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Malayalam Cinema Icon Mohanlal Inaugurates Vinsmera Jewels’ Flagship Store in Kozhikode

Vinsmera Jewels launched its flagship Kozhikode store with Mohanlal, filmmaker Prakash Varma, and industry leaders. The brand plans ₹2,000 crore expansion, opening 20 luxury showrooms across India with modern production facilities.

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Vinsmera Jewels, a new entrant in India’s luxury jewellery retail space, marked a major milestone with the grand opening of its flagship store on Mavoor Road, Kozhikode. The star-studded launch event was graced by none other than Malayalam cinema legend and Vinsmera’s brand ambassador, Mohanlal, whose presence brought a touch of timeless elegance to the occasion.

The launch event also featured acclaimed filmmaker Prakash Varma, celebrated for his storytelling prowess, further enhancing the event’s cultural significance. Also in the attendance of the new Kozhikode showroom opening was witnessed by industry stalwarts including Dr. Chetan Kumar Mehta, CMD of Laxmi Diamonds, Bangalore, and President of the Jewellery Division at the India Bullion and Jewellers Association (IBJA), alongside dignitaries from the Gems & Jewellery sector.

Vinsmera Group, promoted by the Kambrath brothers – Dinesh Kambrath, Anil Kambrath, Manoj Kambrath, and Krishnan Kambrath – has laid out ambitious plans to invest Rs.2,000 crore over the two years to establish a premium gold retail jewellery chain across India. The plan includes opening 20 jewellery showrooms and establishing state-of-the-art production facilities in both India and the Gulf region.

The first phase of this expansion includes exclusive stores in Kozhikode with which the dream, project began followed by next locations as per their update in March 2025 the new locations to look forward to are Kochi, Thiruvananthapuram, Chennai, and Bengaluru, along with a modern jewellery manufacturing unit in Kannur.

Dinesh Kambrath, Chairman of Vinsmera Jewels, had earlier emphasized the brand’s vision to blend craftsmanship with innovation and redefine luxury in the jewellery segment.

With its flagship store now open in Kozhikode, Vinsmera Jewels has officially embarked on its journey to become a formidable name in the jewellery industry, promising a fusion of tradition, technology, and timeless artistry.

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New Premises

From Mumbai to Delhi: House of Quadri Brings Its Signature Diamond Experience to the Capital

“House of Quadri expands to Delhi, offering immersive experiences and showcasing iconic lab-grown diamond collections Allure and Ellipses, while championing ethical luxury and personalized craftsmanship.”

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After the success of its flagship in Mumbai’s heritage district of Fort, House of Quadri unveils its second retail destination in Delhi, marking a significant milestone in the brand’s journey. Known for redefining fine jewellery through its philosophy of “Luxury as a Habit,” the brand continues to champion the beauty, accessibility, and sustainability of lab-grown diamonds.

The Delhi store introduces patrons to House of Quadri’s most iconic design narratives, offering an immersive experience that celebrates craftsmanship, innovation, and timeless appeal. At its heart lie two exquisite edits, Allure and Ellipses, each reflecting the brand’s signature design language. The Allure collection reinterprets the marquise and pear cuts with a bold, modern sensibility. Traditionally associated with grace and sophistication, these forms are now imagined through sculptural silhouettes that fuse drama with delicacy. The elongated marquise and graceful pear are transformed into contemporary expressions of individuality, embodying the balance between strength and elegance that defines House of Quadri’s aesthetic.

In contrast, Ellipses celebrates the oval cut, geometry’s most elegant rebellion, with jewels that exude quiet sophistication. The collection highlights the flattering fluidity of the oval shape, crafted to enhance the natural grace of the hand. Through thoughtful detailing, subtle elongations, and refined symmetry, each piece captures the brand’s commitment to effortless modernity and timeless allure.

Beyond its curated collections, House of Quadri continues to celebrate personal expression through bespoke creations. Clients are invited to collaborate with the brand’s artisans to design rings that reflect their individuality whether marquise, oval, round, or an unconventional silhouette each transformed into an heirloom that carries personal meaning.

Vaibhav Karnavat

“For us, Delhi was never about replication, but evolution,” says Vaibhav Karnavat, Founder & CEO of House of Quadri. “We wanted to bring our most iconic collections to a city that deeply appreciates craftsmanship and culture. This store represents our ongoing journey, a celebration of modern design, ethical luxury, and everyday elegance.”

More than just an expansion, the Delhi store embodies the evolution of thought and forms a space where diamonds are not reserved for occasions but designed to be lived with. It invites every visitor to experience fine jewellery as an extension of self-wearable art that celebrates individuality, emotion, and the quiet luxury of everyday life.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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