International News
Jewellery industry unites to protect consumer confidence: CIBJO
In a landmark move for the jewellery sector, the World Jewellery Confederation (CIBJO) has launched a four-month public consultation for The Blue List: The Responsible Jewellery Supply Chain Lexicon. This initiative marks the culmination of a collaborative effort spanning more than three years to establish a globally harmonised glossary of responsible sourcing and sustainability terminology for the jewellery, gemstone and precious metals industries.
The public consultation on the draft glossary launches today at the headquarters of UFBJOP (Union Française de la Bijouterie, Joaillerie, Orfèvrerie, des Pierres & des Perles), held on the sidelines of the OECD Forum on Responsible Mineral Supply Chains in Paris. It will close on September 6, 2025 at the VicenzaOro jewellery show in Vicenza, Italy.
Developed by CIBJO’s Nomenclature Committee, The Blue List responds to rising demand for greater transparency and a lack of harmonised governance around marketing claims. To address this, the Committee reviewed widely used consumer-facing terms and conducted research drawing on international standards, legal analyses, and existing industry frameworks. The findings revealed significant gaps that created ambiguity and confusion across the supply chain. The draft Blue List directly addresses these gaps through a robust framework designed to ensure terminology is accurate, substantiated, and easy to understand. Ultimately, this initiative helps protect consumer confidence by ensuring that marketing claims are clear, credible, and universally understood.
The Blue List represents a shared commitment by the industry to define consistent terminology for responsible sourcing. The initiative is co-chaired by Dr. Gaetano Cavalieri, President of CIBJO, and Feriel Zerouki, Senior Vice President of Provenance, Ethics & Industry Relations at De Beers Group, with Purvi Shah, Head of Ethical and Sustainable Value Chains at De Beers Group, serving as its lead.
Bringing together voices from every stage of the supply chain—from mining companies to retailers—the working group includes major brands, SMEs, national and international trade associations, legal experts, and stakeholders from the diamond, coloured gemstone, pearl, coral and precious metals sectors.

“The Blue List is a vital step toward greater consistency and credibility in how our industry communicates about responsibility,” said Dr. Gaetano Cavalieri, President of CIBJO. “With growing demand for transparency, the absence of clear, harmonised terminology has led to confusion, even among professionals. By providing universally agreed language and guidance for substantiation, we are creating a common ground that strengthens trust both within the industry and with the public.”
“Language matters, especially when it relates to ethics and sustainability,” said Feriel Zerouki, Senior Vice President of Provenance, Ethics & Industry Relations at De Beers Group. “The Blue List empowers businesses to speak responsibly, confidently and consistently. It enables clear communication with consumers, supports responsible marketing and reinforces the values we stand for as an industry.”

CIBJO invites all members of the jewellery sector, along with external stakeholders and subject matter experts, to take part in the public consultation of The Blue List. Contributions are welcome from across the supply chain and related sectors. Submissions can be made online via a dedicated mini-site HERE, where interested participants can engage in the process. CIBJO also welcomes requests for market-specific presentations to support broader understanding and engagement across different regions.
Following the consultation period and approval by the CIBJO Board of Directors, The Blue List will be formally launched at the 2025 CIBJO Congress in Paris, taking place October 27-29, 2025. Like the CIBJO Blue Books, it will serve as a living document, reviewed regularly and updated as regulatory needs evolve.
DiamondBuzz
Tanishq unveils ‘Desert Diamonds’ at Paris Couture Week with Rahul Mishra
Desert diamonds by Tanishq, celebrates the diverse beauty of natural diamonds and couture artistry
Tanishq, India’s largest jewellery brand from the House of Tata, cemented its global presence with its fourth showcase at Paris Couture Week 2026, marking a defining milestone in its global luxury journey and reinforcing its position as a design-led, globally aspirational jewellery maison. Continuing its celebrated collaboration with internationally acclaimed couturier Rahul Mishra, Tanishq returned to the world’s most prestigious fashion platform, unveiling an exceptional high-jewellery presentation centred exclusively on its evocative Desert diamonds collection. Choosing a diamond born of the desert, is choosing something truly unique – a fragment of the earth’s history that captures the hues of the land where they are found.
Building on its continued presence at Paris Couture Week since 2023, Tanishq’s exclusive collection of Desert diamonds, placed the spotlight firmly on the origin of natural diamonds. Formed in the depths of the earth over millennia, Desert diamonds carry the spirit of the land – connecting each stone back to wild desert landscapes. A spectrum of natural colours, with diamonds ranging from warm whites and honey tones through to whiskey and sunset browns form a palette that’s both rare and unmistakable. Prized for their individuality, subtle tonal variations, and depth of character, these stones are considered connoisseur diamonds—markers of rarity, quiet power, and refined self-expression.

