New Premises
Tanishq adds 18th UAE store in Dubai
Tanishq, has strengthened its UAE footprint with the opening of its 18th store in the country, marking its entry into Dubai South at Ibn Battuta Mall, Andalusia Court. Spanning over 2,000 square feet, the new store represents a significant addition to the brand’s growing retail network and reflects the pace at which Tanishq is scaling its presence across the Emirates.
With 18 operational stores in the UAE and continued investments across key growth corridors, Tanishq’s expansion strategy is clearly gathering momentum. The Dubai South opening follows closely on the launch of another store at the Gold Centre in Dubai Gold Souk, underscoring a calibrated expansion approach that strengthens presence across both established jewellery hubs and emerging residential clusters.
The Ibn Battuta Mall store is part of Titan Company’s broader ambition to consolidate its leadership position in the UAE jewellery market. By combining rapid footprint expansion, strategic location planning, and a diversified product portfolio, Tanishq continues to strengthen its competitive edge and deepen its engagement with customers across Dubai and beyond.

Speaking at the opening, Arun Narayanan, Global CEO – Jewellery Division, Titan Company Limited, said, “We are proud to launch our first store in Dubai South. It reflects our focus on building relevance in markets that represent the future of urban living in the UAE. Dubai South represents a natural next step for our brand’s expansion, combining residential growth with long-term community development, and Titan’s commitment to investing in formats and locations that bring trusted jewellery closer to customers’ everyday lives.
“The Dubai South store is a considered step in Tanishq’s long-term expansion strategy in the UAE, anchored in being present where communities are taking shape. Dubai South is emerging as a key residential and employment hub, supported by infrastructure growth, aviation and logistics-led livelihoods, and a young, upwardly mobile population with a strong cultural connection to jewellery. This location allows us to engage closely with families as they mark important life milestones, reinforcing our intent to build enduring relationships in markets with sustained growth potential” added Arun Narayanan.
The store offers a comprehensive jewellery portfolio, from everyday gold and contemporary diamond jewellery to bridal collections and curated high-value sets. Designed to serve young couples, growing families, and milestone-driven buyers within the 25–45 age group, the location reflects Tanishq’s sharpened focus on fast-growing catchments with strong cultural affinity for gold and increasing demand for diamonds.
New Premises
BlueStone-Backed Ethera Accelerates Expansion With Four New Metro Stores Across India
Lab-Grown Diamond Jewellery Brand Strengthens Presence In Bengaluru, New Delhi, and Gurugram, Taking Store Count To Nine
BlueStone-backed lab-grown diamond jewellery brand Ethera is accelerating its retail expansion with the launch of four new metro stores across India. The brand has opened two outlets in Bengaluru—located in Indiranagar and Electronic City—along with a new store at DLF Midtown, New Delhi, and is set to soon launch in Elan Miracle Mall, Gurugram.
With these additions, Ethera’s total brick-and-mortar presence rises to nine stores, marking a significant milestone within just a year of its first retail launch in June 2025. The expansion underscores the brand’s focus on metro markets, where demand for modern, design-led jewellery and self-expression continues to grow.
Speaking on the expansion, Sharad Arora, Co-founder, Ethera, said:

“Everything we’re building at Ethera starts with a deep understanding of the customer, category, and long-term opportunity, shaping a brand rooted in strong design, transparent values, and a seamless omnichannel experience. Metro markets, with their affinity for modern jewellery and self-expression, are a natural fit for our expansion. Since launching our first store in June 2025, we’ve scaled to nine locations in under a year, reflecting strong demand and a clear shift towards more conscious, considered luxury.”
Founded in 2024 by entrepreneurs Nitesh Jain and Sharad Arora, Ethera primarily targets first-time fine jewellery buyers seeking contemporary aesthetics. The brand introduces over 200 new designs every month, leveraging a strong omnichannel strategy to reach consumers.

Its collections feature IGI-certified lab-grown diamonds set in BIS-hallmarked gold, aligning with the evolving preference for sustainable and transparent luxury. With a growing footprint in high-footfall retail hubs across cities like Noida and Ghaziabad, Ethera is steadily positioning itself as a key player in India’s direct-to-consumer jewellery landscape.
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