GlamBuzz
Rokde Jewellers Mahal Showrooms Grand New Look Reveal with Prajakta Mali & Sonali Kulkarni Gracing Grand Launch
Rokde Jewellers‘ iconic Mahal showroom unveiled its spectacular new look this week, drawing in over a thousand enthusiastic customers from the early hours of the morning. The grand reopening event at Pandit Bachharaj Vyas Square transformed into one of the region’s most successful retail gatherings, with a festive atmosphere, celebrity appearances, and exclusive offers.
Massive Response to Limited-Time Offers
Eager shoppers queued up as early as 6:00 AM to take advantage of never-before-seen deals, including:
- 60% off on making charges for gold and silver jewellery during the early morning hours (later revised to 30% by noon).
- 100% off making charges on diamond jewellery throughout the day.
These exclusive offers sparked a shopping frenzy, particularly among wedding-season buyers looking for timeless designs at unbeatable prices.
Mahal Showroom: Now Vidarbha’s Largest Jewellery Destination
The event also marked the official expansion of the Mahal showroom, now spanning over 16,000 sq. ft., making it Vidarbha’s largest jewellery showroom. Customers explored a wide range of traditional and contemporary jewellery, highlighting Rokde Jewellers’ renowned craftsmanship.
Celebrity Sparkle Elevates Celebrations
Adding star power to the grand occasion, popular Marathi actresses Prajakta Mali and Sonali Kulkarni graced the event at 12:00 PM and 5:00 PM respectively. Their presence drew huge crowds and added a touch of glamour to an already glittering celebration.
A Double Celebration for Rokde Jewellers
The reopening coincided with Rokde Jewellers being named among the ET 50 Top Jewellery Brands in India—doubling the reasons to celebrate and reinforcing the brand’s growing national reputation.
Leadership Speaks on 25 Years of Legacy
Reflecting on 25 years of excellence at the Mahal location, Directors Mr. Rajesh Rokde and Mr. Sarang Rokde shared their vision:
“This milestone is not only about celebrating our journey so far but also about setting new standards for the future. Every step we take is guided by the trust of our customers and our commitment to unmatched value, design excellence, and transparency.”
Jos Alukkas, a trusted name in quality, innovation, and trendy jewellery in India, has unveiled its latest brand campaign, My Best Friend’s Wedding, featuring Dulquer Salmaan, Keerthy Suresh and Suhasini Maniratnam. The campaign reflects how weddings are being experienced today, with greater clarity of choice and a collective approach to marking the occasion.
For over six decades, Jos Alukkas has been closely associated with weddings across regions and generations. While the form and context of these celebrations have evolved over time, the significance of coming together to mark a commitment has remained unchanged. My Best Friend’s Wedding draws from this continuity, presenting a story that is settled and confident.
The film centres on a wedding that unfolds. Dulquer Salmaan brings a contemporary presence that feels assured, Keerthy Suresh adds familiarity drawn from today’s wedding narratives, while Suhasini Maniratnam lends depth shaped by lived experience. Together, they give the story a sense of balance and quiet conviction. Jewellery appears as it always has at such moments, present without announcement, becoming part of how the occasion takes form.
Speaking about the film, Varghese Alukkas, Managing Director, Jos Alukkas, said, “Weddings have always marked moments when people choose companionship and commitment. Over the years, we have seen how those choices are made with greater clarity and confidence. This campaign reflects a belief that celebration follows intention, and jewellery remains part of that moment, quietly and meaningfully.”
Paul Alukkas, Managing Director, Jos Alukkas, said, “Design today is shaped by how people want to live with their jewellery, not only how it appears on a given day. This story reflects that shift, where jewellery belongs to the occasion without drawing attention to itself.”
John Alukkas, Managing Director, Jos Alukkas, said, “Weddings are occasions where people come together to celebrate a commitment. This film reflects that collective spirit, where the moment feels complete because it is shared and supported by everyone present.”
With My Best Friend’s Wedding, Jos Alukkas continues its long-standing approach of reflecting real celebrations as they are lived today, reaffirming its place in moments that are chosen, shared and remembered.
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