Rahul Mishra’s Spring 2026 collection, Alchemy, showcased at Paris Couture Week, draws inspiration from the cosmic and elemental origins of life, interpreting the continuity of matter and the transience of existence. It begins at the ether (akasha), the cosmic vastness, the eternal silence; which is not nothingness, but intelligible potential. The impression of air (vayu), its lightness, movement and enormous strength, traced into fabric through instinct and memory. Fire (agni) is the transformational force, like a contemplation. Shapeless by nature, but gives form to anything it touches. Water, (apas) obedient to gravity yet constantly in motion, a mirror to the moon and the world around it, yet humbly adapting to each vessel it inhabits. And Earth, the eternity’s ledger of memories. Shaped from the interactions between the other forms, it is a vessel retaining their traces and textures, the force of resilience and tenderness. Rooted in the interplay of air, fire, water, earth, and space, the collection reflects how these classical elements interact and transform—mirroring the patient formation of diamonds over billions of years. Through texture, scale, and movement, Mishra’s couture translates these unseen forces into a poetic narrative, where design echoes nature’s rhythms, elemental harmony, and timeless cycles of transformation. This philosophy celebrates creation as a process shaped by time, balance, and quiet resilience—values intrinsic to both couture and natural diamonds.
The jewellery showcased in Paris highlighted how Tanishq’s Desert diamonds bring these natural elements to life, perfectly mirroring the vision of Rahul Mishra. Each rare, naturally coloured diamond was crafted into bold, sculptural silhouettes that celebrate both strength and subtlety, reflecting the desert’s timeless landscapes and the slow, meticulous artistry of its formation. Following their successful launch in the USA, Tanishq now introduces these exceptionally rare diamonds to India, offering connoisseurs and jewellery enthusiasts an opportunity to experience natural diamonds of extraordinary provenance, individuality, and elegance. With scale, form, and thoughtful settings designed to let each stone’s brilliance shine, these creations are conceived as wearable art, elevating high jewellery on one of the world’s most prestigious fashion platforms.
Every creation showcased in Paris was the result of extensive design ideation, hundreds of artisanal man-hours, intricate settings, and uncompromising attention to detail—a testament to Indian artistry that stands confidently among the world’s finest. With its fourth appearance at Paris Couture Week, Tanishq continues to strengthen its position as a globally aspirational luxury jewellery brand, engaging with the world’s leading maisons on an international stage. The Desert diamonds collection provides a new perspective – a sense of freshness and innovation in natural diamonds and was crafted in collaboration with De Beers Group, the world’s leading diamond company.

Speaking on Tanishq’s continued presence at Paris Couture Week, Pelki Tshering, Chief Marketing Officer, Tanishq, said: “Paris Couture Week is where design speaks without borders. For Tanishq, returning for the fourth time reflects our belief that Indian jewellery can engage the world through a shared language of design, rarity, and expression. With Desert diamonds, created in partnership with De Beers, we are presenting a story shaped by nature and refined through design—one that feels both deeply rooted and globally relevant.
Our collaboration with Rahul Mishra allows us to translate this vision onto one of fashion’s most influential stages, reinforcing our commitment to creating distinctive natural diamond jewellery that resonates with a new generation of global connoisseurs.”
Speaking on the collaboration and the association with Paris Couture Week, Garima Maheshwari, Head of Design, Tanishq, said: “Paris Couture Week represents the pinnacle of global luxury and creative expression. Our third presentation with Rahul Mishra marks a deeper creative dialogue between couture and high jewellery, where fashion and craftsmanship move together seamlessly. With Desert Diamonds, we showcased rare natural diamonds shaped by ancient desert landscapes, interpreted through bold, sculptural forms that echoed Rahul Mishra’s nature-inspired silhouettes.

The collection’s natural hues—ranging from luminous whites to warm champagnes and deep ochres—were highlighted through intricate settings and meticulous detailing. Each creation was conceived as wearable art, reinforcing our shared commitment to authenticity, rarity, and presenting Indian high jewellery with confidence on a global couture stage.”

Speaking on the launch of Dessert Diamonds in India, Shweta Harit, Global Senior Vice President, De Beers, said: “De Beers has now been a long-standing partner of Tanishq, and together we share a vision of bringing the world’s finest natural diamonds to discerning audiences in India. Desert diamonds exemplify this collaboration, each stone is part of a unique origin concept, showcasing the rarity, individuality, and natural beauty that only nature can create.
With Desert diamonds, the ancient sands of time meet today’s desire for authentic beauty. Having already launched these exceptional diamonds in the USA, Tanishq is now bringing Desert diamonds to India, unveiling them on the global stage at Paris Couture Week and reinforcing our shared commitment to authenticity and craftsmanship.”
Rahul Mishra, Founder and Creative Director, said: “This collaboration with Tanishq is a meeting of philosophies shaped by time, nature, and human hands, and I am honoured to join hands with the legacy and trust created by them. Desert diamonds, formed over billions of years, resonate deeply with my couture collection Alchemy, which explores the elemental forces that bind creation and transformation. Presenting this dialogue at Paris Haute Couture Week allows us to honour rarity, not just in materials, but in thought, process, and craftsmanship.

Together, we are telling a story where Indian artistry evolves naturally onto a global stage, rooted in heritage yet expressed through contemporary design.”
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