National News
Gem, jewellery exports decline 23% in Feb 2025
The gem and jewellery industry is an important part of India’s economy, contributing significantly to exports. However, in recent times, the industry has been facing a downturn. According to the data provided by the Gems and Jewellery Export Promotion Council, the exports of gems and jewellery fell by 23% last month, amounting to $2.42 billion, compared to $3.17 billion in the same period last year. In rupee terms, the exports declined by 20% to ₹21,085 crore from ₹26,269 crore.
One of the major reasons for this decline is global economic uncertainty. The tariff threats imposed by former US President Donald Trump affected international trade, leading to a decrease in demand for gems and jewellery, especially in key markets like the United States and China.
The export of cut and polished diamonds, which is a major part of the industry, fell by 20% in February, dropping to $1.36 billion from $1.71 billion. The weak consumer demand in major markets led to a slowdown in India’s diamond exports, as businesses struggled with piling inventory. Additionally, the import of rough diamonds also saw a sharp decline of 26%, reducing from $12.87 billion to $9.50 billion.
Lab-grown diamonds, which have gained popularity in recent years, also faced challenges. The export of polished lab-grown diamonds fell by 20%, reaching $112 million compared to $139 million last year. This drop was mainly due to price fluctuations and reduced consumer demand.
Gold jewellery exports also suffered a setback, falling by 18% in February to $753 million. One of the key reasons for this decline was the continuous rise in gold prices, which made jewellery more expensive and less affordable for buyers.
In conclusion, the gem and jewellery industry has been experiencing a significant decline due to economic challenges, fluctuating prices, and decreased consumer demand. If these trends continue, the industry may face further difficulties in the coming months. However, with proper government support, stable pricing, and renewed consumer interest, the industry may recover in the future.
BrandBuzz
Tamannaah Bhatia Unveils “Tamannaah Fine Jewellery” Label Rooted in Everyday Elegance
The actress steps into entrepreneurship with Tamannaah Fine Jewellery, a modern fine jewellery line designed for comfort, versatility, and effortless day-to-night wear.
Actress Tamannaah Bhatia has entered the fine jewellery space with the launch of her own label, Tamannaah Fine Jewellery, marking a new chapter in her creative journey. Known for her strong screen presence and distinctive personal style, Tamannaah brings her off-screen fashion philosophy to life through a collection that champions modern minimalism, wearability, and quiet luxury.
Launched through a sleek, fashion-forward digital film, the brand signals a shift away from occasion-centric jewellery towards pieces designed for real, everyday movement. Rooted in the idea of “modern better basics”, the collection focuses on elevated essentials that strike a balance between casual sophistication and understated glamour.
The debut line features a thoughtfully curated mix of contemporary mangalsutras, solid gold hoops, piercing-friendly designs, bold chains, and diamond-studded statement pieces. Crafted in gold and diamonds, the jewellery is designed to transition seamlessly from workdays to evenings out—without compromising on comfort or style.
What sets Tamannaah Fine Jewellery apart is its strong emphasis on wearability. Each piece is designed to move with the wearer, blending effortlessly into daily routines—be it an early morning meeting, a personal moment, or a celebratory dinner. With clean lines, neutral aesthetics, and timeless appeal, the designs are easy to style across outfits, moods, and moments.
By steering clear of fleeting trends and seasonal cycles, the brand positions itself as a destination for everyday fine jewellery that feels personal, powerful, and enduring—a reflection of Tamannaah Bhatia herself.
With this launch, Tamannaah Fine Jewellery redefines what fine jewellery looks like today: modern, versatile, and made to be lived in.
Tamannaah Bhatia Unveils “Tamannaah Fine Jewellery” Label Rooted in Everyday Elegance
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