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US Watch and jewelry sales remain steady in March, overall increase of 0.4 percent

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US Watch and jewelry sales remained steady in March, with a slight overall increase of 0.4 per cent, according to the latest US Department of Commerce figures. Jewelry sales rose slightly, while

Watch and jewelry sales in the US remained steady in March, with a slight overall increase of 0.4 per cent, according to the latest US Department of Commerce figures. Jewelry sales rose slightly, while watch sales dipped, as consumers opted for higher-priced items, but bought fewer of them.

In February overall sales increased by just 0.2 per cent and in January they fell by 1.0 per cent

The US government’s BEA (Bureau of Economic Analysis) reported a 0.7 per cent increase in consumer spending in March, the biggest increase for two years, but said it was largely driven by a rush to buy cars before US reciprocal tariffs forced prices up.

Watch and jewelry sales have been characterized by very modest increases in recent months, following on from a year of sustained growth – 10 per cent or more in some months – as shown below.

Reciprocal US tariffs – announced in April, then paused until July – will almost certainly hit sales, as producers forced to either absorb the costs or pass them on to consumers.

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International News

Precious Metals Surge As Middle East Diplomacy Advances AUGMONT BULLION REPORT

Silver Surged Over 6% To Above $78, While Gold Rose Approximately 3% To Trade Near $4,700.

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Safe-Haven Dynamics – Silver surged over 6% to above $78, while Gold rose approximately 3% to trade near $4,700. The primary driver was easing Middle East tensions, which pressured oil prices lower and reduced inflation concerns. Both Iran and the US are engaging mediators to finalise a one-page, 14-point memorandum of understanding, intended to establish a framework for a month-long negotiation process aimed at ending the conflict.

Geopolitical Developments – The White House is reportedly close to a deal with Iran, marking the most significant diplomatic progress since the conflict began. The proposed agreement would require Iran to accept enhanced UN inspections, suspend nuclear enrichment for 12–15 years, potentially relocate highly enriched uranium, and restrict underground nuclear facilities. In return, the US would phase out sanctions and release billions in frozen Iranian assets.

Macro-economic Signals – The US ADP report released Wednesday showed private-sector payrolls expanded by 109K in April, up from a downwardly revised 61K in March. The above-consensus reading signals continued, if uneven, labour market resilience. Meanwhile, CME FedWatch data indicates markets are still assigning meaningful probability to a Fed rate hike before year-end.

Technical Triggers  

  • Gold has recovered from the $4,500–4,550 (~ Rs. 1,49,000) support zone, with resistance now targeted at $4,800–4,850 (~ Rs. 1,55,000). 
  • Silver has met the $78 (~Rs. 2,56,000) upside target; subsequent resistance levels stand at $80 (~Rs. 2,60,000) and $82 (~Rs. 2,65,000).

Support and Resistance

International Gold Support Level
International Gold Resistance Level  
Domestic Gold Support Level
Domestic Gold Resistance Level
: $4500/oz
: $4850/oz  
: Rs. 148,000/10 gm
: Rs. 155,000/10 gm
International Silver Support Level
International Silver Resistance Level  
Domestic Silver Support Level
Domestic Silver Resistance Level
: $73/oz
: $82/oz  
: Rs. 240,000/kg
: Rs. 265,000/kg
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