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Tonnage demand in China for gold jewellery stays tepid, consumer spending on gold jewellery was robust:WGC

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In the first two months of 2025, during the Chinese New Year festive season, gold bars, coins and ETFs saw an uptick in demand driven by several factors – such as gold’s global stability as an investment asset & China’s sluggish economic growth coupled with the Yuan’s volatility. While gold jewellery demand also showed some improvement, it remained weak when measured in tonnage.

During the lunar new year period, jewellery stores anticipated higher consumer interest as compared to previous months, according to the World Gold Council.

About 125 tonnes of gold was withdrawn from the Shanghai Gold Exchange (SGE) in January 2025. This represents a 3% rise month-on-month but well below the same period in the previous years, highlighting the soaring gold price’s negative impact on the tonnage of gold jewellery demand.

“Elevated gold prices pushed consumers more towards lightweight pieces. While tonnage demand for gold jewellery may have stayed tepid, consumer spending on gold jewellery was robust,” Roland Wang, China CEO, World Gold Council said. In China, weddings play a notable role in gold sales. However, this year may see the lowest number of marriages take place in China in 10 years and that could negatively affect gold jewellery consumption. “Mass-appeal jewellery products with lower labour charges but finer craftsmanship will continue to attract consumers,” says Wang.

So far, Chinese consumer behaviour towards gold in 2025 mirrors 2024 trends. Up until November 2024, gold reigned as the best-performing investment asset in China, with its RMB (Yuan) value appreciating nearly 28%. Gold thus drew more investors and less jewellery buyers last year. Gold bar and coin investment in the first three quarters of 2024 reached its highest level in 11 years. In contrast, demand for gold jewellery dropped to its lowest level in 14 years.

However, last year total gold consumption in China fell 10% year-on-year. As weak demand was anticipated due to slow economic growth, China imported 14% less gold in 2024 as compared to 2025, and 16% below the pre-Covid five-year average.

To uplift China’s economic condition in 2025, the Chinese government has made consumer spending its topmost priority.In a parliamentary session in Beijing, earlier this month, Chinese Premier Li Qiang promised to vigorously boost domestic consumption as the country set a 5% growth target.

This year, China has raised its budget deficit to 5.66 trillion Yuan ($780 billion) or around 4% of gross domestic product, the highest level in almost 3 decades, according to various news agency reports.

The International Monetary Fund (IMF) and Bloomberg’s median forecast China’s GDP to grow at 4.5% in 2025, year-on-year; economic growth in China, according to the World Gold Council, will be the biggest driver for gold investments and consumption of jewellery.

As an investment asset, bar and coin sales could continue gaining momentum and any gold price adjustment could be considered a good opportunity to enter for investors in 2025.As China looks to navigate through its slow economic growth, it is exploring increased investments in assets that offer stable yields.

A new programme launched earlier in February by the National Financial Regulatory Administration of China allows the country’s insurers to invest 1% of their assets in bullion. Ten insurance firms in China including China Life Insurance Co. will be able to invest their assets in precious metals like physical gold. China is the world’s second largest insurance market, and this pilot project could unlock up to $27.4 billion in investment

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Türkiye’s jewellery exports surge 72% in Q1 2025 to $2.5 Billion

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Türkiye’s jewelry sector delivered a standout performance in the first quarter of 2025, with exports soaring 72.1% year-on-year to reach $2.5 billion. This surge far outpaces the country’s overall export growth of 2.5% for the same period, highlighting jewelry as a key driver within Türkiye’s export portfolio.

Gold Dominance: Of the $2.5 billion total, jewelers’ gold products accounted for $2.1 billion, underscoring gold’s central role in Türkiye’s jewelry export mix.

Other Segments: Unprocessed or semi-processed gold contributed $347.3 million, while silver jewelry and unprocessed silver added $90.4 million and $31.7 million, respectively. Exports of precious-metal-plated products, cultured pearls, and semi-precious stones, though smaller in value, round out the sector’s diversity.

Price Effect: The sharp rise in gold prices over the past year has significantly inflated export values, benefiting revenue even as volumes may fluctuate.

United Arab Emirates (UAE): The UAE remains Türkiye’s top jewelry export destination, absorbing $1.2 billion—nearly half of total sector exports. This reflects both direct demand and the UAE’s role as a regional trade hub.

