New Premises
Aishwarya Rajesh unveils Fedha By Challani new showroom in Madurai
Actor Aishwarya Rajesh inaugurated Fedha By Challani new showroom at K K Nagar Main Road (Opp: E 3 Police Station), Madurai. Representing Challani Group of Companies were Jayantilal Challani, Chairman and Goutham Challani, Director
Fedha by Challani offers 925 Silver Jewellery. It is where fine craftsmanship meets tradition and modern sophistication. At Fedha By Challani unlock the enchantment of a lifetime and embrace the allure of finest silver jewellery. The lavish collection of jewellery includes exquisite collections of nonchalance necklaces, jaw dropping jhumkas, chokers, rings, ear rings, bracelets, bangles, men’s collection and more. Each silver creation is meticulously crafted with flawless artistry, making every piece truly special. Elegant, eccentric, and unforgettable, these creations are designed to leave a lasting impression.

Silver jewellery, with its lustrous charm and timeless elegance, has carved a niche in the world of new-age adornments. From earrings and necklaces to bracelets, rings, and brooches, silver has become the preferred choice for the modern generation seeking both style and affordability. Its growing popularity lies in its versatility—perfect for everyday wear, festive occasions, or life’s most cherished celebrations.

Among the leading names redefining silver jewellery is Fedha by Challani, a brand that blends heritage artistry with contemporary flair. Each piece is meticulously crafted with flawless precision, ensuring jewellery that is not only stylish but also safe on the skin, as silver carries no harmful chemical effects.
Whether gifted to a loved one or worn as a personal treasure, Fedha by Challani’s silver jewellery unlocks the enchantment of everlasting memories.Our elegant and exquisite Silver Jewellery will be a head turner with the contemporary –heritage feel. By marrying tradition with trend, Fedha by Challani stands as the pioneer in silver jewellery, weaving everlasting memories for generations to cherish.
New Premises
Glow by Kirtilals Expands Footprint with Grand Opening of New Showroom on MG Road, Vijayawada
Glow by Kirtilals has unveiled its latest showroom on MG Road, Vijayawada, marking a significant milestone in the brand’s retail expansion. With this launch, the diamond jewellery brand continues its mission to make exquisite, lightweight natural diamond pieces accessible to the new generation of jewellery lovers who seek everyday elegance with a modern twist.
Glow by Kirtilals, the contemporary diamond jewellery brand from the house of Kirtilals, has announced the grand opening of its newest showroom on MG Road, Vijayawada — marking the brand’s 8th retail outlet and further strengthening its presence in South India.
The new showroom showcases an exquisite range of lightweight natural diamond jewellery starting at Rs.7,000, thoughtfully curated for today’s Gen Z consumers who value both design and meaning. Blending modern aesthetics with timeless elegance, the collection caters to everyday wear as well as festive and special occasions.


Each piece from Glow by Kirtilals reflects the brand’s hallmark craftsmanship, created at its state-of-the-art in-house manufacturing facility using cutting-edge technology and expert artistry. The result is jewellery that shines with superior brilliance, quality, and durability.
Strategically located on Vijayawada’s bustling MG Road, the store promises an immersive and welcoming retail experience, offering personalised service and expert guidance to help customers discover jewellery that complements their individual style.

Speaking at the inauguration, Suraj Shantakumar, Director – Business Strategy, Kirtilals, said, “We are delighted to bring Glow by Kirtilals to Vijayawada, a city that celebrates culture and fine craftsmanship. This launch is part of our mission to connect with younger audiences and offer jewellery that reflects their modern sensibilities while maintaining our heritage of trust and excellence.”
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