JB Insights
Anant Jewels and Technologies
On a mission to educate the market on reliability, efficiency, and cost-effectiveness of locally manufactured jewellery machinery
Anant Jewels and Technology is on a mission is to educate the market on the reliability, efficiency, and cost-effectiveness of locally manufactured machinery. It actively promotes the ‘Make in India’ initiative by highlighting cost savings, quick availability, superior service, and easy access to spare parts. The focus has always been sustainability, eco-friendly Innovate energy-efficient and environment friendly products.



Anant Jewels and Technology has a vast portfolio of jewellery manufacturing machinery including: Gold, Silver and Platinum Automatic and Manual Refining Machines, Acid Hood with Scrubbers, Graining Machines, Induction Melting Furnaces, Dust Burning Furnaces, Effluent Treatment Plants, Z. L. D. Plants, Belt Soldering Furnaces, Control Atmosphere Annealing Furnaces, Copper/ Iron Dissolving Plants for Hollow Chains and jewellery, Casting, Filling, Stone Setting, Polishing Setups, Vacuum and Diaphragm Pumps, All types of Consumables, Chemicals, Spares, Cupels, Gold Reagent.
Anant Jewels and Technology offer various services and consultancy for: End -to- End Refining Solution for Gold, Platinum & Silver, Jewellery Manufacturing Machinery Sourcing, Factory Setups for Dore Bar Refining, Chains, Casting Jewellery & Diamond Studded Gold & Platinum Jewellery, Loss Management Systems for Precious Metals.

Naresh Balani, Founder and MD-Anant Jewels and Technology and Vice Chairman, JMA Forum speaks on the challenges faced by jewellery machinery sector.
Anant Jewels and Technologies as Jewellery machinery manufactures in India is contributing to MAKE IN INDIA. What are the challenges you face?
The Indian jewellery manufacturing sector faces intense competition from foreign brands, as many jewellers still prefer imported machinery due to its perceived higher precision and reliability. A lack of significant R&D investment has slowed the development of next-generation, high-precision machines, and many jewellers remain unaware of the high-quality Indian-made alternatives.
At Anant Jewels and Technologies, our mission is to educate the market on the reliability, efficiency, and cost-effectiveness of locally manufactured machinery. We actively promote the ‘Make in India’ initiative by highlighting cost savings, quick availability, superior service, and easy access to spare parts.
A major challenge in the industry is the lack of skilled technicians and formal training programs for jewellery machine operators, leading to maintenance issues. To address this, we are investing in training programs, live demonstrations, and hands-on workshops to upskill the workforce and help jewellers maximize machine efficiency and longevity.


With the right support from the Indian government and strategic investments, we can accelerate R&D and develop advanced automation solutions to compete with global brands. Through jewellery machinery exhibitions (like JMAIIE), online marketing, and direct engagement with jewellers, we are already making strides in increasing awareness and adoption of Indian-made machinery.
Anant Jewels and Technologies is committed to overcoming competition, service challenges, and positioning India as a global leader in jewellery machinery manufacturing. Our innovation-driven approach is paving the way for a more self-reliant and technologically advanced industry.



Comment on your future plans.
Our focus has always been sustainability, eco-friendly Innovate energy-efficient and environment friendly products. While specific future plans have not been publicly disclosed we at Anant Jewels and Technologies are committed to innovation and growth. Our company aims to enhance its product offerings continually, integrating advanced technologies to meet evolving jewellery industry demands. Our clients are encouraged to stay connected through official communication channels for updates on new products and services.
JB Insights
SILVER SHOW OF INDIA: A Revolutionary Platform Empowering India’s Silver Manufacturing and Retail Ecosystem
Historically, India’s silver jewellery manufacturers operated on the periphery of the major trade exhibition circuit. Despite their rich craftsmanship, they lacked a dedicated, high-profile national stage. To bridge this gap, GES India Incorporated launched the Silver Show of India (SSI) in June 2022. Designed as a structured response to a long-standing industry demand, SSI has rapidly evolved from a foundational spark into one of the country’s most consequential specialized jewellery trade exhibitions.



From Regional Roots to a Pan-India Powerhouse
The trajectory of SSI reflects a story of deliberate, strategic scaling:
- The Bangalore Beginnings :Â The inaugural show drew 74 participants, a number that nearly doubled to 133 by the second edition in December 2022, signaling growing trade acceptance.
- The Mumbai Strategic Pivot : Moving the exhibition to the premium Jio World Convention Centre in Mumbai was a deliberate move to elevate silver to the same status as fine gold and diamond jewellery. The June 2023 edition validated this choice, drawing 173 companies, 435 stalls, and a record 10,800 trade visitors, transforming SSI into a truly pan-India platform.
- SSI Mumbai 4th  Edition at JWCC features over 495 exhibiting companies across 1400 stalls, spanning 150,000 sq ft.
Institutional Backing and Strategic Alliances
SSI’s industry credibility is heavily reinforced by partnerships with premier trade bodies. The IBJA has been a steadfast national partner in elevating the Mumbai show’s stature. Crucially, SSI has secured the formal alignment of major trade associations from Agra , Rajkot and major silver hubs—bringing invaluable community networks, authenticity, and trade clout to the platform.
Extensive Marketing and Global Footprint
The organizers executed an aggressive, door-to-door outreach campaign encompassing over 500 districts across India, targeting markets frequently overlooked by larger trade bodies. This is supported by deep digital engagement across LinkedIn, WhatsApp, and specialized trade networks. Internationally, the show is drawing buyers from Nepal, Malaysia, Thailand, and the USA. To cater to a premium audience, the organizers have integrated a curated buyer-engagement model, hosting buyers with 1,000 room nights at luxury hotels like Sofitel and Trident.
Market Impact and Future Outlook
The success of SSI correlates directly with a measurable revitalization of the silver sector:
- Logistics partners report a massive 300% increase in the volume of silver goods transported over the past two years.
- Corporate retail groups are actively expanding their dedicated silver floor space, with a Southeast-based corporate establishing exclusive silver showrooms.
- High-end designs typically reserved for gold and diamonds are increasingly being reinterpreted in silver.
Looking ahead, SSI is implementing a robust three-city architecture: Mumbai will anchor the pan-India edition, Bangalore will serve the South Indian market, and a new Delhi edition will capture the North Indian market.
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