National News
Kalyan Jewellers Launches ‘Crafting Futures’ Initiative to Uplift Artisans
Mr. Rajesh Kalyanaraman (Executive Director), Mr. T.S. Kalyanaraman (Managing Director), and Mr. Sanjay Raghuraman (CEO), announce ‘Crafting Futures’ – a CSR initiative by Kalyan Jewellers to uplift jewellery artisans, preserve craftsmanship, and foster community growth with an initial commitment of Rs 3 crore.
Kalyan Jewellers has announced the launch of Crafting Futures, a transformative CSR initiative and a cornerstone of the With Love brand philosophy. This initiative is dedicated to improving the livelihoods of jewellery artisans, preserving craftsmanship, and fostering community development. To lay the foundation for this initiative, Kalyan Jewellers has committed Rs 3 crore towards its implementation, ensuring tangible and lasting impact from the very start.
To create a larger collective impact and drive meaningful change, Kalyan Jewellers is inviting its partners and stakeholders to join the movement. Crafting Futures is an ongoing effort and a long-term action plan, that is set to evolve and expand in the years ahead.
“Jewellery is not just about gold and gemstones – it carries the soul and artistry of the karigars who bring each piece to life. Their craftsmanship is a living tradition that must be nurtured and passed on. With Crafting Futures, we are ensuring that traditional craftsmanship evolves with modern advancements, taking a stand for the artisans who have upheld our industry’s legacy for generations. We invite our partners to join us in this mission, ensuring a future where every artisan is valued, empowered, and supported,” TS Kalyanaraman, Managing Director, Kalyan Jewellers said.
Crafting Futures is not just a CSR project – it is a movement to create lasting change. The initiative focuses on bridging tradition with innovation by improving workspaces, introducing technology, and providing upskilling opportunities. This approach not only preserves the legacy of craftsmanship but also equips artisans with the skills needed to thrive in a changing industry. Additionally, the initiative will support artisans’ children’s education, provide healthcare, and drive long-term financial stability for artisans and their families.
As Kalyan Jewellers takes this initiative forward, the company invites its long-term partners and stakeholders to join this collective effort. Together, the mission is to build a sustainable ecosystem where artisans thrive, their traditions endure, and their contributions are truly recognised.
BrandBuzz
The Pearl Edit: Thoughtful Women’s Day Gifting by GIVA
Timeless pearl creations from GIVA that honour the quiet strength, elegance, and individuality of modern women.
For generations, pearls have defined timeless elegance — an evergreen classic that transcends trends and seasons. Effortlessly refined, they carry a quiet sophistication that has remained relevant across eras.
Neither fleeting nor ornamental, pearls embody a kind of understated luxury, graceful, enduring, and always in style.
This Women’s Day, GIVA celebrates women who are building, leading, choosing, and redefining life on their own terms. Women who don’t need to be loud to be powerful, because their presence speaks for itself.
In that spirit, pearls make for a meaningful gift. Timeless yet modern, they move effortlessly from everyday moments to milestone celebrations, making them a thoughtful way to honour the women who inspire us, whether it’s a mentor, a friend, a colleague, or even yourself.
Here are some pearl pieces that make for perfect Women’s Day gifts.
Stay With Me Golden Pendant With Link Chain
For the one who wears her heart unapologetically. A radiant pearl drop pendant set in gold-plated 925 silver, designed with an elegant lattice motif that blends timeless romance with modern craftsmanship. From the Barkha Singh x GIVA Glow in Motion collection, this piece celebrates intricate CNC artistry while offering a refined statement for everyday elegance.
Gold Pearl Centred Diamond Earrings
Elegant and timeless, these 18K BIS-hallmarked gold earrings feature a delicate circular motif with a luminous pearl at the centre, accented by sparkling lab-grown diamonds below. Designed for everyday luxury, they blend classic sophistication with modern brilliance, making them a graceful statement for any occasion.
Rose Gold On Mom’s Path Bracelet
A heartfelt rose gold-plated bracelet crafted in 925 silver, featuring a charming baby shoe motif with enamel detailing, a delicate pearl accent, and a subtle “mom” engraving. Thoughtfully designed to celebrate the unbreakable bond between a mother and her child, it makes for a meaningful keepsake.
Anushka Sharma Silver Drops of Pearls Set
Inspired by the hidden beauty of ocean pearls, the Anushka Sharma Silver Drop of Pearl Set captures effortless elegance with a graceful pearl drop and sparkling zircon accents. Crafted in 925 silver, the set includes a delicate pendant and matching earrings designed to add timeless charm to any look.
Rose Gold Glam Drops Necklace
Graceful and statement-making, this rose gold-plated lariat necklace in 925 silver features a central oblong pearl with delicate cascading strands ending in luminous pearls. Elegant yet contemporary, it’s the perfect piece to elevate evening looks and special occasions with effortless glamour.
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