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APGJF 2024 is a resounding success

State’s Largest B2B jewellery exhibition helps consolidate Vijayawada’s
position as a key GJ hub

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Andhra Pradesh’s largest B2B jewellery exhibition, ANDHRA PRADESH GEM AND JEWELLERY FAIR (APGJF) 2024, held between December 13th and 15th at SS Convention Centre, Vijayawada, soared to new heights this year.Large crowds thronged the venue on all the three days and almost all the exhibitors were extremely satisfied with the brisk business transactions that they concluded and the network of new contacts they could establish.

APGJF is jointly organized by India’s premier jewellery exhibition management company United Exhibitions and AP Bullion Gold Silver & Diamonds Merchants Association.

The show began with the grand Inauguration Ceremony attended by the Chief Guest Dr. Ponguru Narayana, Hon’ble Minister of Municipal Administration and Urban Development, Govt of Andhra Pradesh. at the inaugural ceremony the chief guest was accompanied by the esteemed leaders from the Indian jewellery industry.

This year’s show brought together over 200 of India’s top and renowned jewellery manufacturers, wholesalers and technology service providers under one roof with over 9,600 visitors from across the Southern states and other parts of India. On display were over 5,00,000 designs displaying innovation and creativity and provided perfect options to the retailers as they prepare for the forthcoming festive and wedding season for the people from Telugu states.

K. Vijay Kumar, State President, APBGSDMA, said, “The buying spirit at the exhibition was consistently high on all three days after a fantastic start! APGJF 2024 saw a remarkable turnout of visitors from across the region, covering the spectrum of retail businesses from large corporate chains to small, single store retailers. This is a clear sign that the show serves a very important need in the region. We are confident that it will continue to grow.”

Shantilal Jain, State Chief Organizer, APBGSDMA said that Vijayawada is now gaining recognition as a key hub of the gem and jewellery industry. “Visitors were highly appreciative of the vast variety of choices which they had. They also reacted positively to the innovation and creativity in new designs that gave contemporary look to the traditional southern ornaments. APGJF is being seen as an important platform in the B2B supply chain for Telugu states.”

APGJF also won praise for its business-friendly environment with strict B2B norms implemented in regulating entry, along with a number of key networking and knowledge-sharing events that provided space for interaction and exchange of ideas and information.

V.K. Manoj, Project Director, United Exhibitions said  “We made every effort to ensure the success of the show by adhering to the highest standards in planning and execution and ensuring that hospitality was flawless in every aspect .We are happy that APGJF has been recognised as a high-quality platform and now become an important milestone in the trade fair calendar of South India. A clear indication of this is that we have already received many confirmations for participation in APGJF 2025.”

Among the highlights of the three-day event was the Stars of Andhra Pradesh Awards & Networking Nite held on the evening of Dec 13th 2024 at Novotel Vijayawada where leading jewellers and key supporters who have helped uplift the trade were felicitated. Adding sparkle to the event was the presence of Miss Mannara Chopra, popular actress and celebrity in South India Cinema has filled the evening with glitter and glamour. 

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Education

The New-Age Jewellery Professional: Why Tech Education for Jewellery Industry is the Biggest Growth Driver

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The jewellery industry is no longer defined by craftsmanship alone. Today, it sits at the intersection of design, technology, sustainability, finance, branding, and global trade. As consumer expectations evolve and competition intensifies, structured education and continuous skill development are emerging as the most powerful growth catalysts for the sector.

For a dynamic industry like India’s jewellery market, education is not optional — it is strategic.

From Karigar to Knowledge Professional

For decades, the backbone of the industry has been generational craftsmanship. While this legacy remains invaluable, modern jewellery businesses now demand professionals who understand:

  • Gemology and diamond grading
  • CAD and 3D jewellery design
  • Retail management and consumer psychology
  • Digital marketing and brand storytelling
  • International trade compliance and tariffs
  • ESG and sustainability frameworks

Institutions such as the Gemological Institute of America and the Indian Institute of Gems and Jewellery have played a key role in formalising education pathways, helping transform traditional artisans and retailers into globally competitive professionals.

Trend Watch: Rise of Tech-Integrated Learning

One of the strongest education trends shaping the industry is technology integration.

  • CAD & CAM Training: Digital prototyping reduces costs and speeds up product development cycles.
  • AI in Retail Forecasting: Data-driven inventory planning is replacing intuition-based buying.
  • Blockchain Awareness: Traceability in diamonds and coloured gemstones is becoming a compliance requirement rather than a luxury.
  • Lab-Grown Diamond Expertise: As lab-grown diamonds gain market share, understanding grading, pricing dynamics, and consumer positioning has become critical.

Educational programs now increasingly blend online modules with hands-on workshops, enabling faster upskilling for working professionals.

The Bridal Economy & Consumer Education

India’s bridal jewellery segment continues to drive demand, but the modern bride is informed and research-oriented. She compares:

  • Natural vs lab-grown diamonds
  • Hallmarking standards
  • Ethical sourcing claims
  • Design originality

Retailers who invest in staff education see higher trust conversion rates. Well-trained sales professionals are no longer “salespeople” — they are consultants guiding life-defining purchases.

Financial Literacy in Jewellery

Another emerging area is financial education within the industry itself. With gold functioning as both adornment and asset, professionals must understand:

  • Gold monetisation frameworks
  • Hedging strategies
  • Commodity price cycles
  • Working capital management

Structured knowledge helps businesses move from being inventory-heavy traders to strategically managed enterprises.

Sustainability & Responsible Sourcing

Global buyers increasingly demand proof of ethical sourcing and environmental compliance. Education around responsible mining practices, supply-chain transparency, and ESG reporting is becoming central to export competitiveness.

Industry bodies such as the Gem & Jewellery Export Promotion Council regularly conduct seminars and workshops to align Indian exporters with evolving global standards.

The Future: Hybrid Skills Will Win

The next generation jewellery professional will not be defined by a single skill. The future belongs to those who combine:

  • Design sensibility
  • Technical expertise
  • Business acumen
  • Digital fluency
  • Ethical awareness

For a sector contributing significantly to India’s exports and employment, education is the bridge between heritage and high growth.

Knowledge is the new luxury. As the jewellery industry transitions into a more organised, tech-enabled, and globally integrated ecosystem, continuous learning will determine who leads and who lags. The sparkle of the future will not just come from diamonds — it will come from informed minds shaping the industry.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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