Other Major Markets: The United States ($199.5 million), Switzerland ($181.5 million), Hong Kong SAR ($128 million), and Mexico ($92.6 million) are also significant, with notable growth in shipments to Switzerland, Kyrgyzstan, and Libya.

Regional Production Hubs: Istanbul leads with $1.9 billion in exports, followed by Çorum ($646.1 million), demonstrating the sector’s geographic concentration and specialization.

Türkiye’s jewelry export surge in Q1 2025 highlights the sector’s resilience and strategic importance to the national economy. Continued access to raw materials, strong regional partnerships, and the ability to adapt to market trends position Türkiye to maintain its momentum. However, the sector must navigate price volatility and global competition to sustain growth in the coming quarters.

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Türkiye’s jewelry industry has leveraged favorable gold prices, policy adjustments, and robust trade networks to deliver exceptional export growth in early 2025. As global demand and commodity prices remain dynamic, the sector’s agility and focus on high-value markets will be crucial for continued success.

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Gemfields reports  $100.8m loss for 2024, announces $30m a rights issue

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In 2024, Gemfields, confronted a series of compounding challenges that culminated in a staggering financial loss of $100.8 million. The UK-based company, long regarded as a major player in the global gemstone industry, is now grappling with the harsh realities of volatile market conditions and operational disruptions. In response, it has announced a $30 million rights issue as part of a broader effort to stabilize its financial footing.

Gemfields’ financial downturn reflects a sharp contrast to the previous year, when it reported a comparatively modest loss of $2.8 million. The shift underscores the unpredictability of the global gemstone market, particularly in 2024, which CEO Sean Gilbertson described as more challenging than we could have anticipated. Several factors contributed to this decline, including an oversupply of emeralds from a Zambian competitor, lower-than-expected yields of premium rubies at the company’s Montepuez mine in Mozambique, and a notably weak demand for gemstones—especially in the Chinese market.

Operational setbacks have further compounded Gemfields’ difficulties. In December 2024, the company made the difficult decision to suspend mining operations at its Kagem emerald mine in Zambia for up to six months. Around the same time, civil unrest forced a temporary closure of the Montepuez ruby mine. With these interruptions, Gemfields has been left relying heavily on processing pre-mined stockpiles to maintain any semblance of production continuity.

Total revenue for 2024 dropped to $213 million, a 19 percent decline from the previous year. This dip is largely attributed to the weakened demand for emeralds in the second half of the year and a reduced supply of premium rubies. Gilbertson acknowledged that while the company’s original growth plans did not anticipate requiring additional capital from shareholders, the unprecedented convergence of challenges has necessitated a strategic recalibration.

Gemfields’ journey through 2024 serves as a potent reminder of the fragility of even the most established enterprises in the face of global economic uncertainty and geopolitical instability. As the company prepares for its next chapter, its ability to adapt, invest wisely, and rebuild investor confidence will be critical to securing its future in the highly competitive gemstone industry.

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International News

Modest decline in US gold price on profit booking

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There was a modest decline in gold prices during the early European trading session on Friday. Following a sharp rally that saw the precious metal reach an all-time high of $3,358 per ounce, the price of gold has edged lower, largely attributed to profit-taking behavior by investors ahead of the long Easter weekend.

Despite this short-term dip, several underlying factors continue to reinforce gold’s appeal as a safe-haven asset. Foremost among these is the growing uncertainty surrounding U.S. trade policy, particularly with regard to import tariffs proposed by President Donald Trump. Additionally, broader concerns about a potential recession and persistent geopolitical tensions add to investor unease, prompting many to maintain positions in historically secure assets like gold.

Meanwhile, the trajectory of U.S. monetary policy remains a key influence on gold prices. Federal Reserve Chair Jerome Powell has recently adopted a more hawkish tone, signaling diminished prospects for a rate cut in June. This shift suggests a tightening of monetary policy, which could strengthen the U.S. dollar and, in turn, place downward pressure on gold, which is priced in USD. Powell’s comments also underscore the challenging balance the Fed faces: while inflation remains elevated, economic growth appears to be softening—conditions that could give rise to a stag-flationary scenario.

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