National News
Senco is gearing up for significant growth; plans to open 20 new stores this year
Senco Gold & Diamonds, one of India’s leading jewelry retailers, is gearing up for significant growth in the fiscal year 2025. The company has announced plans to open 20 new stores this year, aiming for a 20% increase in its topline revenue. This expansion is part of its broader strategy to maintain consistent annual growth while catering to rising consumer demand.These details were provided by Suvankar Sen, MD and CEO of Senco Gold & Diamonds, during an interview with CNBC TV18.
The company experienced a challenging start to FY25, with weak demand for diamond jewelry during the first three quarters due to high gold prices. However, the fourth quarter saw a revival, with increased sales of 14-carat and 18-carat diamond jewelry. Senco Gold also noted that silver sales outpaced both gold and diamonds in volume and value, as consumers increasingly view silver as an investment and gifting option.
Senco Gold has embraced innovation by launching dedicated lab-grown diamond jewelry stores under its sub-brand “Sennes.” According to Suvankar Sen, Managing Director and CEO of the company, lab-grown diamonds are gradually carving out their own market. The company expects these products to gain traction within the next two years, especially in the small-ticket segment catering to everyday wear.
The reduction in gold import duties by 9% provided temporary relief to customers but affected Senco’s profitability in Q2 and Q3. Despite this, the company expects profit margins to stabilize by the end of FY25.
In addition to domestic growth, Senco Gold has ventured into international markets by opening a store in Dubai. This move aligns with its strategy to cater not only to Indian expatriates but also to global consumers who appreciate handcrafted Indian jewelry. The company is also diversifying its product portfolio under the Sennes brand by introducing luxury lifestyle products such as leather bags.
Future Outlook
Suvankar Sen remains optimistic about the future, citing strong demand during wedding seasons and evolving consumer preferences for lightweight, versatile jewelry. The company is also focusing on digital services like virtual try-ons and personalized designs to appeal to younger, tech-savvy customers.
National News
Made In India: The Titan Story – Single-Product Challenger To A Lifestyle and Jewellery Powerhouse
Streaming On Amazon MX Player, Made In India: A Titan Story Traces The Remarkable Journey Of Xerxes Desai and J.R.D. Tata As They Built India’s First Indigenous Quartz Watch Brand
Made In India: A Titan Story is a six-episode biographical drama series streaming for free on Amazon MX Player and available through Prime Video. It chronicles the incredible journey of Tata executive Xerxes Desai and J.R.D. Tata as they defy all odds to build India’s first world-class, indigenous quartz watch. The series is inspired by by Vinay Kamath’s book, Titan: India’s Most Successful Consumer Brand
Set in pre-liberalized India, the show highlights how a sidelined Tata executive (Xerxes Desai) pivots from a failing printing press venture to take on smuggled goods and foreign watch brands. Actor Naseeruddin Shah plays JRD Tata, while Jim Sarbh portrays Xerxes Desai in the series that traces the formation of the company and its growth within the consumer sector. The narrative focuses on decisions, ideas and execution that shaped the business over time. It presents the link between leadership and development of the company.
The story of Titan resonates strongly with Prime Minister Narendra Modi’s vision of “Make in India,” which champions domestic manufacturing, innovation, and self-reliance. Long before the initiative became a national movement, Titan embodied these principles by proving that an Indian company could design, manufacture, and market world-class products capable of competing with global brands.
In many ways, Made In India: A Titan Story serves as a compelling reminder that the foundations of India’s manufacturing ambitions were laid decades ago by pioneers who believed in creating globally competitive products on Indian soil.
From a single-product underdog in 1984 to a retail powerhouse today, Titan Company Ltd. has spent decades rewriting the rules of lifestyle and luxury. With a massive footprint of over 2,000 stores housing 16 iconic brands, they know how to make a statement. Look no further than their glittering jewellery lineup—featuring Tanishq, Zoya, Mia, CaratLane, and beYon—masterfully crafting everything from effortless everyday minimalist pieces to jaw-dropping, high-value luxury.
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