical Animal Charm bracelets, and playful letter pendants, all of which emerged as early favourites during exclusive preview showcases.

Commenting on the launch, Mr. Parag Shah, CEO, KISNA Diamond & Gold Jewellery, said, “Tiny Tales is more than a jewellery line; it is a celebration of childhood. With this collection, we want to bring joy to children and create enduring memories for families. These pieces are designed to become a part of their stories, something they can hold onto as they grow. We believe the collection will resonate strongly with young parents, especially in urban and semi-urban markets, helping us reach a new customer base and strengthen brand recall. Over time, we see this as a meaningful step toward building long-term brand affinity with the next generation of KISNA families.

In keeping with the emotional value of the collection, the collection also offers personalized packaging options, making it ideal for occasions such as birthdays, naming ceremonies, or school achievements. “We wanted the unboxing experience to feel just as special as the jewellery itself,” adds Mr. Parag. “The personalized packaging reflects the joy, love, and meaning that each piece of the collection is meant to carry.”


Thoughtfully priced with an average of ₹14,456, the collectionoffers a meaningful yet accessible option for families, and to celebrate the launch, KISNA is introducing limited-time discounts, exclusive gift vouchers, and curated bundle offers to help parents bring a little sparkle into their children’s lives.

With Tiny Tales, KISNA not only opens up a new category but also deepens its commitment to being a part of every meaningful chapter in a customer’s life, starting from the earliest ones.

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