GlamBuzz
Senco Gold & Diamonds Opens New Store in Pune, Expanding Presence in Maharashtra
Marathi Mulgi Tejaswi Prakash unveils the Senco showroom in Pune, celebrating tradition, craftsmanship, and a sparkling new beginning
In a moment that beautifully blended culture with craftsmanship, Senco Gold & Diamonds unveiled its newest showroom in Pune at Sarsan Plaza, Laxmi Road, Narayan Peth, on the day before Navratri, as the city prepared to welcome Ghatasthapana and the vibrant festivities of the season.
Spanning 4,586 sq. ft., the new showroom further cements Senco’s growing footprint nationwide. The timing of the launch, just ahead of Navratri, a festival that celebrates shakti (divine feminine energy), prosperity, and fresh beginnings reflects Senco’s deep-rooted ethos of trust, heritage, and timeless design, aligning with the spiritual anticipation and cultural significance of the occasion.
Over the decades, Senco Gold & Diamonds has won hearts with its signature blend of artistry, karigari, and an intuitive understanding of regional preferences crafting designs that reflect the unique cultural essence of every state. From traditional to modern, light to elaborate, and spanning gold, diamond, and platinum collections, the brand’s design versatility ensures there is something for every style and celebration.

The new showroom was inaugurated by Tejaswi Prakash a proud daughter of Maharashtra, acclaimed actor, alongside Suvankar Sen, MD & CEO, Senco Gold & Diamonds, and Dhaval Raja, CGM Sales, Senco Gold & Diamonds. Tejaswi added star power to the event as she graced the occasion in a signature Senco creation and led the ribbon-cutting ceremony, followed by an elegant walkthrough of the showroom.

Tejaswi Prakash, shared her thoughts on the occasion “As someone who grew up celebrating Navratri with devotion and colour, being here today is incredibly special. What I love about Senco is how beautifully their jewellery bridges heritage with modern expression and how it resonates with every region. From bold statement diamond pieces to delicate everyday gold, they have something for every woman and every moment. It makes me proud to see a brand that embraces my Maharashtrian roots while also celebrating the diverse design languages of India.”
Suvankar Sen, MD & CEO, Senco Gold & Diamonds, said, “Pune is a city where culture, creativity, and craftsmanship are deeply appreciated qualities that reflect everything Senco stands for. Opening our third showroom here, on the day before Navratri begins, feels especially meaningful. It’s a celebration of growth, trust, and shared traditions with a city that understands the soul of fine jewellery. We are truly pleased and humbled by how warmly the people of Maharashtra and especially Pune have embraced our brand, recognising the legacy of trust, design excellence, and karigari that Senco has upheld for over eight decades


Joita Sen, Director, Senco Gold & Diamonds, added, “With an 85-year legacy and over 185 stores across India, Senco has grown into a brand that seamlessly connects with diverse cultures and traditions. From Maharashtrian classics like Pichodi and Patlya to contemporary diamond creations – including charm bracelets, Evil Eye collections, bridal diamond sets, and lightweight everyday pieces – our designs span both tradition and modernity. The Pune showroom brings this entire range under one roof, allowing customers to explore everything from exquisite bridal sets to daily-wear lightweight styles, each meticulously crafted by our master karigars from Kolkata, renowned for their fine craftsmanship. This reflects Senco’s enduring commitment to jewellery that connects across generations, occasions, and lifestyles”
The new showroom offers an expansive collection of bridal, festive, contemporary, and everyday jewellery, including gold, diamond, platinum, and Navratri-inspired collections. Whether you’re seeking something light and elegant or rich and ornate, Senco’s curated offerings are designed to make every celebration shine.
DiamondBuzz
SENNES Makes a Grand Kolkata Debut with Celebrity Muse Tara Sutaria
A New Chapter of Sustainable Luxury from the House of Senco
SENNES, the contemporary lifestyle brand from the House of Senco, marked its much-anticipated launch in Kolkata with an elegant and high-energy launch party. The evening was elevated by the presence of brand muse and Bollywood actor Tara Sutaria, who added glamour and star power to the celebration of conscious, new-age luxury.
From the House of Senco, Sennes draws from a legacy of rich craftsmanship while redefining modern luxury through a strong commitment to sustainability, responsibility, and refined design. Sennes’ LGD (Lab-Grown Diamond) offerings embody sustainable luxury, eco-friendly innovation, and a new-age perspective, while its leather range is rooted in responsible sourcing, cruelty-free processes, and environmentally conscious practices. Complementing this, the perfume collection is crafted to evoke refined sensorial experiences, reflecting the brand’s modern, conscious approach to luxury – bringing together ethics and elegance seamlessly.


The Kolkata launch brought together industry leaders, fashion insiders, media, and prominent city tastemakers for an immersive brand experience that reflected Sennes’ ethos of mindful luxury. From thoughtfully curated displays to contemporary design narratives, the event highlighted how the brand caters to today’s conscious consumer without compromising on style or craftsmanship.

Speaking at the event, Tara Sutaria shared her association with the brand, saying, “What truly drew me to Sennes is its commitment to sustainability while staying effortlessly stylish. It represents a new generation of luxury that is thoughtful, responsible, and beautifully crafted. I’m delighted to be part of a brand that values both design and purpose.”
Speaking about the Kolkata launch, Joita Sen, Director – Head of Marketing and Designs, House of Senco, said,“SENNES is an expression of modern luxury that is deeply rooted in responsibility and craftsmanship. With this launch in Kolkata, we wanted to create an experience that reflects the soul of the brand – where sustainable innovation, contemporary design, and thoughtful storytelling come together.

The launch party was curated to mirror Sennes’ ethos of conscious elegance, celebrating a new-age luxury brand that resonates with today’s mindful consumer while carrying forward the legacy of the House of Senco.”
She further added that the Kolkata launch party celebrates not just a new store or market entry, but a larger movement towards conscious luxury driven by innovation, transparency, and timeless aesthetics.
With Sennes, the House of Senco expands its legacy beyond traditional categories, offering thoughtfully designed products that resonate with environmentally aware, style-forward consumers. The Kolkata launch marks another milestone in Sennes’ vision to lead the future of sustainable luxury in India – where responsibility meets refined craftsmanship in every category.
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