National News
SAIF Partners pares around 6% stake in Senco Gold for Rs 433 cr
Hong Kong-based SAIF Partners on Thursday pared a 5.8 per cent stake in jewellery retailer Senco Gold for Rs 432.72 crore through an open market transaction
Hong Kong-based SAIF Partners on Thursday pared a 5.8 per cent stake in jewellery retailer Senco Gold for Rs 432.72 crore through an open market transaction. SAIF Partners, through its arm SAIF Partners India IV Ltd, sold shares of Kolkata-based Senco Gold on the BSE.
According to the bulk deal data available on the BSE, SAIF Partners India IV offloaded 45,07,487 shares, amounting to a 5.8 per cent stake in Senco Gold.
The shares were disposed of at an average price of Rs 960.02 apiece, taking the deal value to Rs 432.72 crore.After the share sale, SAIF Partners’ shareholding in Senco Gold declined to 4.97 per cent from 10.77 per cent.
Details of the other buyers of Senco Gold’s shares could not be ascertained.Shares of Senco Gold gained 1.30 per cent to close at Rs 964.35 per piece on the BSE.

National News
Senco Gold & Diamonds Welcomes Lord Ganesha Home With Jewellery That Celebrates Wisdom, Prosperity And New Beginnings
Up to 20% Off on Diamond Value | Up to 30% Off on Gold Making Charges | Up to ₹200 off Per Gram on Gold Jewellery | 0% Deduction on Old Gold Exchange
On the auspicious occasion of Ganesh Chaturthi, also known as Vinayaka Chaturthi in several parts of India, Senco Gold & Diamonds brings together a selection of Lord Ganesha jewellery from its collection, picked to mark the occasion. Celebrated as the day that welcomes Lord Ganesha, the remover of obstacles, into homes, the ten-day festival is a time when families across the country turn to jewellery that carries both faith and everyday elegance, from festive gifting to daily wear. To mark the occasion, Senco Gold & Diamonds is also offering up to 20% off on diamond value on natural diamond jewellery, up to 30% off on gold jewellery making charges, up to ₹200 off per gram on gold jewellery, and 0% deduction on old gold exchange, across stores and online. Terms and conditions apply.
Inspired by the spirit of the occasion, these Ganesha pieces bring together spiritual symbolism, refined design and master craftsmanship. Among the picks are finely crafted pendants in gold, diamond and platinum depicting Lord Ganesha, a striking men’s gold ring with an intricately detailed Ganesha motif, and a diamond-studded Om Ganesha bangle that brings together two symbols of auspiciousness in a single design. From everyday statement pieces to festive centrepieces, each design balances devotion with wearability.



Handcrafted by master artisans and BIS hallmarked, every piece reflects Senco’s commitment to purity, precision and enduring design, where faith is expressed through craftsmanship and each piece becomes a quiet companion to life’s blessings.
This Ganesh Chaturthi, Senco Gold & Diamonds celebrates the spirit of new beginnings with jewellery that goes beyond adornment, becoming part of rituals, blessings, memories and the joy of welcoming Bappa home.
“Ganesh Chaturthi holds a special place in our hearts as we welcome Ganpati Bappa with devotion and joy. At Senco, we see it as a celebration of wisdom, prosperity and new beginnings. Our Ganesha jewellery reflects faith, heritage and enduring craftsmanship, created to be treasured today and across generations.”- Joita Sen, Director and Head of Marketing and Design at Senco Gold & Diamonds
Ganesh Chaturthi Special Picks:

Octa Bless Platinum Pendant
22K Yellow Gold Ganesha Pendant


Grand Ganesha Men Gold Ring
Ganesha Bliss Gold Pendant Set


18K Yellow Gold Diamond Ganesh Pendant
Cute Diamond Ganesha Pendant


Om Ganesha Diamond Noa Bangle
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