Anmol Jewellers, one of India’s most trusted names in fine jewellery, is excited to announce the launch of Anmol Accents, a fresh new jewellery line created for the modern Indian woman on the go. Designed as a collection of everyday-luxury pieces, Anmol Accents brings Anmol’s legacy craftsmanship into today’s world: versatile, wearable, and personal.

Conceptualised and developed by Trisha Datwani Anand, second-generation jeweller and founder of Anmol Accents, this line is all about modern women who define luxury in their own way, balancing ambition, identity, and everything in between.

From reimagined mangalsutras to sleek gold hoops and delicate bracelets stacked for a coffee run, Anmol Accents offers finely crafted pieces that blend fashion, function, and feeling, thoughtfully designed to move with her, wherever the day takes her. This collection offers the perfect blend of quiet confidence and accessible luxury, ideal for styling, gifting, or celebrating yourself.

“Trisha Datwani Anand speaking at the launch said, “Luxury has always been personal for Anmol. Today, women want more than just adornment. They want stories, subtle but distinct craftsmanship, intention with fluidity and ease. Anmol Accents is about celebrating their everyday: the meetings, the milestones, the mood shifts. These are jewellery pieces that accompany you as you grow into the person you’re meant to be.”

“Anmol has always been a brand of firsts, and Accents is another one continuing that legacy,” said Ishu Datwani, Founder of Anmol Jewellers. “It’s not just jewellery for special occasions. It’s for women writing their definitions of luxury, every single day. We’re proud to watch Trisha build this, thoughtfully, boldly, beautifully.”

During the launch, Anmol Accents announced its CSR support to Srujna Charitable Trust, supporting their Super Didi Program. The initiative helps underserved women across India develop entrepreneurial skills, digital literacy, and leadership abilities. Through 12 Super Didis, it aims to impact 240 women across six locations, creating livelihood opportunities and community leadership. Anmol partnered with Srujna as both share a similar vision: empowering women from the grassroots to the boardroom, which is in line with Anmol Accents’ belief in supporting women navigating multiple roles with confidence and self-expression.

As part of the launch, Anmol Accents also introduced a spoken word poetry campaign that gives voice to modern women’s everyday experiences, from ambition and self-doubt to quiet strength and resilience. Featuring 50 original poems, the campaign covers themes such as ‘The Power of No,’ ‘Imposter Syndrome,’ and ‘The Pay Gap.’ The videos will roll out from August 2025 across Anmol’s digital platforms.