BrandBuzz
Solitario partners with Warner Bros. Discovery Global Consumer Products
Launches a new ‘Tom & Jerry and DC Universe’ inspired fine diamond jewellery collection.
Solitario, a leading luxury lab-grown diamond brand, today announces its official partnership with Warner Bros. Discovery Global Consumer Products (WBDGCP), bringing exclusive fine diamond jewellery collection inspired by two of the world’s most iconic entertainment franchises — Tom & Jerry and the DC Universe for Indian consumers.
The launch event, hosted at Solaire, BKC, marked the debut of the new collections with a vibrant evening in which nostalgia, fashion, and fandom collided. Luxury editors, stylists, creators and HNIs explored immersive Tom & Jerry “mischief corners” and dramatic DC superhero zones, with Vivek Oberoi, Co-founder of Solitario, and actor Taha Shah Badussha, the face of Solitario’s Gentlemen’s Edit jewellery line, in attendance.
Designed over six months, the Tom & Jerry and DC Universe-inspired collections feature 20+ handcrafted pieces, each taking 18–40 hours of meticulous setting, sculpting and finishing by 14 master karigars (craftsmen). Crafted using 18K vermeil gold, micro-pavé diamonds, 3D character modelling, and precision engraving, Solitario transforms pop-culture favourites into elevated, collectible luxury.
The Tom & Jerry line celebrates joyful chaos with dual-motif earrings, miniature pendants, playful bracelets, and stackable rings that bring animated charm and sparkle to everyday wearables. The DC Universe range features bold Batman emblems, Superman shields, Wonder Woman accessories, Flash bolt studs, and a bracelet collection that brings everyday superhero moments to life.
Commenting on the launch, Ricky Vasandani, MD of Solitario, emphasized the brand’s strategic vision and said, “This collaboration is the ultimate fusion of purpose and pop culture. We are not just creating jewellery; we are embedding the pure, ethical brilliance of lab-grown diamonds into the timeless stories of DC Universe and Tom & Jerry. Solitario’s Telos—its ultimate purpose—is to democratize luxury with a clear conscience.
By partnering with Warner Bros. Discovery Global Consumer Products (WBDGCP), we are giving fans a guilt-free way to wear their fandom, proving that the most sustainable luxury can also be the most fun and aspirational.”
Solitario’s ‘TOM & JERRY AND DC UNIVERSE’ collection was revealed in the presence of a distinguished roster of key Indian celebrities and influencers, including the ace director and choreographer Farah Khan and prominent television figures Eijaz Khan, Nia Sharma, Tejaswi Prakash, Karan Kundra, Nandish Sandhu, Aly Goni and Jasmin Bhasin. The collection and launch was also graced by prominent personalities, including Abhishek Kumar, Samarth Jurel, Zareen Khan, Shiv Thakare, Divya Agarwal, Terence Lewis, Celebrity Designer Ken Ferns, and influencers Elvish Yadav, Jannat Zubair, and Uorfi Javed, successfully validating the brand’s strategy to democratize and expand the appeal of ethical luxury across millennial and Gen Z consumer segments.
BrandBuzz
Prajakta Mali Inaugurates Khandelwal Jewellers (Akola) New Showroom In Jalna
The Company Has Steadily Expanded Its Footprint Across Maharashtra and Continues To Strengthen Its Position As One Of The Leading Jewellery Retailers In The Region
Strengthening its presence beyond Vidarbha and taking a significant step towards regional expansion, Khandelwal Jewellers(Akola) inaugurated its ninth showroom at Aditya Complex, Badi Sadak, Jalna, marking the brand’s first-ever entry into the Marathwada region. The grand inauguration ceremony was conducted by renowned Maharashtra actress Prajakta Mali in the distinguished presence of Avinash Gupta, Vice Chairman, GJC.
The event was attended by the promoters of the group, Nitin Khandelwal and Prabha Khandelwal, Ravi Khandelwal and Ekta Khandelwal, along with prominent jewellers, entrepreneurs, professionals, and distinguished citizens from Jalna and neighboring districts. Present were the sixth generation of the Khandelwal family, including Harshal Khandelwal, Shaurya Khandelwal, Pratik Khandelwal, Rishika Khandelwal, Pratik Rathi, and Dipika Rathi.
The launch represents another milestone in the remarkable journey of Khandelwal Jewellers, a trusted name in the jewellery industry with a legacy spanning over nine decades. Established on the foundation of transparency, purity, customer trust, and innovation, the company has steadily expanded its footprint across Maharashtra and continues to strengthen its position as one of the leading jewellery retailers in the region.
Prajakta Mali, Actress, said:
“I am truly impressed by the remarkable collection showcased at Khandelwal Jewellers. The showroom beautifully blends tradition with contemporary design, offering customers an exceptional range of jewellery. The craftsmanship, quality, and presentation rival—and in many categories surpass—what one would typically find in major jewellery markets such as Mumbai and Pune. It is wonderful to see such world-class offerings being made accessible to customers here.”
Avinash Gupta, Vice Chairman, GJC, said:
“I extend my heartfelt congratulations to the Khandelwal family on this significant milestone. Their unwavering commitment to quality, trust, and customer satisfaction has earned them a strong reputation in the market. Khandelwal Jewellers has consistently demonstrated excellence in every aspect of its business, and I am confident that this dedication will continue to drive its growth and success in the years ahead.”
The newly launched Jalna showroom offers an extensive collection of gold, diamond, platinum, silver, bridal, traditional, contemporary, and lightweight jewellery, catering to the evolving preferences of customers across Marathwada. With this strategic expansion, Khandelwal Jewellers aims to bring its hallmark values of trust, transparency, and superior craftsmanship to a wider customer base.
The inauguration witnessed an overwhelming response from customers, industry associates, and well-wishers, reaffirming the strong goodwill and brand equity that Khandelwal Jewellers has built over generations. The launch not only marks the company’s entry into Marathwada but also signifies the beginning of a new chapter in its growth journey as it continues to expand its retail network across Maharashtra.
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