Connect with us

BrandBuzz

Lucira Launches ‘On The Move’ Collection: A Tribute to Modern Women

Published

on

Across cultures and centuries, movement has been a mark of life. From the first racing heartbeats of a new beginning to the ritual rhythm of dance, the human story has always been written in motion.

Found in ancient civilizations from Egypt to Mesopotamia, the bezel wasn’t just decoration, it was armor. A seamless circle of strength. A symbol of unity and continuity.

The Bezel Collection draws from this legacy of energy, evolution, and the power of a woman in motion. Inspired by the concept of inner stillness within outer momentum, it honors those who move with intention: the athletes, the creators, the thinkers, the mothers, the makers.

Today, we reimagine it for the modern woman.
One who lifts, leads, runs, rests, and rises again – all while holding her own light.

Lucira was born from a desire to redefine what fine jewelry means in today’s world. Traditionally, jewelry has been reserved for safekeeping — worn only on special occasions, bound by unspoken rules: don’t wear it to the gym, while traveling, or during everyday movement. But why should beauty come at the cost of freedom?

The On The Move collection is designed with a new philosophy — that jewelry should move effortlessly with the wearer. Inspired by the strength of modern women — those who lead, lift, create, nurture, and rise — these pieces are made to complement lives lived in motion.

Each diamond is set in a sleek bezel, fully encased in gold. There are no prongs to loosen, no edges to catch, and no fragility to worry about. The surface is smooth, the form is strong, and the brilliance remains uninterrupted — no matter how active the day.

On The Move marks Lucira’s debut collection: fine jewelry crafted not to sit still, but to move with intention, strength, and style.

Continue Reading
Advertisement JewelBuzz Banner
Click to comment
Subscribe
Notify of
guest
0 Comments
Oldest
Newest Most Voted

BrandBuzz

Cartier Unveils Five New Creatures In Its “Into The Wild” High Jewellery Collection

Tiger, Parrot, Carp, Crocodile and Rhinoceros Join The Maison’s Iconic Animal Universe

Published

on

Cartier has expanded its legendary animal universe with Into The Wild, its latest high jewellery collection, introducing five new creatures: the tiger, parrot, carp, crocodile and rhinoceros. The collection was unveiled in Istanbul as the Maison continues to explore its longstanding fascination with the natural world.

At the heart of the collection are five sculptural animal-head rings, each capturing the creatures’ distinctive character through precious gemstones, bold colour combinations and exceptional craftsmanship. Cartier’s artisans use techniques including carving and specialised gem-setting to recreate textures such as fur, scales and skin.

The tiger is interpreted through sapphires, aquamarine and dumortierite quartz, while the parrot, carp, crocodile and rhinoceros each receive distinctive gemstone treatments. The crocodile and tiger also appear in articulated bracelets and necklaces, with cleverly concealed clasps integrated into their mouths.

While the new creations broaden Cartier’s menagerie, the Panthère remains central to the collection, appearing in a diamond bracelet and a Panthère jewellery watch. Cartier’s fascination with fauna dates back to the early 20th century, with the panther taking its iconic three-dimensional form in 1948.

With Into The Wild, Cartier continues to transform nature into sculptural high jewellery, demonstrating how animal forms can become powerful expressions of creativity, craftsmanship and individuality.

Continue Reading

Trending

JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

We would like to hear from you...

GET WHATSAPP NEWS ALERTS

0
Would love your thoughts, please comment.x
()
x