National News
Zen Diamond Unveils Luxurious New Store at Sky City Mall, Borivali
Zen Diamond, a globally renowned fine jewellery brand with a presence in over 400 stores worldwide, is strengthening its footprint in India with the launch of its second store in Mumbai. Following the successful debut of its flagship store in Bandra, Zen Diamond is now bringing its exquisite craftsmanship to Borivali with a new store at Sky City Mall. Spanning across 1700 square feet, the new store offers an elegant and immersive shopping experience for jewellery enthusiasts.
The brand is renowned for its expertise in crafting high-quality natural diamond jewellery, effortlessly blending timeless elegance with contemporary designs. With a rich legacy of superior craftsmanship and innovation, the brand caters to discerning customers seeking exclusive, finely crafted pieces that embody sophistication and excellence.
In addition to fine jewellery, the brand also offers a curated selection of luxury accessories, includingperfumes, ties, watches, pens, and gold coins, making it a one-stop destination for refined gifting and personal indulgence.
The Borivali store features a refined grey palette that highlights the brilliance of the jewellery, complemented by premium materials like fluted panels and stucco textures. With concealed storage, a VIP area, and four symmetrical display zones, the space reflects Zen’s focus on design excellence and a seamless shopping experience.

Speaking about the expansion, Neil Sonawala, Managing Director at Zen Diamond, said, “India has always been a significant market for us, and the response to our first store in Bandra has been very encouraging. With the launch of our new store in Borivali, we are thrilled to bring Zen Diamond’s legacy of fine craftsmanship to a new audience in Mumbai. Our collections beautifully blend tradition with contemporary design, making them perfect for modern jewellery connoisseurs.”
Sharing in the excitement, Sameep Pathak, CEO-Sky City Mall said, “We are pleased to welcome Zen Diamond to our retail family. At Sky City Mall, we are committed to providing a premium shopping experience, and the addition of a globally renowned brand like Zen Diamond further enriches our brand mix. We look forward to customers discovering their exquisite jewellery collections.”

The newly opened store at Sky City Mall offers an immersive shopping experience, featuring a diverse collection of rings, earrings, necklaces, and bracelets crafted for every occasion. With this expansion, Zen Diamond reinforces its vision of redefining fine jewellery in India by offering a seamless fusion of global design trends and enduring sophistication.
National News
5 Reasons Why the ‘Shubh Labh’ Collection by Dassani Brothers Stands Out
A Refined Blend of Auspicious Symbolism, Polki Craftsmanship, and Modern Versatility Positions the ‘Shubh Labh’ Collection as a Strong Contender in Today’s Jewellery Market
Blending heritage craftsmanship with contemporary design sensibilities, the newly unveiled ‘Shubh Labh’ collection by Dassani Brothers is a thoughtful celebration of prosperity, elegance, and versatility. Here’s a closer look at what makes this collection remarkable:
1. Rooted in Auspicious Symbolism

At the heart of the collection lies a strong cultural narrative. Designs are inspired by traditional motifs such as Shubh and Labh, lotus patterns, and elements symbolising wealth and positivity, making each piece meaningful beyond its aesthetic appeal.
2. Signature Craftsmanship with a Modern Twist
The collection showcases Dassani Brothers’ expertise in Polki, Jadau, and diamond jewellery, bringing together time-honoured techniques with refined, contemporary finishes suited for today’s consumers.

3. A Balanced Mix of Statement and Everyday Pieces

From bold bridal sets to lightweight, wearable designs, ‘Shubh Labh’ offers a well-curated mix that caters to varied preferences, ensuring relevance across occasions without compromising on elegance.
4. Designed for Versatility
Each piece is crafted to seamlessly transition between traditional and modern wardrobes. Whether styled with ethnic ensembles or fusion wear, the designs offer flexibility for multiple looks and settings.

5. Retail-Ready with Strong Market Appeal
Built with both consumers and retailers in mind, the collection features a highly sellable assortment. With its blend of design diversity, accessibility, and strong turnover potential, it is positioned to perform well across key markets.
The ‘Shubh Labh’ collection is now available for viewing and orders across Dassani Brothers showrooms and leading partner outlets nationwide.
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