BrandBuzz
This Valentine’s Day, Celebrate Love & Individuality with Customizable Jewelry from Nishani Studio
Valentine’s Day is the perfect time to celebrate love in all its forms—romantic, self-love, and even the bond between friends and family
This year, Nishani, India’s first truly customizable jewelry brand, invites you to move beyond the predictable and choose something that truly resonates—jewelry as unique as your love story.
With its latest Valentine’s Day collection, Nishani Studio brings a range of modular, mix-and-match designs that allow you to create pieces that hold deep personal meaning. Whether it’s a love band ring symbolizing commitment, a customizable charm bracelet marking shared memories, or an elegant necklace to keep a loved one close to the heart, Nishani’s exquisite craftsmanship ensures that each piece is a cherished keepsake.
“Jewelry should be more than just an accessory—it should be an extension of your story. This Valentine’s Day, we want to empower people to express their love in a way that feels truly personal and meaningful,” says Suhani, Co-founder of Nishani Studio.
A Collection Designed for Love & Expression
Nishani’s Valentine’s Day collection features elegant, thoughtfully designed pieces that capture the spirit of love, making them perfect gifts for partners, best friends, and even yourself:
- Love Band Ring – ₹3,500 (A delicate yet powerful symbol of love and commitment.)
- Twisted Heart Bangle – ₹12,000 (Blending modern design with timeless romance.)
- Multi-Color Heart Necklace – ₹15,000 (A statement piece that represents colorful, vibrant love.)
- Signature Double Heart Charm – ₹1,500 (A perfect addition to any charm bracelet, celebrating deep connections.)
- Twisted Heart Earrings – ₹8,500 (A pair that sparkles with elegance, just like love itself.)
- Multiple-Color Heart Bracelet – ₹9,000 (A playful, joyful symbol of love in its many shades.)
Designed for the modern woman who values individuality and self-expression, each piece in the collection is modular and versatile, allowing wearers to mix, match, and create their own signature styles.
“We believe that love, much like jewelry, should be personal, timeless, and crafted with care. That’s why every piece at Nishani is designed to reflect not just beauty, but the emotions and moments that make life special,” adds Debi, Co-founder of Nishani, who brings over 30 years of expertise in jewelry production and craftsmanship.
Beyond Jewelry: A Gift That Lasts Forever
While flowers fade and chocolates disappear, a thoughtfully chosen piece of custom jewelry remains a lasting reminder of love. Nishani’s designs ensure that every gift carries a unique sentimental value, whether it’s a necklace worn close to the heart, a bracelet that adds elegance to daily life, or rings that symbolize an unbreakable bond.
This Valentine’s Day, give the gift of meaningful luxury with Nishani’s customizable jewelry collection—because love should always be celebrated, cherished, and beautifully expressed.
BrandBuzz
Cadbury Silk, GIVA & Blinkit’s “Say it with Silk, Seal it with GIVA” Valentine’s Campaign
A seamless on-ground and quick-commerce collaboration at Phoenix Mall of Asia, Bengaluru turns romance into real-time action.
In a seamless, culture-led Valentine’s activation, Cadbury Silk, GIVA, and Blinkit came together to transform romantic intent into instant action.

At the centre of the campaign was “The YES Button”, an engaging mall installation at Phoenix Mall of Asia, inviting visitors to pause, reflect, and perhaps take the next step in their love story. The activation was amplified through high-impact OOH placements that built intrigue and drove footfall to the experiential zone.

Extending beyond the physical space, the collaboration introduced an exclusive “Yes Kit” available on Blinkit, enabling near-instant delivery of chocolates and jewellery — a timeless gifting duo. By blending on-ground engagement with quick-commerce convenience, the campaign successfully bridged emotion with accessibility, converting cultural buzz into real-time purchases.

From immersive storytelling to seamless digital conversion, the initiative showcased how integrated brand partnerships can create meaningful, moment-driven consumer experiences.
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BrandBuzz11 hours agoCadbury Silk, GIVA & Blinkit’s “Say it with Silk, Seal it with GIVA” Valentine’s Campaign


