BrandBuzz
Nishani Studio Launches ‘Natsumi’ – A Celebration of Summer in Stone New capsule collection.
Nishani, India’s trailblazing customizable jewelry brand, announces the launch of its latest capsule: the Natsumi Collection. Rooted in thoughtful design and effortless wearability, this new line is inspired by the essence of “Natsumi,” a Japanese word that translates to “beautiful summer.” Blending refreshing summer hues with lightweight, versatile forms, the collection marks another stride in Nishani’s mission to offer meaningful, personal jewelry that evolves with the individual.

Founded by Suhani Garg and Debi Nishimura, Nishani has quickly carved a niche in India’s jewelry landscape with its commitment to modularity, personalization, and quality. The Natsumi Collection draws on these principles, presenting jewelry that is not just seasonally relevant but also timeless in spirit.

From tranquil ocean blues to lush greens, ethereal lilacs, and soft multi-toned accents, the stones in this collection capture the emotion and fluidity of summer. Each piece has been thoughtfully crafted for lightness and ease, ideal for vacation styling, city living, or moments of quiet luxury.

“Natsumi is our ode to the spirit of summer – carefree, vibrant, and full of promise,” says Suhani Garg, Co-founder of Nishani. “We designed it for women who want their accessories to move with them, reflect their mood, and subtly elevate their everyday. Each piece tells its own story but leaves enough room for the wearer to make it theirs.”
Suhani, who holds a degree in Luxury Marketing and Operations Management from NYU Stern, developed her vision for Nishani in the heart of New York’s fashion industry. Her exposure to global trends and fast-paced retail inspired her to create a brand that brings modular, expressive jewelry to India—something she saw lacking in traditional offerings.


Working alongside her is her mother and co-founder, Debi Nishimura, a seasoned expert with over 30 years of experience in jewelry manufacturing and quality control. Debi brings a deep understanding of design precision and craftsmanship, grounding Nishani’s modern aesthetics in enduring quality.
“At Nishani, we believe jewelry should be both beautiful and built to last,” says Debi Nishimura. “With Natsumi, we’ve focused on designs that feel light yet substantial, versatile yet personal. Every element, from the stone selection to the final finish, is curated to meet the highest standards while embracing a contemporary elegance.”

The Natsumi Collection is an extension of the brand’s vision to create jewelry that is more than an accessory, it is a personal extension of the wearer. Every piece is designed to be modular and adaptable, inviting customers to mix, match, and create looks that resonate with their unique style.


From breezy brunches to beachside evenings, the Natsumi Collection is built for the rhythm of summer. Understated yet striking, it offers the perfect balance of simplicity and individuality that today’s modern woman seeks.



BrandBuzz
P N Gadgil & Sons Unveils Featherlite With Sonali Bendre: Gold Jewellery That Looks Grand and Feels Light
The 194-Year-Old Jewellery House’s Festive Collection Is Made For Women Who Want To Shine Through Long Celebrations Without Being Weighed Down By Their Jewellery
P. N. Gadgil & Sons Ltd (PNGSL), one of Maharashtra’s most trusted jewellery houses with a legacy that began in 1832, has launched Featherlite, a collection of lightweight gold jewellery that offers a rich, festive look while staying easy to wear all day. The collection arrives with a new campaign starring brand ambassador Sonali Bendre, built around a simple line: Looks Grand. Feels Light. In Marathi, the campaign puts it as दिसायला ब्राइट, वजनाला light.


The festive season is one of the busiest stretches of the year for women: pujas, family gatherings, weddings, office celebrations and late evenings, often one after another. Traditional statement jewellery looks beautiful, but wearing it for hours can be tiring. Featherlite is PNGSL’s answer to that. The pieces keep the scale, detailing and finish people expect from heritage gold jewellery, and are crafted to be noticeably lighter, so the look stays grand while the wearer stays comfortable.
A campaign about choosing light

The campaign film follows Sonali through one day before an evening event. She clears her packed schedule to keep the day easy, reaches for an apple instead of a heavy breakfast, and asks her makeup artist to keep the look natural because she wants to look like herself. In the evening a jewellery box opens to reveal an elaborate gold necklace. She braces for its weight, then lifts it and is pleasantly surprised: “It’s so light.” The stylist answers with one word: Featherlite. Sonali looks rich and luxurious in the mirror, yet she barely feels the necklace is there. The voiceover closes the story: When everything feels light, you shine brighter.
The campaign will run across digital and social media, print and outdoor through the festive and wedding season.
The collection
Featherlite brings together necklace sets, earrings, bangles and pendants in 22kt gold, designed with traditional motifs, drops and filigree-inspired detailing in contemporary proportions. Pieces are made for festive dressing, gifting and the wedding season, and for women who want jewellery they will actually wear, not just keep in a locker.
Speaking on the launch, Aditya Modak, Director, P N Gadgil & Sons, said:

“Our customers tell us they love grand jewellery but don’t always enjoy wearing it for long hours. Featherlite comes from listening to them. For 194 years, PNGS has stood for purity and craftsmanship, and with this collection we are bringing that same promise to the way women live today: busy, celebratory and always on the move. Sonali embodies that grace effortlessly, which made her the perfect face for this story.”
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