National News
Belgian Delegation Visits GJEPC to Strengthen Bilateral Trade Ties

The Gem & Jewellery Export Promotion Council (GJEPC) hosted a high-level delegation from Belgium at its head office in Mumbai to foster strategic dialogue and collaboration within the gem and jewellery sector.
The Belgian delegation included H.E. Mr. Frank Geerkens, Consul General of Belgium in Mumbai, and Mr. Jonas Heirbrant, Trade Counsellor at the Embassy of Belgium. They were welcomed by Mr. Shaunak Parikh, Vice Chairman of GJEPC, and Mr. Sabyasachi Ray, Executive Director of GJEPC.
During the meeting, both sides held in-depth discussions on key industry issues such as EU-India trade negotiations, G7 compliance regulations, tariff structures, banking and financial hurdles, and the need for smoother visa facilitation for business travel. The dialogue aimed to enhance mutual cooperation and support between the two nations in the evolving global trade landscape.

BrandBuzz
Mavitrra Launches “The Amara Collection” – A Timeless Celebration of Bridal Grandeur and Festive Luxury

Mavitrra, the elegant and stylistically unique and masterfully crafted bespoke diamond jewellery brand, has just come up with its latest creation this Diwali season. The Amara Collection, an alluring and timeless luxury bridal and festive jewellery collection that stays radiant and adds value to your wardrobe for the coming years.


“The Amara Collection” defines the beauty and sophistication of a lifetime, with pieces that are impeccably designed using natural diamonds and hallmark white and yellow gold. Each piece honours the glory of Indian celebrations and the opulence of bridal extravagance, combining ageless charm with modern artistry.
The idea of “Shining Beyond Time” has been the core of designing the collection, representing the concept in all the jewellery pieces. This is a collection of timeless masterpieces ranging from elegant diamond bangles and statement bridal rings to delicate yet grandeur evoking Lotus Earrings, all crafted in exquisite yellow and white gold. The essence of Mavitrra’s concept of artwear serving as a medium of expressing one’s unique personality and feelings is there in every intricate ornament.

“The beautiful, Amara collection is a nod to the spirit of the contemporary Indian woman, the bright, the strong and the timeless one,” states Bindu Sharma, the Founder and Creative Director of Mavitrra. She adds, “Every piece epitomises elegance, history, going far beyond ongoing fashion.”
Mavitrra specialises in custom-tailored luxury and blends proven manufacturing techniques with the highest quality inputs and a qualitative design to produce not merely luxurious jewellery but significant ones. From the custom bridal sets to the singular heirloom designs, each creative work is backed up by a certificate of excellence and made to perfection by hand of the master artisans.
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