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Senco is gearing up for significant growth; plans to open 20 new stores this year

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Senco Gold & Diamonds, one of India’s leading jewelry retailers, is gearing up for significant growth in the fiscal year 2025. The company has announced plans to open 20 new stores this year, aiming for a 20% increase in its topline revenue. This expansion is part of its broader strategy to maintain consistent annual growth while catering to rising consumer demand.These details were provided by Suvankar Sen, MD and CEO of Senco Gold & Diamonds, during an interview with CNBC TV18.

The company experienced a challenging start to FY25, with weak demand for diamond jewelry during the first three quarters due to high gold prices. However, the fourth quarter saw a revival, with increased sales of 14-carat and 18-carat diamond jewelry. Senco Gold also noted that silver sales outpaced both gold and diamonds in volume and value, as consumers increasingly view silver as an investment and gifting option.

Senco Gold has embraced innovation by launching dedicated lab-grown diamond jewelry stores under its sub-brand “Sennes.” According to Suvankar Sen, Managing Director and CEO of the company, lab-grown diamonds are gradually carving out their own market. The company expects these products to gain traction within the next two years, especially in the small-ticket segment catering to everyday wear.

The reduction in gold import duties by 9% provided temporary relief to customers but affected Senco’s profitability in Q2 and Q3. Despite this, the company expects profit margins to stabilize by the end of FY25.

In addition to domestic growth, Senco Gold has ventured into international markets by opening a store in Dubai. This move aligns with its strategy to cater not only to Indian expatriates but also to global consumers who appreciate handcrafted Indian jewelry. The company is also diversifying its product portfolio under the Sennes brand by introducing luxury lifestyle products such as leather bags.

Future Outlook

Suvankar Sen remains optimistic about the future, citing strong demand during wedding seasons and evolving consumer preferences for lightweight, versatile jewelry. The company is also focusing on digital services like virtual try-ons and personalized designs to appeal to younger, tech-savvy customers.

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CaratLane Makes its New York Fashion Week Debut: A First-Ever Showcase on the Global Ramp

Backed by Tata, the Omnichannel Jewellery Brand Showcases Polki to Butterfly Collections, Blending Indian Craftsmanship with Global Fashion Influence

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CaratLane – A TATA Product, India’s leading omnichannel jewellery brand, marked a significant global milestone with its first-ever international runway showcase at New York Fashion Week (NYFW) held at Chelsea Piers. The showcase positioned CaratLane on one of the world’s most influential fine jewellery platforms, signaling the brand’s growing global ambition and its ability to seamlessly blend Indian craftsmanship with contemporary design sensibilities. Backed by the trust of TATA, this debut also highlighted the brand’s expanding footprint, supported by CaratLane’s retail presence in New Jersey.

The runway presentation featured eight standout looks from CaratLane’s celebrated collections—Polki, Sol, Sandook, Eternity, Butterfly, and Peepal—all exclusively featuring natural diamonds. The Polki collection showcased uncut diamond heritage pieces reimagined for contemporary wear, while Sol celebrated the brilliance of sunrise with Citrines symbolizing new beginnings. Sandook translated nostalgia into design through motifs inspired by marigolds and jharokhas, and Eternity highlighted timeless silhouettes in brilliant-cut diamonds. The showcase also featured Butterfly, an iconic CaratLane collection distinguished by its signature blue enamel, and Peepal, which blended diamonds and green alpanites in yellow gold to mirror the sacred leaf.

Of the looks, six were presented by international models, while two were walked by Indian fashion influencers – Pooja Mundhra and Anahita Bhooshan, adding cross-cultural resonance to the event.

Saumen Bhaumik, Managing Director, CaratLane, said: “Our first-ever global runway showcase at New York Fashion Week is a defining milestone for CaratLane—one that affirmed how Indian art, design aesthetics, and craftsmanship can resonate powerfully on the world stage. This showcase reflected our belief that jewellery rooted in tradition yet designed for modern life can stand shoulder-to-shoulder with the best in global fashion”

The showcase reinforced CaratLane’s commitment to redefining fine jewellery for modern lifestyles, intersecting craftsmanship, innovation, and everyday elegance, while setting the stage for deeper global engagement in the years ahead.

source: CaratLane

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