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THE GEMS BEHIND OUR JEWELS

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Gold is an integral part of our lives, more so in the lives of women. Considered auspicious, gold is part of every celebration – be it festivals or personal milestones.  According to the World Gold Council, Indian women collectively own around 24,000 tons of gold, which accounts for about 11% of the world’s total gold reserves in jewellery form. It is only right to say India is the global leader in household gold ownership.  The Oxford Gold Group’s report states that the Indian households have more gold than the combined reserves of the United States, the International Monetary Fund (IMF), Switzerland and Germany.

Vummidi Bangaru Jewellers has been serving the Indian community with authentic and aesthetically appealing gold jewels for 125 years, now. VBJ has been a benchmark for purity and trust for decades. Our remarkable growth story and undying patronage since the 1900 has been possible because of our quality, design and innovation in the jewellery space. Every piece of jewellery from VBJ is intricately crafted to bring out its true emotion with the purest of materials and finest craftsmanship. This has been possible because of the talented and focussed professionals of the VBJ team.

While VBJ is beyond gender classification among its team members, with women’s day round the corner, it is only right to celebrate and congratulate the women who have been instrumental for VBJ’s phenomenal growth.

We have a total of 254 women employees at VBJ – 233 in the retail and 21 in the creative centre. While it is our principle to value every employee, we are extremely proud of three women employees specifically who have spent decades with VBJ. Padmasri M has been with us for 42.08 years, Vanitha for 42.02 years and Latha S for 34.1 years. At this age and time, it is truly remarkable.  

As of now, we have 8 women designers and all of them have been trained at National Institute of Fashion Technology (NIFT).  In the earlier years, there have been several prominent women leaders who have made significant contributions to the brand, showcasing remarkable leadership and management skills in their respective roles like Vanitha, Latha, Revathi and Radha.

Vanitha handled the Anna Salai Silver branch, where she demonstrated her exceptional ability in managing both operational and customer service aspects of the business. As the order manager, Latha played a crucial role in streamlining the order management process.  Revathi was responsible for overseeing the Anna Nagar branch, a position that required strong leadership and managerial expertise.  Serving as the Billing Manager, Radha was pivotal in managing the financial transactions and ensuring smooth billing operations.

Specialised training programmes and growth

VBJ offers specialized training programs designed to enhance the technical and soft skills of their women professionals. The training focusses on leadership development, communication skills, technical training, and project management to ensure they are equipped to handle all departments of VBJ.

Women have equal access to all training programmes and career advancement opportunities. Our unbiased recruitment and promotion policies, focussing on merit and skills, are bringing more women to the team.

Woman power at VBJ

We have made considerable strides in increasing the female representation to reflect our commitment to diversity, equity and inclusion. In 2022, there was 130 women out of 584 employees, which increased to 166 (out of 748) the following year. This number escalated to 200 (out of 767) in 2024 and now it stands at 254 out of the total 847 employees. This has been possible because of focussed efforts to improve gender diversity, targeted recruitment initiatives, mentorship programmes, implementation of policies promoting work-life balance and inclusive development for women.  

In line with the theme of International Women’s Day 2025 – Accelerate Action – VBJ is working towards the continued upward trend in women participation and growth. We are strongly committed to fostering an environment where women feel valued and empowered in their roles at VBJ. At the helm, 5th generation women entrepreneurs from the VBJ family having started pouring in their creativity and fresh thoughts.

The Future of Women in Jewellery

The presence of women in the jewellery industry is not just growing—it is shaping its very foundation. Brands that actively foster gender inclusivity witness not only stronger business performance but also richer, more meaningful creations that resonate with a diverse audience. As we look ahead, the contributions of women in jewellery will continue to accelerate change – whether as designers reimagining aesthetics, artisans preserving age-old techniques, retail professionals enhancing customer experiences, or leaders driving sustainable business practices, their role is indispensable. On this International Women’s Day, let’s celebrate the true gems behind the jewels—the women who craft not just ornaments, but legacies that shine beyond brilliance.

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National News

Shri Govindkaka Meets Bill Gates in Mumbai, Discusses Community Welfare and Innovation

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In a remarkable meeting of minds, Shri Govindkaka met renowned philanthropist and Microsoft co-founder Bill Gates in Mumbai. The interaction, marked by insightful discussions on community welfare and global progress, underscored the shared vision of both leaders in driving meaningful change

In a heart-warming encounter in Mumbai, often referred to as the “City of Dreams,” Shri Govindkaka had the privilege of meeting one of the world’s most influential figures—Mr. Bill Gates. The occasion marked yet another momentous chapter in the ongoing exchange of ideas aimed at creating a better future for society. Govindkaka, who is a renowned philanthropist and founder of the SRK Knowledge Foundation, expressed his admiration for Mr. Gates, a visionary whose passion and drive have shaped the world in remarkable ways.

Mr. Gates, known for his ground-breaking work through the Bill & Melinda Gates Foundation, has long been a champion of global health, education, and poverty alleviation. His work serves as an inspiration to millions of people around the world, including the youth of India, as they strive for success and social impact.

During their meaningful conversation, Mr. Gates and Govindkaka discussed a wide range of topics centered around community welfare. They spoke about how even small, grassroots efforts can create a massive ripple effect that transforms lives. Both of them highlighted the importance of focusing on the most marginalized sections of society to ensure that growth and progress are accessible to all. This shared vision for social good connects the missions of both foundations—The Gates Foundation and the SRK Knowledge Foundation.

