DiamondBuzz
Natural Diamond Council and Dubai Jewellery Group Unite to Strengthen the Natural Diamond Narrative in the UAE
Natural Diamond Council (NDC), a global not-for-profit organization representing the natural diamond industry and its entire value chain, is proud to announce a strategic collaboration with Dubai Jewellery Group (DJG). The partnership will be marked by an exclusive B2B event in Dubai, dedicated to reinforcing the integrity, transparency, and long-term growth of the natural diamond sector.
Taking place on November 4th at the Sheraton Dubai Creek Hotel & Towers, the event will have leading jewellers, retailers and industry experts from across the UAE. Together, they will engage in an open dialogue on the evolving diamond consumer market, shifting perceptions, and how the industry can collectively build a stronger, more transparent future.
The session will be led by Richa Singh, Managing Director, Natural Diamond Council, and Tawhid Abdullah, Chairman, Dubai Jewellery Group. They will explore how collaboration and shared values can empower the jewellery trade. Discussions will focus on authenticity, traceability, ethical sourcing, and consumer trust, while addressing the need for transparency and credible knowledge in today’s marketplace.

Commenting on the upcoming event, Richa Singh, Managing Director, Natural Diamond Council, “At NDC, we represent the natural diamond industry and its entire value chain, from mining to manufacturing, design, and retail. We see ourselves as the custodian and knowledge authority of one of the most cherished luxury categories. Our collaboration with DJG is built on shared values of transparency, integrity, and commitment to empowering the industry with facts and expertise. This initiative marks the beginning of a stronger synergy.
We are coming together as an industry to bust myths, build trust, and leave with a concrete plan of action that supports both retailers and consumers. Our aim is to be the one-stop expert platform that helps the industry grow together, not individually.”
Commenting on the upcoming event, Tawhid Abdullah, Chairman, Dubai Jewellery Group, “This initiative reflects a shared vision to reinforce the natural diamond narrative in one of the world’s most dynamic jewellery markets. Dubai stands as a symbol of innovation, luxury, and trust, qualities that align perfectly with the values of NDC and DJG. This is about strengthening the integrity of our industry and our collective commitment to consumers. We are not just celebrating individual success, but nurturing a unified ecosystem where knowledge and collaboration to drive growth for all.”

DiamondBuzz
De Beers Group Sets Out Portfolio and Organisational Actions to Support Long-Term Value Creation
Company outlines strategic cost optimisation, portfolio streamlining and operational changes to strengthen resilience while positioning for long-term growth in the natural diamond industry.
De Beers Group is advancing delivery of its business streamlining by setting out a number of planned portfolio and organisational changes to ensure an efficient cost base that strengthens resilience in the near-term while enhancing future competitiveness and retaining optionality as industry conditions improve.
Since 2024, De Beers has been streamlining its business in line with its Origins strategy to reduce costs, divest non-core assets and prioritise investment in activities that create the most value. Significant progress has been made, with more than $100 million of annual overhead costs removed from the business, the sale or closure of a number of non-core assets and significant capital and cost reconfigurations to asset expansion projects.
Simultaneously, De Beers has reinvested in natural diamond category marketing to support the industry’s efforts to grow natural diamond demand, launching new large-scale campaigns and collaborating with key stakeholders across the value chain to foster industry-wide investment. Global consumer demand for natural diamond jewellery returned to growth in 2025, while natural diamond sales increased across US independent jewellers in 2025 and into Q1 2026, led by higher value diamonds and those promoted by De Beers’ Desert Diamonds marketing campaign.
On the supply side, global rough diamond production is now decreasing, with several producers closing mines during 2026. Whilst the increasing rarity of diamonds and the emerging signs of improvement in consumer demand are likely to support longer-term value creation, rough diamond trading conditions are expected to remain challenging in the near-term due to cyclical and industry-specific factors.
Consistent with recent actions to improve business resilience, De Beers intends to pause production at the Venetia mine in South Africa for two years to reduce costs while also rephasing capital expenditure on its underground project. This will involve critical infrastructure investment to enhance the capacity and efficiency of the mine, with the intention to support future production growth as business and industry conditions improve.
De Beers is engaging with stakeholders in accordance with relevant requirements and the company’s values as it moves through this process, and will both support impacted employees and continue to invest in its community and Social and Labour Plan commitments.
This proposed action at Venetia Mine follows the decision earlier this year to pause the Tuzo Phase 3 expansion project at the Gahcho Kué Mine in Canada.
In parallel, De Beers plans to reconfigure its global operating model to refocus and prioritise resources on the core operational businesses and reduce its central corporate cost base.
Al Cook, CEO of De Beers Group, said:

“In line with our commitment to focus and streamline our business, we are making a number of changes to De Beers to ensure greater business resilience in the near-term, while supporting long-term value creation. We recognise the protracted challenging conditions as the diamond industry evolves, though we are encouraged by signs of consumer demand growth in the US and beyond, particularly in higher quality diamonds.
Global rough diamond supply is falling, bringing more support to the market. The changes we are making to our business are focused on underpinning our efficiency now and into the future, favourably positioning De Beers in its leadership role.”
De Beers Group will maintain current production levels through its other operations, and previous production guidance remains unchanged.
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