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Lab-Grown Diamond Brand Jewelbox Raises $3.2M to Fuel Nationwide Expansion

Backed by V3 Ventures and others, Kolkata-based startup aims to grow retail presence, bolster brand visibility, and expand its team across India.

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Kolkata-based lab-grown diamond jewellery brand Jewelbox has secured $3.2 million in pre-Series A funding, led by V3 Ventures, with participation from Atrium Angels, Dexter Ventures, Infinyte Club, Samarthya Capital, and existing investor JITO Incubation & Innovation Foundation (JIIF).

The company, co-founded in May 2022 by siblings Vidita Kochar Jain and Nipun Kochar, plans to use the fresh capital to scale operations, enhance brand visibility, and hire talent across core functions.

Currently operating eight stores across six Indian cities—Delhi, Gurgaon, Bengaluru, Chennai, Kolkata, and Guwahati—Jewelbox is eyeing rapid growth, with a goal to expand to 30 retail locations by the end of 2025.

“The competition in the lab-grown diamond space is heating up, but we welcome it,” said Jain. “Whether it’s legacy brands, established entrepreneurs, or startups entering the space—it validates the category.”

Jewelbox, which sells its jewellery both online and offline, closed FY25 with an annual revenue run rate (ARR) of ₹38 crore, more than doubling from ₹16 crore in the previous year. The brand had earlier raised ₹3.7 crore in seed funding from JIIF in March 2024.

The funding comes at a time when lab-grown diamonds are gaining traction as a more sustainable and affordable alternative to natural diamonds. The segment is seeing increasing investor interest and consumer adoption.

The broader category is also drawing new entrants. Last month, Priyanka Gill, co-founder of the Good Glamm Group, launched Coluxe, a new lab-grown diamond brand that has already secured early-stage funding. Meanwhile, Bengaluru-based jewellery brand Giva is reportedly in talks with Creaegis to raise $80–100 million, valuing the company between $470–500 million, following its entry into lab-grown diamonds.

On the regulatory front, Commerce and Industry Minister Piyush Goyal recently confirmed there are no plans for additional regulations, citing the industry’s healthy growth under a self-regulatory model.

Jewelbox and other emerging players—including Aukera, Giva, and Green Lab Diamonds—have also approached the Central Consumer Protection Authority (CCPA) to dispute the classification of lab-grown diamonds as “synthetic,” arguing that it misrepresents their nature by equating them with lookalike simulants like cubic zirconia.

Commenting on the investment, Arjun Vaidya, co-founder and managing partner at V3 Ventures, said: “Less than 6% of Indians own diamonds today. With rising aspirations and growing awareness, lab-grown diamonds can democratize luxury in India—and Jewelbox is well-positioned to lead that change.”

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National News

Mark this Mother’s Day with something as precious as she is, with Candere by Kalyan Jewellers

Celebrate her with thoughtfully crafted jewellery that reflects love, elegance, and everyday beauty

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Mother’s Day isn’t just about marking a date; it’s about recognising the everyday moments, the quiet sacrifices, and the effortless grace that often go unnoticed. The most meaningful gifts, then, are those that feel personal—pieces she’ll reach for not just on special occasions, but as part of her everyday life.

In this context, jewellery becomes more than an accessory. It transforms into a keepsake—something that reflects her personality, complements her style, and stays with her through both daily moments and special occasions. Jewellery feels especially fitting here; it mirrors how precious she is, making it not just a gift, but a meaningful reflection of her worth.

From subtle essentials to more expressive designs, Candere, a lifestyle jewellery brand under the house of Kalyan Jewellers, brings together pieces that are easy, wearable, and genuinely thoughtful—perfect for celebrating her in a way that feels natural, not overdone.

Here’s a curated Mother’s Day edit:

Rylie Diamond and Fancy Gemstone Ring


Playful yet refined, this rose gold ring by Candere features a floral-inspired cluster of vibrant pink stones, framed with delicate diamond accents. The open-ended design adds a contemporary twist, with a contrasting circular motif that brings balance and visual interest. Light, expressive, and easy to style, it’s perfect for adding a pop of colour to both everyday looks and special occasions.

Plain Glimmer Diamond V Ring


Sharp, minimal, and very easy to style, this V-shaped ring is all about clean lines. The diamond detailing adds a light sparkle without changing the simplicity of the design. It’s the kind of piece that works well for stacking or wearing on its own when she prefers something understated.

Classic Treand Diamond Cuff Bracelet


A refined blend of colour and craftsmanship, this rose gold bangle by Candere features elegant twin motifs accented with vibrant blue stones and delicate diamond detailing. The sleek, open-ended design keeps it light and versatile, while the intricate elements add just the right amount of character. Perfect for elevating everyday looks or adding a subtle statement to occasion wear, it’s a piece that balances tradition with a modern edge.

Enchanting Floral Diamond and Fancy Gemstone Oval Bracelet

Delicate with a playful twist, this rose gold bangle features a sleek, minimal band accented by a circular motif of multicoloured gemstones and subtle diamond detailing. The vibrant stones add a touch of personality, while the refined silhouette keeps it elegant and easy to wear. Perfect for everyday styling or adding a hint of colour to special moments, it’s a piece that feels both modern and effortlessly graceful.

Armida Diamond Earrings


Sleek with a hint of movement, these gold earrings feature layered, curved forms lined with shimmering diamonds. The cascading drop elements add fluidity and elongation, creating a striking yet balanced silhouette. Designed to catch the light with every turn, they bring a refined edge to both occasion wear and elevated everyday styling.

Giselle Diamond Dangle Earrings


With a graceful drop design, the Giselle Diamond Dangle Earrings bring a sense of movement and lightness. The cascading diamonds add just the right amount of brilliance, making them perfect for evenings or celebratory moments, while still maintaining a sense of everyday elegance.

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