National News
Lab-Grown Diamond Brand Jewelbox Raises $3.2M to Fuel Nationwide Expansion
Backed by V3 Ventures and others, Kolkata-based startup aims to grow retail presence, bolster brand visibility, and expand its team across India.
Kolkata-based lab-grown diamond jewellery brand Jewelbox has secured $3.2 million in pre-Series A funding, led by V3 Ventures, with participation from Atrium Angels, Dexter Ventures, Infinyte Club, Samarthya Capital, and existing investor JITO Incubation & Innovation Foundation (JIIF).
The company, co-founded in May 2022 by siblings Vidita Kochar Jain and Nipun Kochar, plans to use the fresh capital to scale operations, enhance brand visibility, and hire talent across core functions.
Currently operating eight stores across six Indian cities—Delhi, Gurgaon, Bengaluru, Chennai, Kolkata, and Guwahati—Jewelbox is eyeing rapid growth, with a goal to expand to 30 retail locations by the end of 2025.

“The competition in the lab-grown diamond space is heating up, but we welcome it,” said Jain. “Whether it’s legacy brands, established entrepreneurs, or startups entering the space—it validates the category.”
Jewelbox, which sells its jewellery both online and offline, closed FY25 with an annual revenue run rate (ARR) of ₹38 crore, more than doubling from ₹16 crore in the previous year. The brand had earlier raised ₹3.7 crore in seed funding from JIIF in March 2024.
The funding comes at a time when lab-grown diamonds are gaining traction as a more sustainable and affordable alternative to natural diamonds. The segment is seeing increasing investor interest and consumer adoption.
The broader category is also drawing new entrants. Last month, Priyanka Gill, co-founder of the Good Glamm Group, launched Coluxe, a new lab-grown diamond brand that has already secured early-stage funding. Meanwhile, Bengaluru-based jewellery brand Giva is reportedly in talks with Creaegis to raise $80–100 million, valuing the company between $470–500 million, following its entry into lab-grown diamonds.
On the regulatory front, Commerce and Industry Minister Piyush Goyal recently confirmed there are no plans for additional regulations, citing the industry’s healthy growth under a self-regulatory model.
Jewelbox and other emerging players—including Aukera, Giva, and Green Lab Diamonds—have also approached the Central Consumer Protection Authority (CCPA) to dispute the classification of lab-grown diamonds as “synthetic,” arguing that it misrepresents their nature by equating them with lookalike simulants like cubic zirconia.
Commenting on the investment, Arjun Vaidya, co-founder and managing partner at V3 Ventures, said: “Less than 6% of Indians own diamonds today. With rising aspirations and growing awareness, lab-grown diamonds can democratize luxury in India—and Jewelbox is well-positioned to lead that change.”

National News
PNGS Reva Diamonds Unveils Official E‑Commerce Platform, Marking A New Digital Chapter In Omnichannel Luxury
Certified natural diamond jewellery from the House of P N Gadgil & Sons now accessible nationwide through a seamless digital experience
PNGS Reva Diamonds, the premium certified natural diamond jewellery brand from the 195‑year‑old House of P N Gadgil & Sons (PNGS), today announced the launch of its official e‑commerce website, going live on September 16, 2026. The new platform extends the brand’s omnichannel footprint, bringing contemporary, hallmarked diamond jewellery to customers across India with the same trust, transparency, and craftsmanship Reva Diamonds is known for in-store.
The website, https://revadiamonds.com/, offers an immersive browsing experience featuring Reva Diamonds’ signature collections including everyday wear, festive pieces, and bridal jewellery, along with detailed product certification, 360° views, and secure, pan‑India delivery.
With the launch of its official website, Reva Diamonds is also introducing exclusive digital launch offers for customers. As part of The Reva Diamonds Digital Reveal, customers can avail themselves of a flat 50% off on making charges on certified natural diamond jewellery, exclusively on the Reva Diamonds website. Additionally, customers who sign up on the website can enjoy Rs. 1,000 off on their first order by using the code GET1000 at checkout.
Commenting on the launch, Amit Modak, CEO & Director, PNGS Reva Diamond Jewellery Limited, said:

“The launch of our official website marks an important step in Reva Diamonds’ journey as we build a contemporary diamond jewellery brand rooted in the enduring values of the P. N. Gadgil & Sons legacy. Today’s customer does not experience a brand through a single channel; discovery may begin online, the consideration may happen across digital and physical touchpoints, and the final experience is built through trust and personal engagement. Our objective is therefore to create a seamless ecosystem where our digital and retail experiences complement each other.
The website is an extension of our brand—not just a destination to view jewellery, but a platform through which customers can discover our collections, understand our craftsmanship and begin their journey with Reva.”
The website launch comes at a significant stage in Reva Diamonds’ growth journey. Established in December 2024, the brand has been developed as a new-age diamond jewellery proposition carrying forward the heritage of P. N. Gadgil & Sons while creating its own identity around modern diamond jewellery. Reva Diamonds has continued to expand its retail footprint, with the brand currently focused on creating a contemporary jewellery experience for today’s consumers.
Amit Modak brings extensive experience across finance, commodity markets, retail and the jewellery industry to his leadership role at PNGS Reva Diamond Jewellery Limited. He has been associated with Reva since its incorporation and also serves as a Director of P. N. Gadgil & Sons Limited.
With the launch of its official website, Reva Diamonds aims to further strengthen its connection with existing and prospective customers, while creating a digital foundation for the brand’s next phase of growth.
Reva Diamonds currently operates 36 locations through a mix of exclusive showrooms and shop‑in‑shop formats, with a strong presence in Maharashtra and ongoing expansion into new markets.
The Reva diamonds reveal – launch offers 50% off on Making Charges of Certified Natural Diamond Jewellery exclusively on the Reva Diamonds Website
PLUS
Sign up & get Rs. 1,000 off on your First Order
Use Code: GET1000
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