National News
Vummidi Bangaru Jewellers Appoints Deepansh Bhargava as Marketing Head to Lead Brand’s Next Growth Chapter
As VBJ celebrates 125 years, Bhargava’s retail and lifestyle marketing expertise is set to drive domestic and international expansion, including key U.S. and Tamil Nadu markets.
Vummidi Bangaru Jewellers (VBJ), one of South India’s most respected jewellery houses, has appointed Deepansh Bhargava as Senior Vice President and Head of Marketing. The move comes as VBJ celebrates its 125th anniversary and embarks on a bold new phase of growth both in India and abroad.
Bhargava brings extensive experience in retail and lifestyle marketing, having led brand strategy and digital initiatives across prominent fashion and premium retail companies. His previous roles include contributions to the national rollout of Central under Future Group, and early-stage brand-building efforts for Brand Factory and Foodhall. At DLF Luxury and Premium Retail, he deepened his understanding of consumer behavior in upscale retail environments and developed an expertise in experiential marketing.
Announcing the appointment, Amarendran Vummidi, Managing Director of VBJ, said, “Our journey toward becoming a Rs 5,000 crore brand is just beginning. After the successful launch of our showroom in Dallas, Texas, we are preparing to expand further in the U.S. with new stores in Chicago, California, and Virginia. At home, we’re focused on deepening our presence in Tamil Nadu, with upcoming stores in Coimbatore, Trichy, Madurai, and additional Chennai locations such as T. Nagar and Chrompet. We believe Deepansh Bhargava’s leadership will bring strategic depth to this exciting journey.”
Jithendra Vummidi, Joint Managing Director, added, “Jewellery is both an emotional and cultural investment. Staying relevant means staying connected with our customers’ evolving aspirations. Deepansh’s insight and creativity will help us strengthen our brand while staying rooted in our heritage.”
Speaking about his new role, Bhargava said, “I’m honoured to join VBJ at such a landmark moment. It’s a privilege to be part of a legacy brand known for exceptional craftsmanship and deep cultural significance. I look forward to helping shape the next phase of its growth and relevance.”
VBJ, known for its exquisite gold, diamond, and silver jewellery, operates flagship stores in Chennai and has announced aggressive expansion plans across South India and internationally. The company opened its first overseas store in Dallas in 2023 and is now eyeing further growth in key North American markets.
National News
Kumari Fine Jewellery Celebrates the “Modern Indian Original” with Exclusive Women’s Day Showcase
The Women’s Day showcase highlights self-bought milestones and positions lightweight gold jewellery as a symbol of independence, identity, and modern professional style.
Mumbai’s leading lightweight fine jewellery brand, Kumari Fine Jewellery, has unveiled its International Women’s Day 2026 showcase, celebrating every Kumari’s financial independence, personal style, and the power of self-expression. Reimagining the occasion as a tribute to the “Modern Indian Original,” the brand positions precious jewellery not as a passive asset, but as an active styling statement for women who invest in themselves.
This Women’s Day, Kumari brings an exhibition creating an exclusive experience for women who view gold as a reflection of identity rather than an occasion. Designed for working professionals, entrepreneurs, and corporate leaders, the showcase centres around the idea of the self-bought milestone, encouraging women to commemorate their achievements with jewellery that anchors confidence and presence.
The exhibition will feature a thoughtfully curated selection of signature pieces styled for work, travel, and celebration. From refined everyday gold essentials to statement accents that transition seamlessly from boardroom meetings to evening parties, each design reflects Kumari’s contemporary aesthetic and commitment to versatility. The brand’s design philosophy focuses on wearability, styling intelligence, and modern relevance, ensuring precious jewellery becomes an integral part of the active, social, and professional lives of contemporary women.
Speaking about the campaign, Supriya Kataria, Founder, Kumari Fine Jewellery, said, “Our vision has always been to design for the Modern Indian women who lead, create, and define their own journey. This showcase invites you to honour your personal milestones with jewellery that anchors your confidence, serving as a powerful reflection of both identity and achievement.”
Extending the initiative offline, Kumari Fine Jewellery will host a pop-up experience on 5 & 6th March 2026 at Parinee Crescenzo, Business Park, One BKC, Mumbai, inviting guests to experience a space where gold is not simply purchased, but personally claimed as a marker of growth, independence, and self-expression.
Kumari Fine Jewellery Celebrates the “Modern Indian Original” with Exclusive Women’s Day Showcase
This Women’s Day, Dhirsons Jewellers Celebrates the Milestones in a Woman’s Journey
The Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
Kumari Fine Jewellery Celebrates the “Modern Indian Original” with Exclusive Women’s Day Showcase
This Women’s Day, Dhirsons Jewellers Celebrates the Milestones in a Woman’s Journey
The Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
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National News9 minutes agoKumari Fine Jewellery Celebrates the “Modern Indian Original” with Exclusive Women’s Day Showcase
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National News4 hours agoThis Women’s Day, Dhirsons Jewellers Celebrates the Milestones in a Woman’s Journey
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