OurBuzz
JMAIIE 2024-The Ultimate Jewellery Machinery Exhibition inaugurated in Mumbai
The 3rd edition of the Jewellery Machinery & Allied India International Expo 2024(JMAIIE 2024) was inaugurated today by Chief Guest Rajesh Kumar Mishra (IRS), Zonal Development Commissioner-SEEPZ-SEZ, Mumbai along with Guest of Honour Kevin James, MD-Goodwin Refractory Services India Pvt Ltd. Present at the inauguration were Kranti Nagvekar ,
Founder – KNC Services,Farhad Sethna, Chairman, JMA Forum and Michael Donald Secretary,
JMA forum.
JMAIIE, organized by KNC Services, is the largest sourcing hub for jewellery machinery and allied products worldwide. JMAIIE 2024 will be held from 9-12 Feb 2024 at Bombay Exhibition Centre, Mumbai.
In his inaugural address, Rajesh Kumar Mishra (IRS) said, “I am pleased to see that the concept and organization of JMAIIE is fulfilling the objective of growing the jewellery machinery sector leading to growth of GJ industry. My advice to the industry is that there should be an increased focus on skilled labour, maintaining quality and growing the domestic base of jewellery machinery sector .”
Kevin James, Managing Director, Goodwin Refractory Services India Pvt. Ltd said “JMAIIE continues to be a platform for excellence, creativity and progress.The innovation in manufacturing technology showcased here is key to supporting the jewellery machinery sector.”
Farhad Sethna, Chairman-JMA Forum, said, “JMAIIE, the exclusive jewellery machinery show has been a tremendous success.It is our endeavour to make it the largest jewellery machinery shop in the world. It provides unmatched opportunities to buyers see the latest in jewellery machinery and is a platform for manufacturers to promote their products in India and abroad.”
Kranti Nagvekar, Founder of KNC Services, expressed, “I wish to convey my appreciation to both exhibitors and visitors for their incredible support. We expect a huge turnout of both manufacturer and buyers from the industry to attend the largest Jewellery Machinery Exhibition of India.The latest cutting edge technology in manufacturing seen here is contributing to the PM’s vision of Make in India.”
Michael Donald, Secretary-JMA Forum delivered the vote of thanks.
BrandBuzz
PNG Jewellers Brings Madhuri Dixit and Ranbir Kapoor Together In Its New Brand Campaign, Unstoppable Legacy
The First TVC Featuring Both Brand Ambassadors Celebrates PNG Jewellers’ Legacy Since 1832, Bringing Together Generations Of Trust As The Festive and Wedding Season Begins.
Madhuri Dixit and Ranbir Kapoor talk about legacy; the audience assumes they mean their own, and the reveal is that they are talking about PNG Jewellers, one of India’s most trusted legacy jewellery brands. That is the idea behind Unstoppable Legacy, the new campaign from PNG Jewellers. It is the first PNG Jewellers TVC to feature the two brand ambassadors, Madhuri Dixit and Ranbir Kapoor, and it goes live today across national television and digital platforms as the festive and wedding season begins.
The film is set backstage at a show. Ranbir opens with, “Hume introduction ki kya zaroorat, hum toh old gold hain” (We need no introduction, we are old gold). Madhuri replies, “Lakhon dilon mein base rehna, koi aasan baat hai kya?” (Is it easy to stay in millions of hearts?) As they speak about winning over every generation and a shine that never fades, one has inherited a legacy, and the other has created her own. The reveal comes on stage: it was about PNG Jewellers all along. The film ends on the line, Unstoppable Legacy.
Speaking on the launch, Dr. Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers, said:
“Legacy is earned over generations. PNG Jewellers has built its own since 1832, and families have trusted us with their most important occasions for decades. Madhuri Dixit has created a legacy of her own and Ranbir Kapoor carries one forward, which is why they were the right duo to tell this story as the festive and wedding season begins.”
Hemant Chavaan, Head, Marketing, E-commerce, CRM and CSR, PNG Jewellers, said:
“A legacy brand’s real risk is being admired and not chosen. We wanted a film a younger viewer would share, and her mother would enjoy, with PNG Jewellers earning the last frame. Madhuri Dixit brings the trust families place in us, Ranbir Kapoor brings a new generation, and the reveal shows a brand that has been at this since 1832 and is still moving strong. Unstoppable Legacy is the line we want the brand to carry.”
Madhuri Dixit said:
“Staying in people’s hearts for years is not easy, and the same is true for a brand. PNG Jewellers has done that for generations, and I have been proud to be part of this brand for many years. Shooting this film with Ranbir was great fun, and I hope viewers enjoy the twist.”
Ranbir Kapoor said:
“Legacy comes with responsibility. You respect what came before, and you still make it your own. PNG Jewellers has done that since 1832, which is why joining the family felt right. Working with Madhuri ma’am on this film was a pleasure.”
The film will run on Star Plus, ET Now, Aaj Tak and Republic Bharat, on YouTube, Instagram, Facebook and connected TV, and in PNG Jewellers stores and theatres. The campaign is supported by festive offers on gold and diamond jewellery, available across all stores till 15 November 2026.
Watch the film:
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.