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P N Gadgil Jewellers Records ₹365 Crore sales during the 3 Day foundation day celebrations

Strong gold-led demand and widespread customer participation power record performance across key markets during the three-day celebration

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P N Gadgil Jewellers, one of India’s most trusted jewellery brands with over 193 years of legacy, celebrated its Foundation Day with a Foundation Day sales offering from 7th to 9th February 2026.

The Company received an exceptional customer response, reflecting sustained consumer confidence and strong brand loyalty. The performance during the period was driven by strong demand across all the stores in Maharashtra and other states across India.

The Total Sales during the period amounted to Rs.365 crore, with healthy contribution across all the categories.

The Gold segment emerged as the leading contributor, recording sales of Rs.336 crore with volumes of 203 kg. This was followed by healthy traction in the silver category, which recorded sales of ₹7.4 crore with volumes of 274 kg, while the diamond category reported sales of ₹7.9 crore. The Other segment contributed Rs13.7 crore during the period.

Dr. Saurabh Gadgil, Chairman & Managing Director, commented

The Foundation Day sales contributed very positively to the business momentum and exceeded management expectations. This strong customer response, despite elevated gold prices, reflects the trust customers place in PNG Jewellers and the strength of our value focused offerings.

We witnessed strong performance across our core western markets, complemented by robust traction in Madhya Pradesh, Uttar Pradesh, and Bihar. This response to the Foundation Day initiative has provided a positive start to the quarter. With ongoing wedding demand and the upcoming Gudi Padwa season, we are well placed to sustain the current momentum.

source:P N Gadgil Jewellers,

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GJC Engages With RBI, Ministry of Finance on Gold Monetization Scheme Revamp

The proposed Model is Designed to Address Existing Structural Inefficiencies and Significantly Enhance the Scheme’s Adoption

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GJC has been actively engaging with senior officials of the Reserve Bank of India (RBI) and the Ministry of Finance (MoF) to advance a comprehensive revamp of the Gold Monetisation Scheme (GMS).

GJC has submitted a refined, jeweller-integrated framework for GMS, developed through structured stakeholder consultations across the banking, refining, and jewellery sectors. The proposed model is designed to address existing structural inefficiencies and significantly enhance the scheme’s adoption and effectiveness.

The proposed GMS operates within the existing regulatory framework notified by the RBI and the Government of India, ensuring full compliance, institutional oversight, and financial system integrity. The framework builds on the current scheme architecture while introducing operational efficiencies and stakeholder alignment.

A central feature of the proposal is the formal transition towards a digital gold ecosystem, whereby physical gold is converted into dematerialised gold balances held within the banking system through structured account mechanisms.

In recent years, investment demand in gold bullion and coins has witnessed strong and sustained growth, reflecting increasing investor preference for physical gold as a store of value. The revamped GMS framework seeks to effectively leverage this trend by enabling investors to seamlessly monetise such holdings.

The scheme provides an avenue for investors to earn a return on idle gold assets, including bullion, coins, and jewellery, by integrating them into the formal financial system. This converts traditionally non-yielding assets into interest-bearing financial instruments, thereby enhancing portfolio efficiency without requiring liquidation of gold holdings.

The revised framework is anchored on robust governance principles:

Transparency: End-to-end digital recording of transactions, including deposit, assay, dematerialisation, and credit.

Traceability: System-based tracking of gold across the value chain, supported by verifiable documentation and audit trails.

Accountability: Clearly defined responsibilities for all participants, reinforced through KYC compliance, documented consent, and regulatory supervision.

This structure ensures a secure, compliant, and auditable gold monetisation ecosystem, addressing key concerns under the existing scheme.

The proposed framework is expected to materially improve gold mobilisation by leveraging the reach and trust of the jewellery trade. Enhanced mobilisation of idle gold can reduce dependence on imports, support domestic supply, and contribute to the moderation of the Current Account Deficit (CAD).

Further, the shift towards a regulated digital gold framework will strengthen formalisation, improve compliance standards, and enhance overall market efficiency.

Rajesh Rokde, Chairman of GJC, said,

“GJC’s continued engagement with the Reserve Bank of India and the Ministry of Finance reflects our commitment to building a robust and future-ready Gold Monetisation framework. The proposed model integrates jewellers into a regulated, digital ecosystem, significantly enhancing transparency, trust, and accessibility for consumers. By unlocking the value of idle gold, the scheme has the potential to strengthen domestic supply, reduce reliance on imports, and contribute meaningfully to India’s macroeconomic stability.”

Avinash Gupta, Vice Chairman of GJC, said,

“The revamped GMS framework is designed to be practical, scalable, and fully aligned with regulatory expectations. It creates a secure and transparent pathway for gold monetisation, while ensuring accountability across all stakeholders. Importantly, it enables investors to earn returns on idle gold—including bullion, coins, and jewellery—thereby transforming a traditionally non-yielding asset into a productive financial instrument. This will play a critical role in formalising the sector and improving overall market efficiency.”

The trade is encouraged to support this initiative, which represents a significant step towards a regulated, transparent, and digitally integrated gold ecosystem in India, while unlocking value from idle gold holdings.

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