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Malayalam Cinema Icon Mohanlal Inaugurates Vinsmera Jewels’ Flagship Store in Kozhikode

Vinsmera Jewels launched its flagship Kozhikode store with Mohanlal, filmmaker Prakash Varma, and industry leaders. The brand plans ₹2,000 crore expansion, opening 20 luxury showrooms across India with modern production facilities.

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Vinsmera Jewels, a new entrant in India’s luxury jewellery retail space, marked a major milestone with the grand opening of its flagship store on Mavoor Road, Kozhikode. The star-studded launch event was graced by none other than Malayalam cinema legend and Vinsmera’s brand ambassador, Mohanlal, whose presence brought a touch of timeless elegance to the occasion.

The launch event also featured acclaimed filmmaker Prakash Varma, celebrated for his storytelling prowess, further enhancing the event’s cultural significance. Also in the attendance of the new Kozhikode showroom opening was witnessed by industry stalwarts including Dr. Chetan Kumar Mehta, CMD of Laxmi Diamonds, Bangalore, and President of the Jewellery Division at the India Bullion and Jewellers Association (IBJA), alongside dignitaries from the Gems & Jewellery sector.

Vinsmera Group, promoted by the Kambrath brothers – Dinesh Kambrath, Anil Kambrath, Manoj Kambrath, and Krishnan Kambrath – has laid out ambitious plans to invest Rs.2,000 crore over the two years to establish a premium gold retail jewellery chain across India. The plan includes opening 20 jewellery showrooms and establishing state-of-the-art production facilities in both India and the Gulf region.

The first phase of this expansion includes exclusive stores in Kozhikode with which the dream, project began followed by next locations as per their update in March 2025 the new locations to look forward to are Kochi, Thiruvananthapuram, Chennai, and Bengaluru, along with a modern jewellery manufacturing unit in Kannur.

Dinesh Kambrath, Chairman of Vinsmera Jewels, had earlier emphasized the brand’s vision to blend craftsmanship with innovation and redefine luxury in the jewellery segment.

With its flagship store now open in Kozhikode, Vinsmera Jewels has officially embarked on its journey to become a formidable name in the jewellery industry, promising a fusion of tradition, technology, and timeless artistry.

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New Premises

Senco Gold & Diamonds’ Nagpur Store Marks its Grand Opening With Actor, Bhumi Satish Pednekkar

Located at S Ambazari Road, Laxminagar, the Brand’s Only Store in the City Opens its Doors with Much Fanfare, Offering a Refreshed and Modern Retail Experience for Consumers.

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Senco Gold & Diamonds has opened the doors of its store in Laxminagar, Nagpur, in a display of grandeur, significantly reinforcing its presence in key markets across Maharashtra with a total store count of 10. The grand opening was also marked by the esteemed presence of actor Bhumi Satish Pednekkar, who added a dash of glamour to the unveiling of the store.

Re-designed as a modern jewellery haven, the brand’s only outlet in Nagpur is spread across 5,000 sq. ft., and displays Senco’s most iconic and intricately crafted gold, diamond and platinum collections be it heirloom-inspired traditional designs or sleek, contemporary silhouettes. For walk-in customers, the store offers a more immersive and enhanced browsing and shopping experience.

From Senco’s latest Everlite additions to the Retro collection, blending vintage influences with modern minimalism, the store also marks the unveiling of the Elements of Nature collection, drawing inspiration from the forms and textures of nature and translating them into finely crafted jewellery, the store displays a wide range catering to the evolving tastes of Nagpur’s discerning customers.

Suvankar Sen, MD & CEO, Senco Gold & Diamonds, said:

“Nagpur is an important market for us, given its growing consumer base and cultural richness. We are delighted to further strengthen our presence in Maharashtra to 10 stores with the grand opening of this retail outlet. At Senco Gold & Diamonds, we remain focused on product excellence, innovative design and delivering a seamless customer experience

On the occasion, the franchise owner of the Nagpur store, Davesh Laddha, also said, “This grand opening marks an important milestone for us, and we are delighted to open Senco Gold & Diamonds in Nagpur in such a grand way. The city’s growing and discerning customer base makes it an exciting market, and we are committed to offering a thoughtfully curated range of jewellery that caters to diverse preferences. We aim to provide not just a retail space, but an experience where customers can discover designs, celebrate special moments, and build lasting associations with the brand.”

With this launch, Senco continues to strengthen its presence in Maharashtra, expanding its reach across key cities and bringing its signature craftsmanship to a wider audience.

Strategically located at S Ambazari Road, Laxminagar, the store is poised to be a go-to destination for jewellery lovers in Nagpur, offering an immersive retail experience that blends Senco’s legacy of craftsmanship with a refined, contemporary setting.

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