BrandBuzz

Zen Diamond now available at Pernia’s Pop-Up Shop

Published

1 year ago

April 9, 2025

Zen Diamond, a globally renowned fine jewellery brand with a strong presence across 400 stores worldwide, has officially partnered with Purple Style Labs’ owned Pernia’s Pop-Up Shop, India’s largest destination for luxury fashion, to bring an elevated jewellery experience to discerning customers. This collaboration marks Zen Diamond India as the first international fine jewellery chain to join hands with Pernia’s Pop-Up Shop, further cementing its commitment to the Indian luxury market.

In the initial phase, Zen Diamond’s exquisite collection—crafted with 100% natural diamonds—will be available in Delhi, Mumbai, Bangalore and Hyderabad, offering customers a seamless shopping experience. Zen Diamond is already available at Pernia’s Pop-Up Shop in New Delhi, with an aggressive expansion plan set to roll out across other key cities.

Speaking about the collaboration, Neil Sonawala, Managing Director, Zen Diamond India, said, “We are excited to collaborate with Pernia’s Pop-Up Shop, a name synonymous with luxury and curated excellence. This partnership is a significant milestone in our journey to redefine fine jewellery retail in India. By merging Zen Diamond’s legacy of craftsmanship with Pernia’s Pop-Up Shop’s exceptional reach, we are bringing our exclusive designs closer to fashion-forward consumers who appreciate timeless elegance and natural diamond jewellery.”

Abhishek Agarwal, CEO & Founder, Purple Style Labs, said, “At Pernia’s Pop-Up Shop, we have been dedicated to showcasing the finest in Indian luxury design, bringing together the country’s most celebrated fashion labels. To offer a truly holistic luxury shopping experience, fine jewellery is a natural extension of this vision. Partnering with Zen Diamond is a significant step in this direction – their exquisite craftsmanship and timeless designs perfectly complement our curated collections. By onboarding Zen Diamond, we are expanding beyond fashion, giving our customers the opportunity to pair high-fashion ensembles with elegant, natural diamond jewellery effortlessly.”

With this collaboration, customers can explore Zen Diamond’s meticulously crafted pieces alongside the finest designer apparel, creating a holistic luxury shopping experience. From classic solitaires to contemporary statement pieces, every creation features ethically sourced, natural diamonds, embodying superior craftsmanship and exquisite detailing that cater to a clientele valuing both elegance and authenticity.

Pernia’s Pop-Up Shop continues to revolutionize luxury fashion retail, offering global accessibility to India’s leading designers. By adding Zen Diamond to its curated platform, it further enhances its commitment to providing customers with the finest selections in fashion and jewellery. Zen Diamond is now available for purchase on Pernia’s Pop-Up Shop website, offering a seamless shopping experience for fine jewellery enthusiasts.

Related Topics:2025 internationalnews Zen Diamond

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BrandBuzz

Malabar Gold & Diamonds Announces ‘Ashada Shubha Labh’ Festive Offers Across Karnataka

‘Ashada Shubha Labh’ Campaign Brings Attractive Festive Savings On gold, Diamond and Gemstone Jewellery While Reinforcing The Brand’s Commitment To Trust and Transparency.

Published

3 hours ago

July 23, 2026

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Malabar Gold & Diamonds, the Responsible Jeweller and one of the world’s largest jewellery retailers, has announced its ‘Ashada Shubha Labh’ festive offers across all showrooms in Karnataka, bringing customers attractive savings on a wide range of jewellery during the auspicious Ashada season.

As part of the limited-period festive campaign, customers can avail up to 30% off on Making Charges on gold, uncut and gemstone jewellery, along with up to 30% off on diamond value. Customers can also benefit from 0% deduction on old gold exchange, making it an ideal opportunity to upgrade existing jewellery or invest in new designs while celebrating the season. The offers are valid from 15 July to 12 August 2026, across all Malabar Gold & Diamonds showrooms in Karnataka, subject to applicable terms and conditions.

Commenting on the festive campaign, M. P. Ahammad, Chairman, Malabar Group, said:

“Festivals and auspicious occasions have always held a special place in India’s jewellery-buying tradition, symbolising prosperity, new beginnings and cherished family moments. Through our ‘Ashada Shubha Labh’ campaign, we are delighted to offer customers exceptional value while reaffirming our commitment to quality, transparency and trust. We invite customers across Karnataka to celebrate the season with our extensive collections and enjoy a rewarding shopping experience.”

Customers can explore an extensive range of gold, diamond, platinum, uncut, gemstone and silver jewellery, including Malabar Gold & Diamonds’ signature collections, thoughtfully curated for weddings, festive celebrations, gifting, contemporary styling and everyday wear. Combining timeless craftsmanship with evolving design sensibilities, the collections cater to a wide range of customer preferences.

Customers will also continue to benefit from Malabar Gold & Diamonds’ customer assurance framework, including One India One Gold Rate, transparent pricing, HUID-compliant gold jewellery, IGI/GIA-certified diamonds, lifetime maintenance support, buyback assurance, and detailed product disclosure, ensuring complete confidence and transparency with every purchase.

As the Responsible Jeweller, Malabar Gold & Diamonds continues to strengthen its customer-first approach by offering exceptional value, world-class craftsmanship, and an unwavering commitment to responsible business practices across its growing retail network.