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Shringar House Of Mangalsutra Limited Successfully Unveils ‘SHRINGAR NXT – The Legacy Expands’ At IIJS Premiere 2026
Four New Lightweight Gold Jewellery Collections Introduced In The Presence Of India’s Leading Jewellery Industry Dignitaries
Shringar House of Mangalsutra Limited, one of India’s leading listed jewellery manufacturing companies, marked a defining moment in its growth journey with the successful launch of SHRINGAR NXT – The Legacy Expands at IIJS Premiere 2026. The Shringar NXT was officially unveiled by Jewellery Retailers; along with the leadership team of Shringar House of Mangalsutra Limited.
The launch marks Shringar’s strategic entry into the rapidly growing lightweight gold jewellery segment through four meticulously crafted collections that combine contemporary aesthetics with precision manufacturing.
The Four New Collections
AURA COLLECTION
A premium range of lightweight CZ jewellery designed to deliver brilliance, elegance and everyday luxury.
SHIMMER COLLECTION
Inspired by contemporary Turkish jewellery, offering sophisticated styling with exceptional craftsmanship.
IMPERIA COLLECTION
An exclusive Fine CNC Gold Jewellery collection showcasing superior precision, intricate detailing and premium finishing.
PRISM COLLECTION
A modern Fine CNC Mangalsutra collection that reimagines India’s most iconic ornament with lightweight elegance and contemporary appeal.
Each collection has been developed to meet the changing aspirations of today’s consumers while enabling jewellery retailers to offer high-design, lightweight products with excellent commercial potential.
The entire SHRINGAR NXT portfolio is manufactured at Shringar’s newly expanded state-of-the-art manufacturing facility, equipped with advanced technology, world-class production systems and powered by hundreds of highly skilled master craftsmen. The enhanced manufacturing infrastructure significantly strengthens the company’s ability to deliver superior quality, design innovation, consistency and faster turnaround to retailers across India and international markets.
Speaking on the occasion, Chetan Thadeshwar, Chairman & Managing Director, said:
“SHRINGAR NXT represents the next chapter of our legacy. For over four decades, Shringar has built enduring trust with retailers through quality and innovation. Today, we are proud to expand into new lightweight jewellery categories that reflect evolving consumer preferences while creating new growth opportunities for our retail partners.”
Viraj Thadeshwar, Chief Executive Officer, added:
“Our investment in advanced manufacturing, technology and skilled craftsmanship enables us to create products that meet the highest standards of design and precision. SHRINGAR NXT is our commitment to shaping the future of lightweight gold jewellery manufacturing in India.”
The launch received an overwhelming response from jewellery retailers visiting IIJS Premiere, with the newly introduced collections attracting significant interest for their contemporary designs, fine craftsmanship and commercial appeal.
With SHRINGAR NXT – The Legacy Expands, Shringar House of Mangalsutra Limited reinforces its position as one of India’s most trusted organised jewellery manufacturers while expanding its product portfolio to serve the evolving needs of modern retailers and consumers.
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Indian Exhibitors Saw Steady European Demand Vicenzaoro September
Indian Trade Exhibitors Report Steady European Demand For Diamonds and Fine Jewelry, Buoyed By Buyer Interest In Lightweight Engineering and Ethical Sourcing
Indian trade exhibitors report steady European demand for diamonds and fine jewelry, buoyed by buyer interest in lightweight engineering and ethical sourcing despite elevated global gold prices, delegates at the Vicenzaoro September trade fair said.
Organized GJEPC), the India Pavilion featured 34 member exporters spanning nearly 690 square meters. The event opened with 1,300 exhibiting brands from 40 countries and hosted 910 foreign buyers.
Market Stability: Exporters cited consistent year-on-year growth across the European Union and Middle East, describing European buyers as price-conscious yet receptive to high-craftsmanship designs
Engineering Around Gold: Rising gold costs have driven manufacturers to adapt product designs. Companies like Renaissance Jewellery are utilizing 3D printing, CAD/CAM, and AI to engineer negative space into pieces, reducing metal weight while maintaining visual scale and structural durability.
Traceability & Ethics: Exhibitors noted heightened European demand for certified supply chain transparency, pointing to Responsible Jewellery Council (RJC) audits as a standard requirement for polished diamond buyers.
Trade Catalyst: Exporters pointed to the prospective India-EU Free Trade Agreement (FTA) as a key future catalyst that could streamline logistics, reduce administrative barriers, and lower market entry costs for smaller Indian manufacturers.
The sentiment reflects a broader push by Indian suppliers to pivot toward high-value technology and certified sourcing to capture European market share amid shifting commodity costs.
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