The SRK Knowledge Foundation, under the leadership of Govindkaka, has been making notable strides in serving humanity. With a strong commitment to giving back to society, it ensures that resources and opportunities reach the underserved and underprivileged communities. Govindkaka emphasized how the foundation’s work, much like Mr. Gates’ philanthropic efforts, revolves around the idea that innovation and technology should serve humanity’s greater good.

Govindkaka was particularly delighted to find common ground with Mr. Gates in their shared love for books. Both believe in the power of knowledge as a transformative tool for progress. Mr. Gates’ deep intellectual curiosity and his ability to connect that knowledge with technological solutions that improve lives are qualities that Govindkaka admires deeply. He expressed how Bill Gates’ journey serves as a shining example of how technology, when used with the right intent, can create lasting, positive change in communities around the world.

India has always been at the forefront of innovation, and it is uplifting to see that Mr. Gates’ vision aligns with the nation’s goal of transformation and progress. With its rapidly growing economy and dynamic youth, India is poised to play a critical role in shaping the future. It is a country that embraces both traditional values and technological advancement—a balance that Mr. Gates himself has often spoken about in his efforts to bring sustainable development to various parts of the world.

Govindkaka’s meeting with Mr. Gates was not just a discussion of global issues, but also an exchange of ideas about how collaboration and knowledge-sharing can create more opportunities for those in need. Both men believe that progress, when fueled by collaboration, can transcend borders, creating a better, more equitable world for all.

As they parted ways, Govindkaka expressed his deep gratitude for the time, wisdom, and insight Mr. Gates had shared. The conversation was not only enlightening but also reaffirmed the importance of commitment to social welfare and development. Govindkaka’s admiration for Mr. Gates remains steadfast, and he believes that, with continued collaboration, great strides will be made in the areas of health, education, and community welfare.

In conclusion, the meeting between Shri Govindkaka and Mr. Bill Gates is a testament to the power of visionary leadership and collaboration. It serves as a reminder that even the smallest efforts, when rooted in the right intent, have the potential to bring about meaningful change. With leaders like Bill Gates and Govindkaka at the helm, there is hope for a brighter, more inclusive future for all.

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Senco is gearing up for significant growth; plans to open 20 new stores this year

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Senco Gold & Diamonds, one of India’s leading jewelry retailers, is gearing up for significant growth in the fiscal year 2025. The company has announced plans to open 20 new stores this year, aiming for a 20% increase in its topline revenue. This expansion is part of its broader strategy to maintain consistent annual growth while catering to rising consumer demand.These details were provided by Suvankar Sen, MD and CEO of Senco Gold & Diamonds, during an interview with CNBC TV18.

The company experienced a challenging start to FY25, with weak demand for diamond jewelry during the first three quarters due to high gold prices. However, the fourth quarter saw a revival, with increased sales of 14-carat and 18-carat diamond jewelry. Senco Gold also noted that silver sales outpaced both gold and diamonds in volume and value, as consumers increasingly view silver as an investment and gifting option.

Senco Gold has embraced innovation by launching dedicated lab-grown diamond jewelry stores under its sub-brand “Sennes.” According to Suvankar Sen, Managing Director and CEO of the company, lab-grown diamonds are gradually carving out their own market. The company expects these products to gain traction within the next two years, especially in the small-ticket segment catering to everyday wear.

The reduction in gold import duties by 9% provided temporary relief to customers but affected Senco’s profitability in Q2 and Q3. Despite this, the company expects profit margins to stabilize by the end of FY25.

In addition to domestic growth, Senco Gold has ventured into international markets by opening a store in Dubai. This move aligns with its strategy to cater not only to Indian expatriates but also to global consumers who appreciate handcrafted Indian jewelry. The company is also diversifying its product portfolio under the Sennes brand by introducing luxury lifestyle products such as leather bags.

Future Outlook

Suvankar Sen remains optimistic about the future, citing strong demand during wedding seasons and evolving consumer preferences for lightweight, versatile jewelry. The company is also focusing on digital services like virtual try-ons and personalized designs to appeal to younger, tech-savvy customers.

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Gem, jewellery exports decline 23% in Feb 2025

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The gem and jewellery industry is an important part of India’s economy, contributing significantly to exports. However, in recent times, the industry has been facing a downturn. According to the data provided by the Gems and Jewellery Export Promotion Council, the exports of gems and jewellery fell by 23% last month, amounting to $2.42 billion, compared to $3.17 billion in the same period last year. In rupee terms, the exports declined by 20% to ₹21,085 crore from ₹26,269 crore.

One of the major reasons for this decline is global economic uncertainty. The tariff threats imposed by former US President Donald Trump affected international trade, leading to a decrease in demand for gems and jewellery, especially in key markets like the United States and China.

The export of cut and polished diamonds, which is a major part of the industry, fell by 20% in February, dropping to $1.36 billion from $1.71 billion. The weak consumer demand in major markets led to a slowdown in India’s diamond exports, as businesses struggled with piling inventory. Additionally, the import of rough diamonds also saw a sharp decline of 26%, reducing from $12.87 billion to $9.50 billion.

Lab-grown diamonds, which have gained popularity in recent years, also faced challenges. The export of polished lab-grown diamonds fell by 20%, reaching $112 million compared to $139 million last year. This drop was mainly due to price fluctuations and reduced consumer demand.

Gold jewellery exports also suffered a setback, falling by 18% in February to $753 million. One of the key reasons for this decline was the continuous rise in gold prices, which made jewellery more expensive and less affordable for buyers.

In conclusion, the gem and jewellery industry has been experiencing a significant decline due to economic challenges, fluctuating prices, and decreased consumer demand. If these trends continue, the industry may face further difficulties in the coming months. However, with proper government support, stable pricing, and renewed consumer interest, the industry may recover in the future.

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