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Joyalukkas to invest ₹3,600 crore to add 40 stores; aims for ₹41,000 crore revenue by FY27

Ambitious expansion plan to strengthen domestic and international presence, with 15 new overseas outlets and entry into markets such as New Zealand and Canada.

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The renowned jewellery retailer, Joyalukkas, has unveiled a highly ambitious and meticulously structured expansion strategy, poised to significantly reshape its global retail footprint and financial trajectory. This plan is underpinned by a massive investment of Rs.3,600 crore, dedicated to the establishment of 40 new, state-of-the-art showrooms across both India and international markets by the next financial year.

This strategic rollout is set to dramatically increase the group’s retail network, elevating the total showroom count from the current 190 to an impressive 230. The scale of this initiative is directly linked to an aggressive financial forecast: the company is aiming to reach a monumental revenue milestone of Rs.41,000 crore by the financial year 2027 (FY27).

A crucial component of this expansion is the emphasis on global market penetration. Joy Alukkas, the Chairman and Managing Director of the group, confirmed that 15 of these new outlets will be situated overseas, marking a concerted effort to broaden the international presence of the brand. Notably, this international drive includes entering entirely new geographical markets for the company, specifically targeting countries such as New Zealand and Canada, signaling a bold move into established, high-potential Western economies. This move highlights Joyalukkas’s commitment to consolidating its position as a truly global leader in the premium jewellery retail sector.

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GJC Delegation Meets RBI Deputy Governor, Makes GMS Presentation

The Proposal Was Acknowledged As An Innovative Initiative With The Potential To Become A Game Changer For The Industry and The Nation.

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A GJC delegation comprising Vice Chairman Avinash Gupta, Legal Consultant CA Bhavin Mehta, and National Secretary Mitesh Dhorda met with Shirish Chandra Murmu, Deputy Governor of the Reserve Bank of India,  along with his senior team.

During the meeting, the delegation made a detailed presentation on the proposed Gold Monetization Scheme (GMS). The RBI team appreciated the concept of the scheme. The proposal was acknowledged as an innovative initiative with the potential to become a game changer for the industry and the nation.

GJC remains committed to working closely with all stakeholders —including the government, banks, jewellers, gold depositors, and temple trusts—in the larger national interest and for the sustainable growth of the GJ industry.

The Gold Monetization Scheme (GMS) in India was launched with the primary objective of reducing gold imports by mobilizing the vast amount of idle gold held by households, institutions, and temple trusts, thereby decreasing the country’s heavy reliance on gold imports. By encouraging depositors to bring their unused gold into the formal banking system, the scheme puts this dormant gold into productive economic purposes, such as meeting the needs of jewellers and industries without requiring fresh imports.

Additionally, the scheme allows depositors to earn interest on their gold deposits instead of keeping gold idle at home, transforming a non-yielding asset into an income-generating investment while simultaneously strengthening India’s gold supply chain and reducing the trade deficit.

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